ao.com Reviews 

1,071,806
•
TrustScore 5 out of 5

4.9

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Created with AI, based on recent reviews

Considering 214,449 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the fast delivery times, noting that drivers are extremely polite, respectful, and handle appliances with great care. Reviewers also note the smooth ordering process and the very useful tracking system that keeps everyone fully informed throughout every single step. Furthermore, many people appreciate the professional installation services, mentioning that old units are efficiently removed and everything is left tidy. However, some people mentioned experiencing frustrating delivery delays, scheduling mix-ups, or unexpected problems with product installation tasks. A few consumers additionally noted communication gaps and difficulties when trying to resolve these troublesome issues with customer support.

What people talk about most

Delivery service

Users describe positive interactions with the delivery service, frequently highlighting exceptional... See more

Staff

Reviewers mention positive feedback about staff, consistently describing delivery and installation teams as... See more

Service

Customers consistently note positive experiences with service, highlighting efficient delivery times, helpful... See more

Product

People report positive experiences with product, highlighting goods arriving in perfect condition and good... See more

Order

Clients share satisfaction on order, frequently praising the simple website and straightforward purchasing... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Quick delivery time from ordering & the delivery guys were absolutely fantastic, took due care & attention to ensure our new American style fridge freezer was brought into the house the safest way wit... See more

Rated 5 out of 5 stars

Easy online ordering. Delivery guys were suppurb... just the right mix of friendly vs business. As paid for, they unpacked and brought new fridge inside for me... and removed the old one to take it aw... See more

Rated 5 out of 5 stars

Great service on the delivery day so rated with a high score. I did find it a little challenging placing my order as I wasn’t sure if the products I picked would all match and at the last minute save... See more

Rated 5 out of 5 stars

Very easy website to maneuver around immediate/next day delivery which was essential as it was a fridge/freezer that was being delivered. Found the tracking system was very useful was able to follow... See more


Company details

  1. Appliance Store
  2. also in
  3. Electronic Spare Parts and Components Store
  4. Electronics Store
  5. Hi-fi shop
  6. Kitchen Supply Store
  7. TV store

ao.com

Written by the company

Price Match Promise
We won’t be beaten on price. If you find your product cheaper, we’ll refund the difference.
Delivery 7 days a week
Choose a day – and even a time slot – that suits you. It’s just how we roll.
1000s of electricals
From washers to wine coolers and hobs to headphones, we’ve got what you need.
The AO Way
Delivery. Recycling. Installation. We go the extra mile to make you smile.
Delivery to any room
Big electricals are no good on the doorstep. It’s why we deliver the bulky stuff to any room you like.
Choose a 4 hour timeslot
Don’t wait in all day. Our short delivery windows suit every schedule.
30-day Returns
Changed your mind? No probs. Returns are easy- peasy.

Contact info

4.9

Excellent

TrustScore 5 out of 5

1M reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

4.9

All reviews

(1,071,806)

199,047 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Great Service

Excellent range of goods at competitive prices, website easy to navigate, kept updated throughout the whole process, goods delivered by friendly courier, a great experience.

6 October 2026
Rated 2 out of 5 stars

ByeBye AO

I telephoned and ordered 2 items. An AEG built under and a AEG Induction hob. I discussed with their agent a price match for both items £509.00 for the oven and £468.90 for the hob, with the Invoice total of £977.90 that was paid in full. Towards the end of the conversation their operator advised that if the goods dropped in price below what I had agreed within the next 7 days then to call back and they would refund the difference. Also, on a separate on-line web transaction I ordered and paid via a different card for a different bank for their ‘AO membership for £39.99.
Five days after I placed the order and the oven was reduced on the AO website by £13.00 to £496.00. (@2 dats ago this item is now down in price again to £475). As advised by their operator I called back expecting them to refund the difference. However, they would NOT honour this and claimed that the oven had been discounted to £488 and not £509. (They will hear £509.00 on their recording). What they seemed to be including in the discount to arrive at the £488 on their system were the services (delivery costs and recycling fees) covered by the “membership fees” that had been paid for separately and as a result they would not be matching the reduction that they had promised. £13.00 is not a huge amount, its the principle that absolutely BUGS the xxx out of me. You should be honouring what your staff say to customers, don’t say what you don’t mean!!! Despite the membership fees being for another 12 mths and being in a position where I will be purchasing multiple new large electrical appliances I will NOT be back, I will be taking my loyalty elswhere!

2 October 2026
Rated 5 out of 5 stars

Great service

The 2 gentlemen called me twice which I appreciated as the fridgefreezer was being delivered to my daughter in law. They couldn't have been more helpful.

6 October 2026
Rated 5 out of 5 stars

Great Service!

We've used AO multiple times now and the delivery / install team has been brilliant each time. Come in, no bother, good job done and gone.. prices are competative and range of appliances is wide. Cant fault em really.!

6 October 2026
Rated 5 out of 5 stars

AO website is easy to navigate and…

AO website is easy to navigate and prices are competitive. Quick delivery which was easy to arrange. A phone call the day before with email and text updates on the day. Delivered within the time slot by two polite men who unpacked, took away the rubbish and the old appliance.

6 October 2026
Rated 5 out of 5 stars

AO First Class

First of all I was contacted to let me know they were 15 minutes away. Both men were very polite and carried on with the install. I was informed as to what they were doing. They were very professional and left no mess whatsoever.

6 October 2026

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look