Lulu Reviews 

6,493
•
TrustScore 4.5 out of 5

4.5

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Review summary

Created with AI, based on recent reviews

Evaluating 841 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the exceptional quality of the book prints, noting that paper, binding, and true inks are top tier. Many people find the platform easy to use, showing a smooth process for uploading manuscripts and designing covers quickly. However, some customers also noted occasional difficulties with book templates and cover sizing constraints. Reviewers mentioned that setting up custom covers can sometimes be tricky or require better alignment tools to avoid formatting errors around the edges. A few users expressed a desire for more pre-formatted options and clearer guidance when preparing book layouts.

What people talk about most

Product

Consumers find product satisfaction, praising top-tier print and binding quality along with secure packaging... See more

Quality

Reviewers highlight positive aspects of quality, noting that the paper, print, and binding are of publisher... See more

User experience

Customers consistently note positive experiences with user experience, highlighting seamless book publishing... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Had Lulu print some stories I wrote for my children. Paper, pribt and binding quality is book-shop / publisher level. Rates are good and shipping fast and efficient. The marketing mails are a bit ted... See more

Company replied

Rated 5 out of 5 stars

The quality of the prints is always top tier, and I've been using Lulu since 2018. They get your books shipped out in an orderly fashion as well. I'd highly recommend them, and although I'm only able... See more

Company replied

Rated 5 out of 5 stars

Easy to prepare and get the book. Suggestions: 1. More pre-formated covers to choose from, 2. Easier to get from private to public (I couldn't find how to do it, 3. When revising a project, show prev... See more

Company replied

Rated 5 out of 5 stars

I've been publishing and printing my books with Lulu since 2019. The book upload process is smooth and easy, and customer support has always been very helpful and on the ball. My newest batch of books... See more

Company replied


Company details

  1. Book Publisher
  2. also in
  3. Digital Printing Service
  4. e-Commerce Service

About Lulu

Written by the company

Lulu is a global publishing technology company focused on digital book printing and fulfillment logistics.

Lulu’s all-in-one platform provides the infrastructure for creators, businesses, and publishers to create and sell print-on-demand books worldwide through direct ecommerce integrations, API-driven automation, on-demand production, and global fulfillment.

Lulu’s platform enables automated, scalable book production and fulfillment without inventory risk, offset minimums, warehousing, or manual logistics. The result is faster time to market, reduced waste, expanded margins, and ownership of the customer journey.

Lulu is built for individual creators monetizing ideas, businesses scaling direct-to-consumer book sales, and enterprises powering complex publishing operations. We support every step of the lifecycle:

  • Create and upload book files with flexible tools
  • Automate secure publishing workflows through API integrations
  • Print premium, on-demand books with intelligent global routing
  • Deliver direct to customers in 200+ countries and territories
  • Access to data and analytics for forecasting and sales visibility

As a certified B Corporation, Lulu is committed to sustainable practices, ethical business standards, and community empowerment.

Lulu prints books, but more importantly, Lulu powers the infrastructure behind modern print-on-demand publishing.

Lulu’s team is committed to the success of our creators and businesses every step of the way, which is why we offer comprehensiveguides and resources and have a fantastic support team.


Contact info

4.5

Excellent

TrustScore 4.5 out of 5

6K reviews

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4.5

All reviews

(6,493)

907 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Lulu makes it easy to publish books and…

Lulu makes it easy to publish books and they don't take high percentages of your profit like Amazon.

10 September 2026
Lulu logo

Reply from Lulu

Hello Scott

Thank you for taking the time to share your feedback! We are glad to hear that you have found Lulu easy to use for publishing your books and that our approach to royalties works well for you. We appreciate your support and wish you continued success with your publishing!

Michael
Lulu

Rated 5 out of 5 stars

Helping young authors achieve goals

It helps young authors like me achieve their goals of being an author. Even just the first time you buy the book whether you publish or not, lulu helps make your dreams come true! The first time I had saw my book, I cried… so I hope that lulu helps you begin your journey, like it did with me.

6 September 2026
Lulu logo

Reply from Lulu

Hello Jason

This is such a wonderful review to read! Thank you for sharing your experience with us. Knowing that seeing your book for the first time brought you to tears is really special, and we are so glad Lulu could be part of that moment. Keep writing, keep creating, and we wish you all the best on your journey as an author!

Michael
Lulu

Rated 5 out of 5 stars

Lulu.com is amazing

Lulu.com is amazing. They help me publish me two books and their website is very easy to use if you are a guy or gal wanting to self publish a book go to lulu.com.

5 September 2026
Lulu logo

Reply from Lulu

Hello Lawson

Thank you for the kind words! We are really glad to hear that you had a good experience publishing both of your books with Lulu and that you found the website easy to use. It is always great to hear from authors who have enjoyed bringing their books to life with us.

Thank you again for choosing Lulu, and we wish you all the best with your books!

Best Regards
Michael
Lulu

Rated 5 out of 5 stars

The site was fairly easy to use even…

The site was fairly easy to use even with my limited computer skills. The final product was excellent and the turnaround quick.

9 September 2026
Lulu logo

Reply from Lulu

Hello Fred,

Thank you for taking the time to share your experience! We are so glad to hear that you found our site easy to use and that you were pleased with the quality of your final product. It is also wonderful to hear that your order arrived quickly.

Thank you for choosing Lulu, and we hope to work with you again in the future!

Best regards,
Michael
Lulu

Rated 4 out of 5 stars

Both books look great and arrived…

Both books look great and arrived sooner than I expected. I probably went a little too close to the margin on the cover of one but it still looks great. Thanks!

31 August 2026
Lulu logo

Reply from Lulu

Thank you so much for your wonderful review! We are delighted to hear that both of your books arrived sooner than expected and that you are happy with how they look. It is great to hear that the cover still turned out beautifully, even with the close margin.

Thank you for choosing Lulu, and we wish you continued success with your books!

Michael
Lului

Rated 1 out of 5 stars

Rip iff merchants

I ordered a book which cost just over £60 and the description said it came with an included PDF version but I didn't receive the download links. I tried contacting them but the ticket was instantly automatically closed with no help at all. Seem to be rip off merchants.

3 September 2026
Unprompted review
Lulu logo

Reply from Lulu

Hello Darren,

Thank you for taking the time to share your feedback. I understand the concern regarding the PDF download mentioned in the book description, and I would like to clarify how this particular offering works.

Books listed in the Lulu Bookstore are listed by the authors or publishers of those books. Lulu provides the platform and print-on-demand services, but the book descriptions and additional offerings referenced by the author or publisher are their responsibility.

In this case, the PDF download referenced in the book description is offered by the author through their own website and is not a digital download provided through Lulu.com. Unfortunately, Lulu.com does not currently have the capability to offer a bundled print book purchase that includes a corresponding digital download.

I can also see that you currently have a ticket open with one of our Support associates regarding this matter. A member of our Support team will follow up with you through that ticket with additional information on how to reach the appropriate party regarding the digital download.

Best regards,
Michael
Lulu

Rated 5 out of 5 stars

After reviewing several options

After reviewing several options, I tried Lulu for my first book and was very pleased with the results. Formatting and uploading are simple; the instructions are easy to follow, and the final product is excellent.

3 September 2026
Lulu logo

Reply from Lulu

Hello there,

Congratulations on publishing your first book! We know choosing a publisher is a big decision, so we're honored you chose Lulu and had such a smooth experience from upload to final print.

Bryanna
Lulu

Rated 5 out of 5 stars

Easy

Easy, fast. The books look amazing. I feel so in control of my own project.

6 September 2026
Lulu logo

Reply from Lulu

Hello!

Thank you for sharing your experience! Empowering authors to stay in control of their own work is what we strive for, and we're so glad your books look amazing.

Bryanna
Lulu Support

Rated 5 out of 5 stars

Super easy and the quality is excellent

Super easy and the quality is excellent. I’ve used Lulu for years and never been disappointed.

2 September 2026
Lulu logo

Reply from Lulu

Hi! Thank you for being such a loyal author with us over the years! We're delighted to hear that you consistently love the quality and ease of our platform.

Bryanna
Lulu Support

Rated 5 out of 5 stars

The books were amazing and I loved them…

The books were amazing and I loved them with everything being exactly like ordered and wasn’t a scam which I loved! I’m totally going to get more books printed from you guys.

1 September 2026
Lulu logo

Reply from Lulu

Thank you so much for the glowing feedback! We're thrilled that your books turned out exactly as you envisioned, and we can't wait to help print your next set!

Bryanna
Lulu

Rated 5 out of 5 stars

Lulu platform is easy to use

Lulu platform is easy to use. Help is forthcoming , quick, and to the point. I recommend wry highly. I’ve usd them for 4 books so far.

10 August 2026
Lulu logo

Reply from Lulu

Hey there!

Thank you for being a valued returning author with us! Congratulations on your 4 books, and we are so glad our support team has been there to help you along the way.

We hope to serve you for upcoming books too!

Bryanna
Lulu

Rated 5 out of 5 stars

Helpful staff

Helpful staff, fast and efficient.

4 September 2026
Lulu logo

Reply from Lulu

Hello from Lulu!

Thank you for the kind words! We pride ourselves on providing quick and helpful service, and we're so glad our team could assist you.

Bryanna
Lulu Support

Rated 5 out of 5 stars

Exactly what I wanted...professional

Exactly what I wanted...professional, timely and good work!

31 August 2026
Lulu logo

Reply from Lulu

Hi!

Thank you for sharing your experience! We are so happy to hear that your book turned out professional and exactly as you envisioned it.

Bryanna
Lulu Support

Rated 5 out of 5 stars

Easy to prepare and get the book.

Easy to prepare and get the book.
Suggestions: 1. More pre-formated covers to choose from, 2. Easier to get from private to public (I couldn't find how to do it, 3. When revising a project, show previous choices so no need to re-enter, 4. Reduce lead times for printing and delivering. Thanks for your excellent platform.

22 August 2026
Lulu logo

Reply from Lulu

Thank you for sharing your experience with Lulu! We’re delighted to hear that you found our platform easy to use and that you had a positive publishing experience.

We appreciate you taking the time to share your thoughtful suggestions. Your feedback is valuable to us as we continue to improve the publishing experience

We appreciate your support and are happy to be part of your publishing experience. Thank you for choosing Lulu!

Rated 5 out of 5 stars

Fast service

Fast service

3 September 2026
Lulu logo

Reply from Lulu

We’re glad to hear you were pleased with the speed of our service.

We appreciate your support and are happy to be part of your publishing experience. Thank you for choosing Lulu!

Rated 5 out of 5 stars

Very helpful with information to… design book and cover.

Very helpful with information to questions. Quick turn-around on published books. Also, designing the cover for my books is also pretty easy.

3 September 2026
Lulu logo

Reply from Lulu

Thank you for sharing your experience with Lulu! It’s wonderful to hear that you found our information helpful and the cover design process easy to navigate. We’re also pleased that you were happy with the turnaround time for your published books.
Thank you for choosing Lulu!

Rated 5 out of 5 stars

Your services

Your services. And I'm just getting started. Next, I will be selling my books on my own website with the help of LuLu.com.

3 September 2026
Lulu logo

Reply from Lulu

Thank you for sharing your experience with Lulu! We’re excited to hear that you’re planning to sell your books through your own website with Lulu's integration. Wishing you continued success as you bring your books to more readers. Thank you for choosing Lulu!

Rated 5 out of 5 stars

The packaging and the print are…

The packaging and the print are superb!!!

24 August 2026
Lulu logo

Reply from Lulu

Thank you for sharing your experience with Lulu! We’re thrilled to hear that you’re so pleased with the print quality and packaging.

It’s wonderful to know your books arrived looking their best. We truly appreciate your support and are delighted to be part of your publishing journey!

Rated 5 out of 5 stars
Lulu logo

Reply from Lulu

Hello

Thank you for taking the time to share your feedback. We are glad to hear that you found Lulu to be a cost-effective option for your publishing needs. We appreciate you choosing Lulu and wish you continued success with your book!

Michael
Lulu

Rated 1 out of 5 stars

I am very disappointed with my recent…

I am very disappointed with my recent Lulu online delivery service.

There were several problems with my order:

1. The delivery time was shown as 10:30 PM, but my order was delivered only after 11:00 PM.
2. Two items were missing from my order. The delivery person told me that the amount would be refunded within 7 days, but I still have not received the refund.
3. I ordered kiwi fruit, but the fruits were completely unripe and not ready to eat. I have been unable to eat them even after two days.
4. I contacted Lulu customer care and also tried the online chat, but I have not received any proper response. It seems the customer service is always busy.

This is very disappointing, especially from a well-known company like Lulu. I request you to please investigate my order, process the pending refund immediately, and provide compensation or a suitable resolution for the poor-quality fruit and delayed delivery.

Please take this complaint seriously and provide me with a proper response as soon as possible.

2 September 2026
Unprompted review
Lulu logo

Reply from Lulu

Hello!

Thank you for reaching out. We are sorry to hear about the poor experience you had with your delivery, but we wanted to kindly clarify that Lulu is a book publishing and printing company. We do not offer online grocery or produce delivery services.

Because we do not have access to grocery order systems, we are unable to look up your order or issue a refund. Please contact the customer support team of the specific retailer you ordered from so they can locate your account and assist you right away.

Bryanna
Lulu

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