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Review summary

Created with AI, based on recent reviews

Evaluating 213 reviews, most reviewers were somewhat happy with their experience overall. Many visitors frequently praise the extremely friendly and knowledgeable staff members across different store locations who constantly go above and beyond to assist people with personal recommendations and professional beauty treatments. Local shoppers deeply appreciate receiving helpful guidance when selecting various items and conveniently navigating attractive in-store promotions. Some reviewers were not happy with online ordering processes and overall customer support communication responses. Customers experienced significant difficulties when trying to resolve delivery issues through digital channels and online communication lines. Additionally, a few patrons reported frustrating encounters regarding strict store policies and specific product usage problems.

What people talk about most

Staff

Consumers find staff to be positive, helpful, and professional across many store locations. Reviewers... See more

Product

Clients share ambiguous opinions on product experiences, highlighting both helpful guidance and notable... See more

Service

Reviewers mention positive feedback about service, highlighting helpful and knowledgeable staff across... See more

Customer service

Reviewers highlight ambiguous aspects of customer service, with experiences varying dramatically across... See more

Order

Customers consistently note negative experiences with order processes, frequently citing unexpected... See more

Reviews shaping this summary

Rated 3 out of 5 stars

Livingston store. Bought 8 items yesterday, 3 of which were on 3 for 2 offer. Didn't appreciate it wasnt mix and match over makes. Not pointed out at till point. Returned today to discuss at the a... See more

Rated 5 out of 5 stars

My wife lost her health &beauty card, website was not helpful at all,you have to use web chat which was a waste of time. We went into the Sittingbourne shop today explained the situation, Zara and Sad... See more

Rated 5 out of 5 stars

I had such a great experience at the Superdrug in Westfield White City thanks to Christine. She was genuinely kind, attentive and incredibly knowledgeable about the products I needed. Instead of rushi... See more

Rated 5 out of 5 stars

Visited the St James street store yesterday which was tidy & clean & fairly busy. I was greeted by Tony who was very helpful with sorting me out the type of body moisturiser I was looking for &... See more


Company details

  1. Fitness and Nutrition Service
  2. Vitamin and Supplements Store

Information provided by various external sources

Superdrug Stores PLC is a health and beauty retailer in the United Kingdom, and the second largest behind Boots UK.


Contact info

3.6

Average

TrustScore 3.5 out of 5

2K reviews

5-star
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No history of asking for reviews

This company hasn't invited their customers, so reviews may not be representative

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3.6

All reviews

(1,542)

204 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Juliette in Liskeard went above and beyond…

Juliette in Liskeard went above and beyond to help me today. I wasn’t going to bother asking but I have never had an assistant in any store be so helpful. They were short staffed and having to keep one person in the same aisle to cover shop lifting but Juliette still found the time to provide me with everything I needed to know. I was so grateful to her for her kindness.

21 January 2026
Unprompted review
Rated 1 out of 5 stars

I returned an item to Superdrug on the…

I returned an item to Superdrug on the 5th January and have not received a refund or return acknowledgement.
I followed their return instructions (item was unopened and in original packaging, cost £31.50) Despite emailing Customer Services FIVE times and providing proof of postage, I cannot get my money back.
Superdrug cannot be contacted by telephone anymore so very easy to ignore customers emails.
Absolutely shocking way to treat customers, now having to write to Senior Management team.

19 January 2026
Unprompted review
Rated 5 out of 5 stars

Skye and Matt Tamworth Store

Skye and Matt, the Assistant Manager at the Tamworth store were very helpful this afternoon. They kindly honoured 20% off a skin care product in store which was showing as an online discount only. Great service.

18 January 2026
Unprompted review
Rated 5 out of 5 stars

Just met a lovely chap in Lichfield…

Just met a lovely chap in Lichfield store. He listened to my eyebrow problem and helped me pick a product. He was honestly so kind and knowledgeable and fun. He should be on the shop floor always to give us all tips and help.

17 January 2026
Unprompted review
Rated 5 out of 5 stars

Superdrug, Kemptown, BRIGHTON

Visited the St James street store yesterday which was tidy & clean & fairly busy.
I was greeted by Tony who was very helpful with sorting me out the type of body moisturiser I was looking for & now I'v used it I must commend his choice as its brilliant.
Was served by young girl at till who reminded me to use my superdrug card which made the product even cheaper..great result!
Highly recommend this store in Kemptown , Brighton. Great location that saves me having to go all the way into the town centre.

14 January 2026
Unprompted review
Rated 5 out of 5 stars

I have been refered by my friend to…

I have been refered by my friend to visit superdrug at Kingston for eyebrows and nails service done by jana is amazing . She's very helpful and professional giving you an amazing service, Waiting to visit there ,which I will be visiting soon.

10 January 2026
Unprompted review
Rated 5 out of 5 stars

Best nail technician Poole Superdrug

I have found the best nail technician in Superdrug Poole. I’m an older lady so have had my nails painted for a long time! Hayley is a lovely girl and my nails have never looked so good, she is professional and always takes the time to make sure that I am happy.

9 January 2026
Unprompted review
Rated 1 out of 5 stars

Placed an order online with free next…

Placed an order online with free next day delivery, what a joke .
Four days later I am still waiting with no sign of my package.
Now I am informed by Evri that they have lost it.
Bad enough but many emails to Superdrug and Evri are being ignored, do not use these companies they are useless!

6 January 2026
Unprompted review
Rated 5 out of 5 stars

Today I visited Superdrug at Luton Mall…

Today I visited Superdrug at Luton Mall to have my eyebrows done, and I was very pleased with the dedication and professionalism of Noreen. She was extremely careful and did a great job shaping my eyebrows, taking extra care as I have sensitive skin. I am very happy with her work and will definitely be coming back.

27 December 2025
Unprompted review
Rated 5 out of 5 stars

Sarbjit Kaur was very friendly

Sarbjit Kaur was very friendly, helpful and efficient at her job. Would highly recommend her, I dont live in redditch but always come to her to have my threading done.

19 December 2025
Unprompted review
Rated 1 out of 5 stars

Placed an online order

Placed an online order, Evri just leaves it on the ground by my outside wall, no attempted delivery. I was dropped at 23.45 on the wet ground and as it was there all night until the following morning, the box became soaked. I emailed Superdrug customer service and had to repeat myself, only for someone to respond saying “sorry that I didn’t receive my parcel, then asking me to take a picture of my parcel). Quite frankly I’m not sure out of the two is worse. Never again. Why do companies use these couriers who don’t care about customers purchases. Let’s just say I didn’t even bother continuing responding to that email.

19 December 2025
Unprompted review
Rated 5 out of 5 stars

I visited the Chatham Superdrug store…

I visited the Chatham Superdrug store last week where I had my eyebrows done by Rehka, she is brilliant at her work and I was very pleased with the end result. I only trust Rekha to thread my eyebrows she is so brilliant and I’m very grateful for her.
Lynda Wells

18 December 2025
Unprompted review
Rated 1 out of 5 stars

No delivery from Evri

No delivery from Evri. Replacement sent out but still no delivery I want my money back but no one gets back to you. I would never order from Superdrug again. Poor service, no communication. Totally disgusting service do not use

15 December 2025
Unprompted review
Rated 1 out of 5 stars

Absolutely horrendous company

Absolutely horrendous company. An advert on their website incentivised you to spend £130 to receive a large box of products worth £200. Once I had placed my order (and my order stated I would receive said box) and collect, there was no box. After a phone call from a team leader in store to head office as well as contacting the chat myself they have told me ‘tough luck, out of stock, subject to availability’

What an absolute scam. To incentivise someone to spend £130!!! Not £20, £30, £40 but triple digits to receive nothing is outrageous. When money is already so tight for everyone and it’s Christmas.

What makes it worse is the advert is still on their website. Urging people to spend money for something that will never arrive.

I have escalated my complaint and will update if/when they choose to rectify this situation but until then I will be having nothing to do with such a sham of a company.

14 December 2025
Unprompted review

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