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Into The Blue Reviews 432

TrustScore 4.5 out of 5

4.4

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Review summary

Based on reviews, created with AI

Reviewers overwhelmingly had a great experience with this company. Customers consistently praise the staff for their extensive knowledge, helpfulness, and engaging approach, making interactions pleasant and productive. The customer service is frequently highlighted as excellent, with many people appreciating the personalized and understanding support they receive. Consumers also find the overall service to be fantastic, noting the efficiency and ease of their experiences. However, some customers have expressed dissatisfaction with the booking process, finding it frustrating and occasionally difficult to secure desired dates or times. A few other people also felt that the customer service was poor, citing issues with responsiveness or the handling of problems with experience providers.

What people talk about most

Staff

Reviewers mention positive feedback about staff, highlighting their helpfulness, friendliness, and... See more

User experience

Customers had positive experiences with user experience. Many reviewers found the website easy to use for... See more

Booking process

Customers consistently note ambiguous experiences with the booking process. While some reviewers found it... See more

Customer service

People report positive experiences with customer service. Many customers praise the helpfulness and... See more

Service

Clients share positive opinions on service, frequently highlighting the helpfulness and professionalism of... See more

Based on these reviews

Rated 5 out of 5 stars

The booking is easy (AFTER you've finally decided which adventure to choose). I forgot to add the discount code, but as it was a gift for some friends, I'm happy to pay the full amount - because the... See more

Company replied

Rated 5 out of 5 stars

Very easy to order from the website and the experience was clearly explained. The gift box was very well put together and will provide my grandson with something exciting to open. Can’t comment on the... See more

Company replied

Rated 5 out of 5 stars

So many experiences to choose from. I settled on a 1 hour 4x4 driving experience for my partner's 70th birthday. The whole experience was really easy to do, except the choosing part, and my e-vouche... See more

Company replied

Rated 5 out of 5 stars

I had bought myself a flight simulator voucher to try and help overcome my recent fear of flying. We were met by Paul, who is very knowledgeable and engaging. Great wealth of knowledge and had so... See more


Company details

  1. Gift Shop

About Into The Blue

Written by the company

At Into The Blue, we specialise in creating unforgettable days out across the UK. From high-adrenaline adventures to relaxing getaways, we offer over 2,000 carefully curated experiences designed to inspire, excite and delight.

Whether you’re searching for the perfect birthday surprise, a unique anniversary gift, or a last-minute present that still feels thoughtful, our instant gift vouchers make giving effortless. With options ranging from supercar driving and flying lessons to spa days, afternoon teas and family activities, there truly is something for everyone.

Established for over 25 years, Into The Blue is proud to be one of the UK’s most trusted experience providers. We work closely with carefully selected venues and professional partners to ensure every experience meets high standards of quality, safety and enjoyment.

Our friendly UK-based team is always on hand to help with recommendations, bookings and any questions along the way, making the whole process simple and effortless.

At Into The Blue, we believe memories make the best gifts, and we’re here to help you create them.

Contact info

4.4

Excellent

TrustScore 4.5 out of 5

432 reviews

5-star
4-star
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2-star
1-star

Replied to 89% of negative reviews

Typically replies within 1 week

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Rated 1 out of 5 stars

Missing voucher !!!!!!

I bought two experiences. First was tandem skydive then a day later clay pigeon shoot. Received my clay pigeon shoot voucher in post. Asked for my voucher for the skydive but got sent the clay pigeon shoot voucher again. Skydive voucher was nearly £300. Currently hoping my money has not been wasted ! At present worried my skydive voucher won’t appear. It’s already missed the birthday date it was intended for. Not happy at this present moment it time.

22 April 2026
Rated 5 out of 5 stars

Great customer service from Emily

Great customer service from Emily, very helpful.

27 April 2026
Into The Blue logo

Reply from Into The Blue

Thank you for the feedback.

It is good to hear that Emily went above and beyond in assisting you.

We hope that you enjoy your B&K Gin Masterclass & Meal.

Kind regards,
The Into The Blue Team

Rated 5 out of 5 stars

Great help to process my order over the…

Great help to process my order over the telephone.
Many thanks

27 April 2026
Into The Blue logo

Reply from Into The Blue

Thank you for the feedback.

It is great to read that our customer services team were able to assist you in ordering your voucher.

We hope that you enjoy your Family Miniture Donkey Experience at the Farm.

Kind regards,
The Into The Blue Team

Rated 5 out of 5 stars

John the pilot was sound in knowledge…

John the pilot was sound in knowledge and social conversation all the staff were friendly and welcoming .

23 March 2026
Into The Blue logo

Reply from Into The Blue

Thank you for the feedback.

We are happy to hear that you enjoyed your 30 Minute Two-Seater Flying Lesson.

Kind regards,
The Into The Blue Team

Rated 5 out of 5 stars

Great range of experiences

Great range of experiences, had just what I was looking for. Easy to order too.

26 April 2026
Into The Blue logo

Reply from Into The Blue

Thank you for the feedback.

We are delighted to hear that you found ordering your voucher simple and straightforward.

We hope that you enjoy your Bronze Taxidermy Workshop in London Experience.

Kind regards,
The Into The Blue Team

Rated 5 out of 5 stars

Excellent website

Excellent website, simple to use

26 April 2026
Into The Blue logo

Reply from Into The Blue

Thank you for the feedback.

We are pleased to hear that you found ordering your voucher simple.

We hope that you enjoy your Chester Zoo Photography Experience.

Kind regards,
The Into The Blue

Rated 4 out of 5 stars

Booked a ticket.

Booked a ticket, paid, registered, only to be told that I can’t use it on the day I want! Why don’t they tell you this first?

Edit: to be fair to the company, upon emailing, they’re refunded me the full price of the ticket no questions asked. Based on that, I’d use them again.

25 April 2026
Into The Blue logo

Reply from Into The Blue

Thank you for the feedback.

We are sorry you were unable to book your preferred date.

Our customer services team are always happy to check availability with our experience providers prior to voucher purchase Mon-Fri 9-5.

Kind regards,
the Into The Blue Team

Rated 5 out of 5 stars

Good service

Easy to book and change event as proved necessary

26 March 2026
Into The Blue logo

Reply from Into The Blue

Thank you for the feedback.

It is good to read that you found ordering and booking you experience simple.

We hope that you enjoy your Leonardslee Wine Estate Tour, Tasting & Brunch.

Kind regards,
The Into the Blue Team

Rated 5 out of 5 stars

Very helpful Customer Service

Very helpful Customer Service. Had trouble booking on line but she did it all for us.

24 April 2026
Into The Blue logo

Reply from Into The Blue

Thank you for the feedback.

It is great to read that our customer services team were able to assist you in ordering your voucher.

We hope that you enjoy your Moorlander Steam Train Lunch on the Churnet Valley Railway.

Kind regards,
The Into The Blue Team

Rated 5 out of 5 stars

Absolutely brilliant

Absolutely brilliant, great customer service and very helpful service from Daniella. This level of personal customer service is rare with most businesses these days and definitely means I will be recommending Into the Blue to family and friends and will be back. Thanks so much.

24 April 2026
Into The Blue logo

Reply from Into The Blue

Thank you for the feedback.

We are happy to hear that Daniella went above and beyond in assisting you.

We hope that you enjoy your 90 Minute Fighter Pilot Simulator Session.

Kind regards,
The Into The Blue Team

Rated 5 out of 5 stars

The booking is easy (AFTER you've…

The booking is easy (AFTER you've finally decided which adventure to choose).
I forgot to add the discount code, but as it was a gift for some friends, I'm happy to pay the full amount - because they are worth it!
They are very much looking forward to the day out, and I hope for a full update when they return.

24 April 2026
Into The Blue logo

Reply from Into The Blue

Thank you for the feedback.

It is great to hear that you found booking your voucher simple and straightforward.

We hope that your friends enjoy their Day Rover Ticket on the East Somerset.

Kind regards,
The Into The Blue Team

Rated 5 out of 5 stars

It was quick and easy to purchase the…

It was quick and easy to purchase the experience and the gift pack arrived promptly

18 April 2026
Into The Blue logo

Reply from Into The Blue

Thank you for the feedback.

We are delighted to hear that you found ordering your voucher simple and straightforward and that it arrived promptly.

We hope that you enjoy your 60 Minute Tractor Driving Experience.

Kind regards,
The Into The Blue Team

Rated 5 out of 5 stars

I have already bought the Spitfire…

I have already bought the Spitfire experience for my Husband's 80 th Birthday. He loved it and couldn't stop talking about it.

23 April 2026
Into The Blue logo

Reply from Into The Blue

Thank you for the feedback.

We hope that your husband enjoys his Ultimate Lancaster Bomber Flight Simulator Experience.

Kind regards,
The Into The Blue Team

Rated 1 out of 5 stars

The Website is very poor

The Website is very poor, Im in Australia, and want to send to my Father as a gift, it keeps say his address is in Australia, even when entered correctly and will not allow me to send by mail to his address in the UK. I no do not know where the voucher is going and Ive not received a voucher even though Ive paid for gift boxing etc. An awful experience.

23 April 2026
Into The Blue logo

Reply from Into The Blue

Thank you for the feedback.

We really appreciate your feedback. We understand how frustrating it can be and we are working on improving our onsite experience.

Please contact our customer services on 01959578100 or email us at customerservices@intotheblue.co.uk with the address you would like your voucher to be sent to and we can amend the delivery address for you.

Kind regards,
The Into The Blue Team

Rated 5 out of 5 stars

I had trouble paying for the experience…

I had trouble paying for the experience I chose, so I emailed them and got a very rapid response, after which it was all very easy , which is great as I’m no tech whizz

22 April 2026
Into The Blue logo

Reply from Into The Blue

Thank you for the feedback.

We are pleased to hear that our customer services team were able to assist you.

We hope that you enjoy your Tandem Skydive from 7,000ft.

Kind regards,
The Into The Blue Team

Rated 5 out of 5 stars

While I haven't yet participated in the…

While I haven't yet participated in the experience booked, the communication I have had with Into the Blue staff has been friendly, helpful, concise and informative.
I look forward to enjoying the flying experience soon.

22 April 2026
Into The Blue logo

Reply from Into The Blue

Thank you for the feedback.

It is good to read that you found our customer services team helpful.

We hope that you enjoy your 60 Minute Four Seater Flying Lesson.

Kind regards,
The Into The Blue Team

Rated 5 out of 5 stars

Ferarri car ride

The process from booking and completion of the transaction was smooth and swift.

22 April 2026
Into The Blue logo

Reply from Into The Blue

Thank you for the feedback.

It is great to read that you found booking your voucher simple.

We hope that you enjoy your 8-Lap Ferrari 458 Challenge Drive.

Kind regards,
The Into The Blue Team

Rated 5 out of 5 stars
Into The Blue logo

Reply from Into The Blue

Thank you for the feedback.

We are happy to read that you found our customer services team helpful.

We hope that you enjoy your Two-Night Hotel Break.

Kind regards
The Into The Blue Team

Rated 5 out of 5 stars

Experience exchange

The advisor i spoke to was very helpful and explained everything fully to the queries that I had she sorted everything out really quickly I would definitely use your company again

22 April 2026
Into The Blue logo

Reply from Into The Blue

Thank you for the feedback.

We are delighted to hear that our customer services team were helpful in exchnaging your voucher.

We hope that you enjoy your Exclusive 4x4 Driving Experience.

Kind regards,
The Into The Blue Team

Rated 5 out of 5 stars

Experience not yet used but just wanted…

Experience not yet used but just wanted to say how helpful the customer service lady was who sorted out my order for a Falconry experience. People like her should be congratulated for their friendliness and professionalism.

22 April 2026
Into The Blue logo

Reply from Into The Blue

Thank you for the feedback.

We are pleased to hear that our customer services team were able to assist you in ordering your oucher.

We hope that you enjoy your Ultimate Falconry Experience.

Kind regards,
The Into The Blue Team

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