The LTL Shop Reviews 253

TrustScore 3 out of 5

2.9

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Created with AI, based on recent reviews

Evaluating 159 reviews, most reviewers were somewhat happy with their experience overall. Many customers appreciate the competitive pricing, often finding products cheaper than elsewhere, and some have received their orders promptly with good quality items. Reviewers frequently highlight the value for money and the authenticity of the products received, with some noting that their orders arrived well-packaged and in good condition. However, some customers experienced significant delays in receiving their orders, with several reporting that products did not arrive or took much longer than expected. There are also concerns regarding customer service, as many reviewers struggled to get responses to their emails or calls, and some received incorrect or damaged items without resolution.

What people talk about most

Order

Reviewers mention ambiguous feedback about order experiences, with many expressing significant frustration... See more

Product

Consumers find product experiences to be ambiguous, with many praising the quality, competitive pricing, and... See more

Delivery service

People report ambiguous experiences with delivery service, with many praising fast and reliable delivery,... See more

Price

Customers consistently note positive experiences with price, often highlighting competitive and affordable... See more

Response time

Clients express significant dissatisfaction with response times, frequently reporting a lack of replies to... See more

Reviews shaping this summary

Rated 3 out of 5 stars

Waited a long time for delivery, had to contact customer service to find out where my order was, was then told my items were on back order. Communication needs improvement! Someone should’ve updated m... See more

Rated 4 out of 5 stars

I placed an order on the LTL shop website on the 10th of July. After several days with no update, I reached out to their customer service on the 17th and conveniently received a reply the following... See more

Rated 4 out of 5 stars

I have ordered from this Company at least three times and they are definitely legit. My past orders were always delivered promptly and I never had any missing items or complaints. The reason I’m deduc... See more

Rated 1 out of 5 stars

I'd give it no stars if I could SCAMMERS. It's 14 days after my order which according to Shop tracking HASN'T BEEN DISPATCHED. There is NO WAY TO CONTACT them as all emails produce an automated rep... See more


Company details

  1. Hair Product Store

Written by the company

Founded by award-winning London salon group Live True London, the LTL Shop was created to bring our clients professional hair care at an unbeatable price. With product knowledge gained through ten years of salon experience, we want to offer you the best hair care for salon quality hair at home.


Contact info

2.9

Average

TrustScore 3 out of 5

253 reviews

5-star
4-star
3-star
2-star
1-star

Replied to 1% of negative reviews

Typically replies within 1 week

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Fantastic products, competitive prices

Discovered the LTL shop online a few years ago after a negative experience with buying Moroccan oil on a very high profile retailer site. I was nervous as I did not often buy online at that time. I received my order promptly. It was well packaged. I signed up to the offers by email. The prices were very competitive and there were some great deals sent by email. It showcases really great hair brands and the deals allowed me to try the products without breaking the bank. It’s my one stop shop for hair products now. Always had a positive experience and customer care has been efficient and friendly.

24 November 2025
Unprompted review
Rated 5 out of 5 stars

Fantastic

Ordered from the LTL shop, great branded products at a fantastic price. The prices are really good and from ordering to delivery the service has been fantastic.
I Will definitely without any hesitation be ordering again in the future.

12 November 2025
Unprompted review
Rated 5 out of 5 stars

Happy from start to finish

I’ve ordered from the LTL shop various times,with no issues on any of my orders.
I was looking for shampoo and conditioner to help with my hair problems. The products were many. Accompanied with product reviews. I settle on Redken Extreme shampoo & conditioner. I really liked the products until I was given Olaplex no4 & no5. These are amazing and helped rectify my issues. I’ve since order these from the LTL shop as their discounts make the cost more digestible!
I’m not the greatest with websites,but found theirs easy to manoeuvre.
Would highly recommend,and have to my friends. Happy from start to finish.

21 July 2025
Unprompted review
Rated 5 out of 5 stars

Well trusted site, with decent prices.

I have bought a few items from this site, especially when they have great savings on my favourite color wow products. The choices are quite vast on this site and it gives you a better understanding on various products e.g what it does, how to use, and how big a product size...

4 August 2025
Unprompted review
Rated 5 out of 5 stars

Great place to order from the LTL shop

Great quality products and good value.
I always buy from the LTL shop, I have always found them to be delivered quite quickly.
I have brought from them about 5 times now and always get discounts or 10% off the prices.
I have brought their All rounder shampoo and conditioner and charcoal hair mask and scalp treatment and a scalp massager.
All brilliant products.
Their salon Live True in Soho is great and I have been there about 5 times now.
Victoria is a great stylist, she always cuts my hair very professionally and blow drys it expertly, she is very experienced hairdresser.
I always get the Black Friday deals as you can get a cut and blow dry and a treatment for about £62, which is really good value for money, for a top salon in London, they are valid for 6 months so you can take your time using them.
I would recommend buying from LTL shop to anyone and I would always buy from them. As their products are amazing.

21 November 2025
Unprompted review
Rated 4 out of 5 stars

Great Value for Money

I’ve ordered from LTL Shop twice. My first order took a while to arrive which worried me, I sent a message enquiring about the delay and was told extra checks are being done. My order was shortly dispatched after that and received my order without any issues. My second order arrived really quickly without no issues what so ever. So it may just take time for first orders only. Products were all genuine, new and unopened.

23 May 2025
Unprompted review
Rated 3 out of 5 stars

Great products

I love my shampoo and conditioner duo for my thin hair and it’s always reduced to a good price. The only negative I have is how long it takes to be dispatched, it’s 2-3 weeks after ordering that it gets dispatched.

3 October 2025
Unprompted review
Rated 5 out of 5 stars

Ordered several items at a very good…

Ordered several items at a very good price, also used a voucher which made my order a lot cheaper than other places. Very pleased turned up few days later. Had great communication with them about ordered. Overall very pleased and would order again.

1 November 2025
Unprompted review
Rated 5 out of 5 stars

Good products, good delivery

Have ordered Redken All Soft products multiple times and they've always been delivered promptly. Never had any doubts about the quality of the products supplied.
Wish LTL stocked a wider range than they do so could buy more from them.

5 November 2025
Unprompted review

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.

Learn more about other kinds of reviews.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look