ScubaQuest recommends Rob Barrett of Studio Jero
We had worked with Rob before when the company was being establish and quickly realised that when we need some help with our website he would be perfect and so it proved.
I happy to recommend Rob knowing that he will exceed your expectations.
ScubaQuest Ltd provide an extensive range of recreational and technical scuba diving courses. The company is run by a highly experienced team who focus on the safety and quality of their dive courses to provide the best student experience possible.
The project undertaken by Studio JERO was make improvements to the design of the website, the user experience and how it aligns with ScubaQuest’s business objectives and the quality of their courses/approach.
The original website had been developed in-house, and whilst it was working well for them, ScubaQuest felt they had taken it far as they could. ScubaQuest approached Studio JERO with a request to make the website look more professional in presentation as well as more appealing and intuitive to the end user.
Studio JERO carried out a thorough analysis of the existing site and put together a series of proposals for the Scuba Quest Directors.
The website was quite large, with over 71 pages, multiple categories and nearly 40 course options. The structure of the website and the navigation of the pages was inconsistent and difficult to follow, both at the front and back-end. The content was completely restructured and consolidated to make it easier for both customers and the ScubaQuest team to navigate.
The proposal from Studio JERO was to rebuild the website and restructure the content to prioritise the business objectives of selling courses and generating leads whilst improving the customer experience.
The visual design of the website was to be improved so that it aligns with the quality and values of the business and the courses provided, whilst retaining the cleanliness and colour palette of the original website.
Studio JERO also carried out an SEO review and improved the site-level and on-page SEO throughout so that it can better operate in a competitive market.
Studio JERO delivered a new website that met the objectives as well as providing additional value with a selection of training videos to help the team manage the site. Studio JERO also configured analytics on the site and provided a care plan package to cover security and maintenance.
Please visit our site ScubaQuest.co.uk to have a taste for what Rob can do for your business