Really good price, one downside the order I received was incorrect and I contacted them. There was no response which made me contact them again. I received the rest of the order 2 days later but it w... See more
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Jade was really helpful and acted quickly to try and support my queries around stock and previous offers. It was refreshing to see quick customer service and although not everything could be resolved... See more
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The customer service employees are fantastic, rapid thoughtful replies. Lovely to interact with. The chat bot on the website is rather painful to interact with, but once you are through to a person... See more
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Sent an email with a query about my order and received a very prompt response from Antria, she has gone above and beyond to help and get matters sorted. Purchased from Wave before and this definite... See more
Company details
About Wavesupboards
Written by the company
Wave offers a wide range of premium stand-up inflatable paddleboards (SUPs) and kayaks for every adventure.
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WaveSupBoards.com provides a curated selection of stand-up paddleboards, designed to cater to all levels of paddlers, from beginners to professionals.
Explore our popular models:
- Cruiser SUP Range – Perfect for leisurely paddling and recreational use.
- Tourer SUP Range – Designed for long-distance paddling and enhanced performance.
- Woody SUP Range – Beautifully crafted boards with a wooden finish for style and functionality.
- Pro SUP Range – High-performance boards for serious paddlers and competitors.
Additionally, we offer a selection of versatile kayaks:
- Kayak Range – Lightweight and durable kayaks for any water conditions.
At WaveSupBoards.com, we are committed to providing quality products, outstanding customer service, and fast shipping. Our boards are built with eco-friendly materials to ensure sustainability while delivering superior performance on the water.
Whether you’re exploring a calm lake or paddling out on the ocean, our SUPs and kayaks will enhance your experience and help you create lasting memories on the water.
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Contact info
9-10 Charlotte Square , NE1 4XF, Newcastle Upon Tyne, United Kingdom
- 441138683726
- customercare@wavegobal.com
- wavesupboards.com
4.4
Excellent
1K reviews
Asks customers to review
This company invites their customers to review, whether positive or negative
Replied to 68% of negative reviews
Typically replies within 48 hours
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See how their reviews and ratings are sourced, scored, and moderated.
Wave Tourer 3.0 - great product and customer support
I recently bought a Wave Tourer 3.0. The product is great. Well made, great graphics and nice to paddle. The Customer Support has been excellent. Both David and Sophie have been very responsive and helpful.
20 April 2026
Unprompted review
Reply from Wavesupboards
Thank you so much for your fantastic 5-star review! We’re really pleased to hear you’re enjoying your Wave Tourer 3.0 and that you’re happy with the quality, design, and performance on the water.
It’s great to know David and Sophie were able to support you with responsive and helpful service—we’ll be sure to pass your kind words on to them.
We truly appreciate you taking the time to share your experience with us.
Dispatch
Had a question regarding dispatch of my Kayak, received a swift efficient answer from Esther. Thanks very much.
16 April 2026
Unprompted review
Reply from Wavesupboards
Thank you so much for your 5-star review! We’re really pleased to hear you received a swift and efficient response from Esther regarding your kayak dispatch.
It’s great to know everything was handled quickly and clearly for you.
We truly appreciate you taking the time to share your feedback with us.
Reply from Wavesupboards
Thank you so much for your 5-star review! We’re really pleased to hear you’re happy with the product and found the whole process quick and easy.
We truly appreciate you taking the time to share your feedback with us.
Bought a hopper for taking on holiday
Bought a hopper for taking on holiday. Great fun for the kids, packs down small and only a couple of kg. Tom in customer support was really helpful with answering questions.
15 April 2026
Unprompted review
Reply from Wavesupboards
Thank you so much for your 5-star review! We’re really pleased to hear your hopper has been great fun for the kids and ideal for taking on holiday, and that it packs down so conveniently.
It’s also lovely to know Tom was able to help and answer your questions—he’ll really appreciate your kind words.
We truly appreciate you taking the time to share your experience with us.
Shout out to Esther at Wave for making…
Shout out to Esther at Wave for making my purchase of the Recon 3.0 SUP much easier today! I wished you guys would deliver directly to Cyprus, nevertheless I managed to find some willing forwarders. I will leave a review once I make my first paddle!
15 April 2026
Unprompted review
Reply from Wavesupboards
Thank you so much for your 5-star review! We’re really pleased to hear Esther was able to make your purchase of the Recon 3.0 SUP easier for you.
It’s great to know you were able to get everything arranged, even with delivery to Cyprus, and we really appreciate your enthusiasm ahead of your first paddle—we’ll look forward to hearing how you get on!
Thanks for taking the time to share your experience with us.
Great design and exceptional customer service
Customer service has been exceptional with constant updates to the progress of my order (Special mention should go to Antria for help and advice). As a first time purchaser of an inflatable kayak all email enquiries were responded to immediately offering advice and guidance.
Although I've just received the kayak and not had the opportunity to use it, I've been very impressed with the design and quality of the product. Very simple and straightforward to inflate as is the positioning of the seats and footrests. Deflation of the kayak is also very simple with the advantage of the supplied pump being able to operate in reverse to draw all the air out, making it simple to fold and package into the supplied holdall. This is large enough to store not only the kayak but also the paddles, pump, seats and foot rests too. Additionally, it's fitted with should straps and waist band for carrying.
Overall the is a well designed, great looking product that's backed up with excellent customer service.
13 April 2026
Unprompted review
Reply from Wavesupboards
Thank you so much for your wonderful 5-star review! We’re really pleased to hear you’ve had such a positive experience as a first-time inflatable kayak owner, and that the design and quality have impressed you so far.
It’s great to know the setup, deflation, and storage have all been straightforward and convenient for you, and we really appreciate your detailed feedback on the product.
We’re especially glad Antria was able to support you with helpful advice and regular updates—she’ll be thrilled to hear your kind mention.
Thank you again for taking the time to share your experience with us.
I cannot recommend Wave highly enough!
I cannot recommend Wave highly enough! I recently ordered the Trailblazer 3.0, but realized after the fact that I had mistakenly selected the Blue version instead of the Camo.
I reached out to the team and had the pleasure of speaking with Henry and Antria, both of whom provided 10/10 customer care. Not only were they incredibly polite and professional, but they went above and beyond to fix my mistake. They arranged for a courier to collect the Blue unit covering the entire cost themselves and then shipped out the correct Camo model before the original had even arrived back at their warehouse.
The level of trust and proactive communication was fantastic. It’s rare to find a company that prioritises their customers to this extent.
I will be using again!
14 April 2026
Unprompted review
Reply from Wavesupboards
Thank you so much for your incredible 5-star review! We’re absolutely delighted to hear about your experience with Henry and Antria and that they were able to resolve everything so smoothly for you.
It’s fantastic to know the swap was handled quickly and seamlessly, and that the level of trust and proactive communication stood out. We always aim to go the extra mile, so your kind words really mean a lot to the team.
We truly appreciate your support and look forward to helping you again in the future.
Great customer service, high quality product.
The customer service at Wave was very good - I interacted with many advisors (Esther, Milly, Henry and Sophie) pre-purchase (deciding which Kayak to chose) and post-purchase to resolve quieries, and they always replied in good time and were very helpful.
I ordered the 3 person Trailblazer Kayak and it seems to be made of high quality material and looks great 👍🏻. We still need to try it out in the water. There was an issue where the product was a bit different to what was online (one skeg instead of two) but I believe that was an admin error and the team helped resolve queries about this.
14 April 2026
Unprompted review
Reply from Wavesupboards
Thank you so much for your fantastic 5-star review! We’re really pleased to hear you had such a positive experience with our customer service team both before and after your purchase.
It’s great to know Esther, Milly, Henry and Sophie were all able to help you along the way and provide the support you needed. We’re also delighted to hear you’re happy with the quality and look of your Trailblazer Kayak—hopefully you’ll be out enjoying it on the water very soon!
We truly appreciate you taking the time to share your experience.
Great customer service
Had my new paddleboard come through but noticed the repair kit was missing the glue it mentions was included. I emailed customer support and straight away David got back to me and helped source a new one. Very happy with the speed and service and overall great paddleboard.
7 April 2026
Unprompted review
Reply from Wavesupboards
Thank you so much for your fantastic 5-star review! We’re really pleased to hear that David was able to respond quickly and get a replacement repair kit sorted for you.
It’s great to know you’re happy with both the service and your new paddleboard—just what we love to hear!
We truly appreciate you taking the time to share your experience.
Great company to buy from!
Firstly - their customer service is amazing. Even on an Easter bank holiday, Antria was super responsive and helpful.
Second - delivery - I was stunned that the delivery came the next day!
I've yet to try out the Romer - I'll update once I'm on the water, but having unpacked and checked the product, it looks great and I don't anticipate any problems.
7 April 2026
Unprompted review
Reply from Wavesupboards
Thank you so much for your fantastic 5-star review! We’re really pleased to hear you had such a positive experience with our customer service, especially over the Easter bank holiday—Antria will be delighted to hear your kind words.
It’s great to know your delivery exceeded expectations and arrived so quickly! We’re also glad to hear everything looks great with your Romer so far, and we hope you have an amazing time out on the water.
We truly appreciate your support and look forward to hearing how you get on!
Great boards, great customer service
Updated review as the wave team were great at resolving our issue, new board was sent out almost immediately and arrived the next day, and after using it yesterday seems to be great. Really stable and glides through the water effortlessly. Would be a 5 star review if we did not have the initial issues, and also the fin box design still needs some work in my opinion, as any sand or grit that gets into it makes it incredibly difficult to get the fins out.
23 March 2026
Reply from Wavesupboards
Hi Rob,
Thank you for your review,
I am sorry to hear this, I can see that the team messaged you at 9am on Friday with some great tips on how to keep resolve this so you can enjoy your board.
I have just resent them now to you as an email, I look forward to your response so we can get you back out enjoying the water again.
Speak Soon
The Wave Team
I had a query about best model for me
I had a query about what model might best suit my needs and got a very prompt and comprehensive response
1 April 2026
Unprompted review
Reply from Wavesupboards
Thank you so much for your lovely 5-star review! We’re really pleased to hear you received such a prompt and comprehensive response and that our team was able to help guide you towards the best model for your needs.
It’s great to know you felt well supported throughout the process, and we really appreciate you taking the time to share your experience with us.
5+ Stars for customer service
Absolutely fantastic customer service from Sophie! She was so helpful and went above and beyond with my order which needed tweaking. Thanks so much and I’ll be recommending to friends and family!
31 March 2026
Unprompted review
Reply from Wavesupboards
Thank you so much for your amazing 5+ star review! We’re absolutely delighted to hear that Sophie was so helpful and went above and beyond to support you with your order.
It’s great to know everything was sorted smoothly and that you’re happy with the experience. We really appreciate your kind words and your recommendation to friends and family—it means a lot to the team.
Extremely disappointing experience – long delays, poor communication, refund requested
I would strongly advise others to think twice before ordering from this company.
I placed an order on 5th February 2026 (Order WAVESUP41152) for a Cruiser 3.0 SUP inflatable paddleboard, which was intended as a birthday present for 10th March. At the time of purchase, the item was advertised as a pre-order with expected dispatch w/c 9th March and next day delivery.
Unfortunately, this timeframe was not met.
After multiple follow-ups, I received inconsistent updates and no clear dispatch confirmation or tracking information. Despite being told the item would be sent, no evidence of dispatch was ever provided.
On 26th March (today) - nearly 50 days after placing the order - I was then informed that the stock is now expected to arrive w/c 13th April, meaning a further delay of several weeks. This is a significant change from the original expectation and was only communicated after I repeatedly chased for updates.
I have now cancelled my order and requested a full refund.
While I understand that delays can happen, the main issue here is the lack of transparency, shifting timelines, and failure to provide clear or accurate information. Customers should not have to chase repeatedly or be given multiple different expectations.
Following my cancellation request, I was offered a 10% partial refund and a complimentary waterproof phone case as a goodwill gesture if I chose to continue waiting. Given the length of the delay and the uncertainty around delivery, this was not a suitable resolution. I have now cancelled my order and am currently awaiting the refund, which I expect to be processed within 14 days in line with UK consumer law.
Overall, this experience has been frustrating and disappointing, particularly as the item was purchased for a specific occasion.
Update (26th March): After requesting a refund twice today following nearly 50 days of delays and broken promises, the company has still not confirmed the refund in writing. I have now been forced to initiate a formal Chargeback/Dispute with my bank to recover my £152. Highly disappointed in the lack of transparency and stalling tactics.
26 March 2026
Unprompted review
Reply from Wavesupboards
Hi there,
Thank you for your feedback we’re really sorry to hear how disappointing this experience has been, especially with it being for a special occasion.
As you mentioned, there have been some wider shipping delays affecting stock arrival times globally, which unfortunately impacted this order. That said, we appreciate how important clear and timely updates are, and we’re taking this on board.
We’ve contacted you directly to get this resolved as quickly as possible, and we’ll make sure everything is handled promptly from here.
Thanks again for your patience, and we do hope to have the chance to provide a much smoother experience in the future.
Kind regards,
Excellent for tall people
3 in 1 Changing robe size Medium, Ecru-
Love love this coat, been 5’9” the coat is a perfect length for me, I ordered a Medium and it’s great for my size 14.
1 March 2026
Reply from Wavesupboards
Thank you so much for your lovely 5-star review! We’re really pleased to hear you’re loving your 3 in 1 changing robe and that the fit and length are perfect for you.
It’s great to know you’re so happy with your purchase and we really appreciate you taking the time to share your experience.
Antria was mega helpful
Antria was mega helpful! and so fast to respond to my queries! cant wait for my nav 3.0 to arrive :D
12 March 2026
Unprompted review
Reply from Wavesupboards
Thank you so much for your lovely 5-star review! We’re really pleased to hear that Antria was so helpful and quick to respond to your queries.
It’s great to know everything was smooth for you, and how exciting that your Nav 3.0 is on the way—we hope you absolutely love it when it arrives!
We really appreciate you taking the time to share your experience.
Antria was extremely helpful
Antria was extremely helpful when there was an error with my order. Despite the transition between customer support systems and my support notes going missing, Antria was great at resolving the issue and ordering the replacement item.
Thank you
10 March 2026
Unprompted review
Reply from Wavesupboards
Thank you so much for your wonderful 5-star review! We’re really pleased to hear that Antria was able to step in and help resolve the issue with your order so smoothly.
It’s great to know she got everything sorted for you and arranged the replacement item quickly, especially during a tricky transition period. We’ll be sure to pass your kind words on to her.
We truly appreciate you taking the time to share your experience with us.
Antria has been absolutely amazing and…
Antria has been absolutely amazing and so helpful, nothing was too much and I'm so so pleased with the service i received. thanks so much Antria :) x
4 March 2026
Unprompted review
Reply from Wavesupboards
Thank you so much for your lovely 5-star review! We’re absolutely delighted to hear that Antria was so helpful and made your experience such a positive one.
It’s great to know you felt so well looked after and that everything was handled with care. We’ll be sure to pass your kind words on to her—they’ll mean a lot.
We really appreciate you taking the time to share your feedback with us.
Great product.
17 February 2026
Reply from Wavesupboards
Thank you so much for your 5-star review! We’re really pleased to hear you’re happy with the product.
We truly appreciate you taking the time to share your feedback with us.
Highly recommend: quality, value, green creds and support
Really like these guys for three reasons:
1. When I had an enquiry about my first board, their response was clear and swift.
2. When I ordered my second board, I was blown away by the packaging. Plenty of companies , especially in the outdoor sector, talk about their green creds, but Wave seem to genuinely go out of their way to walk the talk (or board the board). Every single component was packaged in recyclable paper-based packaging. I’m a cynical old bugger, and must say I was mightily impressed!
3. And thirdly, price. Wave operate at the ‘budget’ end of the SUP board scale, so delivering a good quality product at this price deserves recognition.
8 October 2025
Reply from Wavesupboards
Thank you so much for your fantastic 5-star review! We’re absolutely delighted to hear your experience has been so positive across quality, value, and support.
It’s great to know our team were able to respond quickly and clearly to your enquiry, and we’re especially pleased that the packaging and sustainability efforts stood out to you—that’s something we care deeply about, so your feedback means a lot.
We really appreciate you taking the time to share such thoughtful comments and your recommendation.
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