Defence Discount Service Reviews 

943
TrustScore 4.5 out of 5

4.7

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Review summary

Created with AI, based on recent reviews

Looking at 447 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the staff for being exceptionally helpful, polite, and professional when handling various inquiries. People find the overall support service to be quick, efficient, and thoroughly reliable for resolving multiple account issues successfully. Some reviewers were not happy with the lack of a telephone helpline to speak directly to an advisor. Consumers also mentioned that submitting electronic support tickets can sometimes feel frustrating, and waiting for an email response can take a little while. Furthermore, a few people noted that getting assistance during holidays or busy periods required extra patience while waiting for replies.

What people talk about most

Staff

Reviewers highlight positive aspects of staff, praising their professionalism and dedication. Consumers... See more

Customer service

Users describe positive interactions with customer service, highlighting that support representatives are... See more

Response time

Customers consistently note positive experiences with response time, highlighting that support teams reply... See more

Service

Customers had positive experiences with service, consistently praising the top quality help and dedicated... See more

Customer communications

Reviewers mention ambiguous feedback about contact, highlighting mixed experiences with communication... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Wanted to book holiday with Riviera travel for 10% discount, but they do not recognise DDS! But did recognise Blue Light (BL), logged into DDS to see if they had a crossover number I could use, as BL... See more

Company replied

Rated 5 out of 5 stars

I had an issue with a discount code on the DDS website and raised a question. Tracy responded very shortly and requested further information. I supplied this and by the next day I had a very compreh... See more

Company replied

Rated 5 out of 5 stars

After a period of inactivity with my account, I found I couldn’t log in. Contacted DDS and over a few days, and some verification, Clover was able to reset my access and merge two accounts (didn’t rec... See more

Company replied

Rated 5 out of 5 stars

My old Defence Discount account had lapsed and I wanted to see whether I was eligible for a new one. As a retired MoD Civil Servant of 40 years standing I was hoping that I could but John explained wh... See more

Company replied



Contact info

4.7

Excellent

TrustScore 4.5 out of 5

943 reviews

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No recent history of asking for reviews

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4.7

All reviews

(943)

432 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Great experience for organising my blue…

Great experience for organising my blue light card by John.
Straight forward application to fill out and super fast dealing with it and approval via email.
great idea the card and look forward to getting some discounts, thanks again John :)

20 February 2026
Unprompted review
Defence Discount Service logo

Reply from Defence Discount Service

Hello,

It’s great to hear that you are happy with the service you have received.

Thank you for your feedback and support!

Julie - Defence Discount Service

Rated 4 out of 5 stars

Rhiannon took positive steps to try and…

Rhiannon took positive steps to try and rectify the non appearnce of the banner telling me my card needed renewing. Turned out it was not at the DDS end but some setting on the browser I was using. Changed Browser and all worked as it should

20 February 2026
Unprompted review
Defence Discount Service logo

Reply from Defence Discount Service

Hello,

It’s great to hear that you are happy with the service you have received. Thank you for your feedback and support!  

Julie - Defence Discount Service

Rated 5 out of 5 stars

First class

Excellent customer service and very helpful from Clover

16 February 2026
Unprompted review
Defence Discount Service logo

Reply from Defence Discount Service

Hello,

It’s great to hear that you are happy with the service you have received.

Thank you for your feedback and support!

Julie - Defence Discount Service

Rated 5 out of 5 stars

Top class support

I am most impressed with Defence Discount especially the discounts ex members of the armed forces get, even us old national servicemen.
Most of all if you have a problem like I had you can count on top class support and help like I received from Tracy, just brilliant thanks

10 February 2026
Unprompted review
Defence Discount Service logo

Reply from Defence Discount Service

Hello,

It’s great to hear that you are happy with the service you have received.

Thank you for your feedback and support!

Julie - Defence Discount Service

Rated 5 out of 5 stars

I was having difficulty getting into my…

I was having difficulty getting into my account. Got in touch with DDS and was contacted by Rhiannon who solved my issue with ease and now I’m back in. Many thanks!

18 February 2026
Unprompted review
Defence Discount Service logo

Reply from Defence Discount Service

Hello,

It’s great to hear that you are happy with the service you have received. Thank you for your feedback and support!

Julie - Defence Discount Service

Rated 5 out of 5 stars

As I was unable to validate my card or…

As I was unable to validate my card or pay for it. I asked if my account could be deleted so I could re apply
This was done quickly and the process to re apply was easy via the website and finally the app, my card was validated next day and I have paid my due £5.00 and my physical card has been printed and is on the way.
Excellent service, even though you have to do it on line.

16 February 2026
Unprompted review
Defence Discount Service logo

Reply from Defence Discount Service

Hello,

We are delighted to hear you’ve had a great experience with our service. Thank you for your feedback and support!

Julie - Defence Discount Service

Rated 3 out of 5 stars

It was massively more difficult to…

It was massively more difficult to register on the DDS website; and subsequently apply for a Privilege card than I expected. The process took about 3 weeks in total. That said; the lovely Clover helped me navigate the various protocol and website challenges as these arose; and we got there in the end ! Waiting for the Privilege Card to arrive.

16 February 2026
Unprompted review
Rated 5 out of 5 stars

The DDS card is an essential bit of kit…

The DDS card is an essential bit of kit that makes us veterans feel a little more appreciated, good stuff and keep up the good work.

17 February 2026
Unprompted review
Defence Discount Service logo

Reply from Defence Discount Service

Hello,

It’s great to hear that you are happy with the service you have received.

Thank you for your feedback and support!

Julie - Defence Discount Service

Rated 5 out of 5 stars

Fantastic

Fantastic. Couldn’t ask for anything more. Rhiannon was very professional and very helpful. Quick responses and provided answers to all questions. 5*****

17 February 2026
Unprompted review
Defence Discount Service logo

Reply from Defence Discount Service

Hello,

We are delighted to hear you’ve had a great experience with our service.

Thank you for your feedback and support!

Julie - Defence Discount Service

Rated 4 out of 5 stars

Rianna to the rescue

I had a small problem and I needed to change my email. There was a spot of confusion however along came Rianna. By this time I was almost at my wits end however she persevered and I finally had a more than satisfactory conclusion. Well done Rianna.

16 February 2026
Unprompted review
Defence Discount Service logo

Reply from Defence Discount Service

Hello,

It’s great to hear that you are happy with the service you have received. Thank you for your feedback and support!  

Julie - Defence Discount Service

Rated 5 out of 5 stars

Helpful account reset/management fix.

After a period of inactivity with my account, I found I couldn’t log in. Contacted DDS and over a few days, and some verification, Clover was able to reset my access and merge two accounts (didn’t recall ever doing that, so very well done to them). If it does feel like a while before DDS respond to your help ticket, don’t worry- they have to be thorough and they will sort it in the end. Thanks DDS!

3 February 2026
Unprompted review
Defence Discount Service logo

Reply from Defence Discount Service

Hello,

We are very happy to hear you’ve had a great experience with our service. Thank you for your feedback and support!

Julie - Defence Discount Service

Rated 5 out of 5 stars

Membership Renewal

Reece was exceptionally helpful when I required a renewal of my membership, taking care of all login queries and password resets.

12 February 2026
Unprompted review
Defence Discount Service logo

Reply from Defence Discount Service

Hello,

It’s great to hear that you are happy with the service you have received.

Thank you for your feedback and support!

Julie - Defence Discount Service

Rated 5 out of 5 stars

discount code download

Had a minor problem with downloading a discount code. Rhiannon was quick to respond and gave some great tips on how to resolve the issue

4 February 2026
Unprompted review
Defence Discount Service logo

Reply from Defence Discount Service

Hello,

It’s great to hear that you are happy with the service you have received. Thank you for your feedback and support!

Julie - Defence Discount Service

Rated 5 out of 5 stars

I emailed DDS to change my email…

I emailed DDS to change my email address. Clover dealt with my issue with no hassle.
Thank you Clover.

13 February 2026
Unprompted review
Defence Discount Service logo

Reply from Defence Discount Service

Hello,

We are delighted to hear you’ve had a great experience with our service.

Thank you for your feedback and support!

Julie - Defence Discount Service

Rated 4 out of 5 stars

Great service from Rhiannon

Great service from Rhiannon. Now just looking forward to seeing our offer go live so Defence and Bluelight Card holders can make the most of it this Spring!

13 February 2026
Unprompted review
Defence Discount Service logo

Reply from Defence Discount Service

Hello, 

We are delighted to hear you’ve had a great experience with our service. Thank you for your feedback and support!

Julie - Defence Discount Service

Rated 5 out of 5 stars

Let DDS know of discounts missing from list.

Portsmouth Royal Dockyard offers a 30% discount to DDS card holders but wasn’t mentioned on the DDS website/App. An email to the team yielded a success. And the team had the courtesy in letting me know when is was updated. Well done.

12 February 2026
Unprompted review
Defence Discount Service logo

Reply from Defence Discount Service

Hello,

Thank you for taking the time to leave us a review – we love hearing how much members enjoy using their Blue Light Cards!

Polly - Defence Discount Service

Rated 5 out of 5 stars

I was having difficulty getting into my…

I was having difficulty getting into my account, for some reason I’d been unable to log into it. I asked DDS for help in this matter and was contacted by Tracy, then over the course of several days Tracy gave me advice on what to do. A very helpful lady that managed to resolve this very frustrating problem, a big thanks to her for all that she did.

11 February 2026
Unprompted review
Defence Discount Service logo

Reply from Defence Discount Service

Hello,

We are very happy to hear you’ve had a great experience with our service. Thank you for your feedback and support!    

Polly - Defence Discount Service

Rated 1 out of 5 stars

Ripping off ex service people

Bought a reloadable card for a trip away and loaded it with money. When to use it in the restaurant and the pin is missing 2 numbers. We called the number provided with the purchase through defence discount to be told there is nothing they can do! The second person said because the card was activated we have lost the money and the third person laughed! Defence discount are no longer contactable as they have switch off their phone lines so I guess it will have to be a charge back through the bank. You pay for this card and you don’t expect a company to rip off ex service people. Wonder if the press would be interested

12 February 2026
Unprompted review
Defence Discount Service logo

Reply from Defence Discount Service

Hi Jay,

Thank you for taking the time to leave us a review and rating. 

We're sorry you didn't enjoy your experience with us today. Feedback from our members is crucial to us, and we use it to continually improve our service and make it better for you and our other members.

We don't want you feeling dissatisfied with our efforts today, so we would appreciate you sending an email to support@bluelightcard.zendesk.com (mailto:support@bluelightcard.zendesk.com) with the subject line 'Trust Pilot (Your name)' so we can chat to you about your review and see what we can do.

Many Thanks
___________________
The Defence Discount Service Team

Here for you because you're here for all of us 💙

Rated 5 out of 5 stars

Lorenzo dealt with my own self induced…

Lorenzo dealt with my own self induced problem with charm and efficiency.

10 February 2026
Unprompted review
Defence Discount Service logo

Reply from Defence Discount Service

Hello, 

We are delighted to hear you’ve had a great experience with our service. Thank you for your feedback and support!

Polly - Defence Discount Service

Rated 5 out of 5 stars

Amy at the defence discount card service

I dealt with Amy when I encountered a problem when I tried to pay for my defence discount card.
Her help, guidance and knowledge helped me solve the problem and it went through smoothly.
Without her hp, I would have been flummoxed.

11 February 2026
Unprompted review
Defence Discount Service logo

Reply from Defence Discount Service

Hello,

We are very happy to hear you’ve had a great experience with our service. Thank you for your feedback and support!    

Polly - Defence Discount Service

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