Unitel Direct Ltd Reviews 

3,413
TrustScore 4 out of 5

4.0

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Review summary

Created with AI, based on recent reviews

Evaluating 142 reviews, reviewers had a great experience with this company. Customers frequently praise the staff for being exceptionally helpful, professional, and polite, consistently providing excellent guidance and support. Many appreciate the quick responses and positive interactions, building confidence in their processes. Reviewers often highlight the great service, noting its effectiveness in achieving positive results like improved search engine rankings. However, some customers noted significant issues with service, particularly regarding website performance and payment practices. People reported that created landing pages were ineffective, failing to generate customers and often not found through general searches. Additionally, some reviewers were dissatisfied with payment transparency, mentioning unhonored verbal agreements or concerns about payments for undelivered services or unrequested renewals.

What people talk about most

Staff

Consumers find staff to be positive, with many reviewers describing them as helpful, polite, and... See more

Service

Customers consistently note ambiguous experiences with service, with many expressing extreme disappointment... See more

Customer service

People report ambiguous experiences with customer service, with many expressing significant dissatisfaction.... See more

Website

Customers had negative experiences with website services, often reporting a lack of information or details... See more

Payment

Reviewers highlight negative aspects of payment, with many expressing dissatisfaction with payment processes... See more

Reviews shaping this summary

Rated 5 out of 5 stars

I contacted Unitel today and was greeted by Jason on Customer Services who was most polite and professional. Having explained my enquiry to him, he handled it very well and was most informative and... See more

Rated 5 out of 5 stars

Samson has been very helpful during the last few weeks when my internet stopped working. There were several issues, one resolved by OpenReach and one by sending me a new router which should arrive tod... See more

Rated 5 out of 5 stars

Melissa and Alex Greenwood were extremely helpful with my query and did an excellent job in sorting everything out for us. They very professional and are a great asset to your team.

Rated 5 out of 5 stars

Jason was very helpful. We are still weighing up the products and services with Unitel but Jason was very helpful in gaining all the information we needed to do this and followed up with us to discus... See more


Company details

  1. Online Marketing Agency
  2. Telecommunications Service Provider

Written by the company

Unitel Direct are one of the UK's leading and fastest growing Web and utilities suppliers in the UK. We have over 400 staff working for Unitel and our group of companies. We operate one of the most successful switching sites for fuel and telecoms in the UK. Over 5,000 customers use Unitel and our group of companies every month. Our pricing for our utilities are some of the cheapest in the UK


Contact info

4.0

Great

TrustScore 4 out of 5

3K reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 79% of negative reviews

Typically replies within 1 week

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

4.0

All reviews

(3,413)

135 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 1 out of 5 stars

PLEASE READ ALL NEGATIVE MESSAGES!!

In my personal experience, I would strongly caution anyone considering this company. They did not deliver on the services they claimed they could provide, and much of the information they sent me about supposed “business improvements” felt misleading. After having an independent team review their reports, none of the data aligned with what the company had been presenting to me.
When I raised these concerns and asked to speak with someone, I was met with hostility, and at one point I was even told, “You’re tied into another year with us, so deal with it.” I found this response extremely unprofessional.
When I attempted to cancel the contract based on the discrepancies I uncovered, I felt pressured and intimidated, including warnings about legal consequences that could affect both my personal and business credit. More recently, I have even received legal proceedings from them, which has added to the stress of the entire situation.
Overall, based on my experience, I would not recommend this company. I urge anyone considering working with them to carry out thorough independent checks before signing anything.

5 November 2025
Unprompted review
Unitel Direct Ltd logo

Reply from Unitel Direct Ltd

Samantha,

We've sent you a request to help us locate your account.

Please can you give us some more information so that we can look into your account.

Regards
Unitel

---------------------------------
UPDATE

Hi Samantha,

As you have not responded to our request for further information, we are unable to locate an account.

Please contact our Customer Service centre should you wish to discuss your concerns further.

Many thanks
Unitel

Rated 1 out of 5 stars

Don’t use this company ,is a scam

Don’t use this company ,is a scam
I am a plumber and heating engineer
This company is a scam
Got done over 3.5k ,took me to court
They meant to advertise my business bit nothing was done

Any trade an out there don’t fall for it like I did!!!!!

19 September 2025
Unprompted review
Unitel Direct Ltd logo

Reply from Unitel Direct Ltd

Dear G Dalani,

I'm truly sorry to see you've felt the need to place these comments.

Please respond to our request for further information, allowing us to locate an account and contact you to discuss your concerns in further detail.

Many thanks
Unitel.

-------------------
UPDATE

Dear G Dalani,

Thank you for getting back to our request for further information.

I can see your account is no longer active, but saying we are a scam is simply not true...

We tried multiple times to work with yourself to help maximise your businesses online exposure. You were called monthly from our care team who were met with your answer machine or you disconnecting the call. I can see you recently spoken to a customer services representative and got your issue resolved regarding companies house.

We wish you the best for the future.

Regards
Unitel.

Rated 1 out of 5 stars

DO NOT USE THIS COMPANY!

DO NOT USE THIS COMPANY!
Just after your money. No customer services. Service poor.
Make sure you leave 45 days before hand as if not you’re stuck with them another year.
Staff are rude when communicating and SE - senior marketing it the rudest of them all!

19 November 2025
Unprompted review
Unitel Direct Ltd logo

Reply from Unitel Direct Ltd

Dear Becka,

I'm truly sorry to see you've felt the need to place these comments.

Please respond to our request for further information, allowing us to locate an account and contact you to discuss your concerns in further detail.

Many thanks
Unitel.

----------------------------
UPDATE

Dear Becka,

We have thousands of customers. So if you could provide your company name, that would be extremely helpful in determining if your review is fake or not.

Unitel

Rated 1 out of 5 stars

Extremely disappointing…

I’ve had an extremely disappointing experience with Unitel Direct, and I want to warn others to read every part of the contract very carefully. When my contract expired, I discovered that unless you provide written notice via email 30–45 days before the end date, they automatically renew your contract for a full year. Once it renews, they refuse to cancel it. They also do not send any reminders before renewal, which makes it far too easy for customers to get trapped in another year.

On top of this, the service did not deliver what was promised. I received little to no leads, and it felt like I was paying for nothing. Customer service was unhelpful and repeated the same contractual statements instead of addressing the issues. In my personal experience, this renewal setup feels very unfair and customer-unfriendly.

When I later checked for reviews, I also noticed the ability to leave feedback seemed unavailable, which was concerning from a customer perspective.

I wouldn’t recommend this company based on my experience.

14 November 2025
Unprompted review
Unitel Direct Ltd logo

Reply from Unitel Direct Ltd

Ionut Gaina,

We are quite shocked to receive this review, especially considering that the website we built for you is ranking on the first page of Google for your main keyword and area.

Not only are you ranking on the first page, but you're the first listing. So I'm struggling to understand how you think we've not delivered on a service, we actually only guarantee Bing, yet you're ranking on Google, Bing & Yahoo. We do not and never can guarantee leads, all we can do is place your business in the places that your customers are searching for you.

Moving on to your comments about your contract, as with all contracts in the modern world, they auto-renew and if you don't wish to have them, you need to cancel in the allocated timeframe.

I've arranged for one of our Customer Service agents to give you a call regarding your complaint.

Regards
Unitel

Rated 1 out of 5 stars

Predatory Behaviour – Exploited While Vulnerable

Unitel Direct’s conduct has been utterly disgraceful. I was contacted on my personal mobile regarding a business I had inherited, a small retail business with no online presence, despite having no understanding of online or computer services.
At the time, I was undergoing cancer treatment and awaiting a hysterectomy, drinking heavily and using cannabis daily to cope. My partner had suffered a mental breakdown and left the family home, and I was grieving the death of a colleague of 18 years. I was in no state to make decisions, and both sales agents were fully aware of my vulnerability and intoxication.This behaviour is predatory and unacceptable. It breaches the Consumer Protection from Unfair Trading Regulations 2008 and ignores clear guidance from regulators that vulnerable customers must be treated fairly. Unitel Direct showed zero duty of care and instead exploited my circumstances for profit.
No one should ever have to endure what I experienced. Unitel Direct preyed on a vulnerable, grieving, and intoxicated customer, and their actions have left me deeply distressed. Avoid this company at all costs.

13 November 2024
Unprompted review
Unitel Direct Ltd logo

Reply from Unitel Direct Ltd

Dear Aileen,

I'm truly sorry to see you've felt the need to place these comments.

Please respond to our request for further information, allowing us to locate an account and contact you to discuss your concerns in further detail.

Many thanks
Unitel.

---------------------------
UPDATE

Dear Aileen,

Although you did not get back to us on our request for further information, I have managed to locate your account.

I have passed your concerns onto a member of the team who will be in contact with you.

Please contact the us should you want to discuss the account further.

Many Thanks
Unitel Direct

Rated 1 out of 5 stars

Do not use this company they just want…

Do not use this company they just want your money and make it very difficult to leave them. I would not recommend and will not be using them again.

6 November 2025
Unprompted review
Unitel Direct Ltd logo

Reply from Unitel Direct Ltd

Dear Andrew,

I'm truly sorry to see you've felt the need to place these comments.

Please respond to our request for further information, allowing us to locate an account and contact you to discuss your concerns in further detail.

Many thanks
Unitel.

---------------------------
UPDATE

Dear Andrew,

Although you did not get back to us on our request for further information, I have managed to locate your account.

I have passed your concerns onto a member of the team who will be in contact with you.

Please contact the us should you want to discuss the account further.

Many Thanks
Unitel Direct

Rated 1 out of 5 stars

Very poor service

Very poor service, all it is just to take a payment from customers and you hear from them again when contract is about to expire.
Completely waist of money and time!
Nothing good from there site
Avoid !!!!

3 November 2025
Unprompted review
Unitel Direct Ltd logo

Reply from Unitel Direct Ltd

Dear Lm,

I'm truly sorry to see you've felt the need to place these comments.

Please respond to our request for further information, allowing us to locate an account and contact you to discuss your concerns in further detail.

Many thanks
Unitel.

---------------------------------
UPDATE

Hi Lm,

As you have not responded to our request for further information, we are unable to locate an account.

Please contact our Customer Service centre should you wish to discuss your concerns further.

Many thanks
Unitel

Rated 1 out of 5 stars

I would like to stress that I will not…

I would like to stress that I will not be renewing my contract with this company as nothing seems to actioned how I want it to be! They obviously do not understand my business and I feel I have been talked into something that I do not need at a cost £500 where things have not been actioned or followed up since July and we are now in November

18 July 2025
Unprompted review
Unitel Direct Ltd logo

Reply from Unitel Direct Ltd

Dear Sarah,

Thank you for getting back to our further information request allowing me to locate your account!

I'm truly sorry to see you've felt the need to place these comments.

I have raised your concerns over to a senior member of the team who will be in contact with you.

Warm Regards,
Unitel Direct

Rated 1 out of 5 stars

A scam company

A scam company. Stay away. A scam company. Stay away. A scam company. Stay away.

29 October 2025
Unprompted review
Unitel Direct Ltd logo

Reply from Unitel Direct Ltd

Dear Mike,

I'm truly sorry to see you've felt the need to place these comments.

Please respond to our request for further information, allowing us to locate an account and contact you to discuss your concerns in further detail.

Many thanks
Unitel.

---------------------------
UPDATE

Dear Mike,

Although you did not get back to us on our request for further information, I have managed to locate your account.

I have requested a senior member of the team contacts you regarding your concerns.

Many Thanks
Unitel Direct

Rated 1 out of 5 stars

A scam company

A scam company. Stay away.
I first signed a contract with them on November 23, 2023, with the promise that they would help bring my salon to the top of Google Business search results. After one year, nothing had changed. When I called to cancel the contract, I was told that I would have to pay the same amount as the full-year contract fee. So I had to wait another year — until today, October 29, 2025 — to cancel it, only to be informed that I needed to cancel the contract 30–45 days before it expired. That means I was too late, and the contract was automatically renewed for another year.
So in total, that will be three years paying this scam company (nearly £4,000) without getting anything in return.

29 October 2025
Unprompted review
Unitel Direct Ltd logo

Reply from Unitel Direct Ltd

Dear Virgo Nails,

I'm truly sorry to see you've felt the need to place these comments.

Please respond to our request for further information, allowing us to locate an account and contact you to discuss your concerns in further detail.

Many thanks
Unitel.

-------------------------
UPDATE

Dear Virgo Nails,

Thank you for getting back to our further information request allowing me to locate your account!

I have raised your concerns over to a senior member of the team who will be in contact with you.

Warm Regards,
Unitel Direct

Rated 5 out of 5 stars

Mark

Thanks to Malissa helping me sort out my website and social media platforms.

28 October 2025
Unprompted review
Rated 1 out of 5 stars

Scammers don’t use this compny

No you haven’t none of you team member came back to me a whole year and how can you said that to me that google on page 1 you said you are taking companies on the top of google how many companies you are dealing with so all of those companies you put on page 1 even google will confuse that how come only one compny taking all of the companies on page 1 so you got 100 companies did you take all of them on page 1 so where is the other 99 companies number
And also for the recovery of you debit how can you ask for another year of contract when you ain’t do the shits I told Jason and Satvir cancel my contract and give me my refund and they said we won’t give you refund but your contract is cancelled so after a year you guys are doing this don’t worry got all of proof and see you in court

25 October 2025
Unprompted review
Unitel Direct Ltd logo

Reply from Unitel Direct Ltd

Dear Qasim,

I can see you have previously left a comment on the platform so I will copy my reply below

From looking at your account I can see your generic domain name was ranking on Page 1 of Google within 2 weeks of you coming onboard which is fantastic! You were not ignored and you spoken to multiple members of different departments.

That's a very bold and untrue statement you've signed off your review with. Frankly, it's defamatory. Of course, we ask for customer feedback, good or bad, this helps us improve and build on our product and the service we aim to provide but to say we pay for our reviews is simply not true.

I can see you are currently liaising with our debt recovery department regarding the account so I will leave your account in their hands.

Kind Regards
Unitel Direct

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