Whim Reviews 

The best swimwear I have ever bought and I’m not sure I could now wear anything else. Incredibly supportive, comfortable and they make you feel amazing. Beautiful, simple design which is timeless. The brand is incredibly sustainable, considering their environmental impact at every single decision 👏🏼

Bought as a present for my daughter. Her comments are “great fit, lightweight & lovely shape”.
Excellent new company that aims to please it’s customers. A product that really does manage to combine underwear with swimwear.

I absolutely love this swim wear. I've never been able to find a bikini that felt the right shape for me, or that I felt you could also actually swim in without it falling down! Whims are supportive and secure, the material is amazing, and they are super flattering. I have every pair you can get now and always wear them on a walk just in case I need to jump in some water! Love the concept and the approach to making it as sustainable as possible. They are super open and transparent about the design and production process on their instagram. Can't wait for more designs!

Recently bought my first pair of Whims and I can’t recommend them highly enough! At first I was unsure about buying a bikini due to lack of body confidence, but as soon as I put them on my confidence was boosted. They fit perfectly in all the right places, hiding the bits that most of us are a little shy to have on display!
Absolutely love this company and I’m really enjoying watching them grow and figure things out along the way - definitely check out their instagram! Thank you!!

Absolutely love how comfortable they are. Loads of support in the bra and the high waisted design of the briefs is perfect for feeling feminine and held in with out it being too tight. The material is really nice and felt good against my skin, would highly recommend purchasing a few pairs especially for the summer months when one simply won’t be enough!

Absolutely obsessed with my Whims! I stopped wearing a bra a while ago but loved the idea of being able to swim whenever and wherever I wanted so I got myself the classic midnight set with swimming in mind. I found them so comfy that before long I started wearing them as normal underwear too, even when I knew there was no chance of as swim. The bra in particular is the perfect balance of supportive, but in a way that you doesn't stick into you which is why I stopped wearing bras in the first place!

I now also have the sports bra in rust. Love the colour so much and wear it most days - have also worn for both yoga and surfing and happy to report it stays put.

Can't wait to see what styles and colours they bring out next! Love the ethos and how transparent they are about their processes.

Very happy I found you!

A truly beautiful 2-piece! In love with the cut and design, super flattering and fantastic colour choices. I decided to mix and match with a different coloured top and bottom, and am so so happy with the look. A wonderful company to purchase from - the whole production has been deeply considered. Thank you Whim - I can’t stop wearing them!

I love my Whim bikini set.

Being someone who normally would go for a swimsuit over a bikini, due to my lack of self confidence, I was so surprised by how good I felt when I first put the bikini set on.

I’m normally a size 8 but sized up so it wasn’t too tight and they fit perfect. So comfortable and flattering.

Have surfed and swam in the bikini set and stays up nicely ❤️

100% would recommend.

Absolutely love my Whims, I have two pairs and feel so confident and supported when wearing them. They’re breathable so I can wear them all day and be ready for a spontaneous swim! Feels wonderful to support a small woman owned business, I love how open they are with their learnings too.

I got a set and absolutely love them. They are so comfortable and flattering. I love the sustainability ethos. What a fab brand!