Awful service. Phone ordered on 25 November. As at 5 December still not received. Further info was requested from myself via email on 26 Nov, provided on 27 Nov, email replied to as requested. A furth... See more
Company replied
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TERRIBLE TERRIBLE TERRIBLE. firstly cannot log onto account as the email i provided when setting up the account is unrecognised. secondly cannot claim my cashback!! when i try it says my order re... See more
Company replied
Easiest upgrade experience I've had. The only reason this isn't 5 stars is that the Track Order option failed repeatedly and I wasn't kept informed of my order status for nearly 8 hours. However af... See more
Company replied
Got declined for no reason what so ever, new contact was actually half the price I am currently paying so no issues with paying. They have taken £25 deposit which was meant to be refunded 3-5 days. I... See more
Company replied
Company details
Information provided by various external sources
Here at the Smartphone Company we're dedicated to bringing you the very best deals around. If you want the latest iPhone, the hottest Samsung Galaxy, or even a Smartphone with a free gift, you’d be hard pushed to find a better deal anywhere else in the UK. We also offer an extensive range of Sim-Only deals, Sim-Free handsets and tablets to cater for all your mobile needs, all with free next day delivery. Want to upgrade? We do that too! So don't spend forever crawling the internet searching through endless tariffs, order your pay-monthly contract the Smart way and get a cracking deal with the Smartphone Company.
Contact info
United Kingdom
- smartphonecompany.co.uk
1.4
Bad
2K reviews
No recent history of asking for reviews
This company hasn't invited customers recently, so reviews may not be representative
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Unbelievable useless company..paid £20…
Unbelievable useless company..paid £20 for a sim card that didn't work..waiting over 10 days for a replacement..which hasn't arrived..tried to contact some which isn't possible
Please do not deal with this bunch of scammers and cheats.
25 August 2025
Unprompted review
Phoned me up claiming to be from three…
Phoned me up claiming to be from three mobile, asking me to confirm how much my contract was per month for data protection purposes. He let it slip he was wholesale EE supplier and nothing to do with three. I asked him to be honest and that he lied and couldn’t see my account or stat usage as claimed. I gave him the opportunity to admit that he was lying but he didn’t, he hung up instead. Don’t touch with a barge pole!
10 October 2023
Unprompted review
I do wish you would stop calling.
I do wish you would stop calling.
Constantly calling claiming to have my contract details, they clearly dont as the dates and tariff do not match.
Call claiming to be 02 and only when pressed admit they are just a third party wholesaler.
You block their calls only for them to ring on new numbers.
15 September 2023
Unprompted review
worst company ever!!!!!!
Handed a dodgy contract with insurance I didn't even know about. When my phone died they sent me three other handsets that were all broken before they even got to me. Claimed I damaged the third one and now I owe alot of money because of them. Stay away at all costs! Worst company I have ever dealt with.
1 June 2021
Unprompted review
Reply from Smartphonecompany
Good Afternoon Kris,
Thank you for taking the time to leave us a review.
I am truly sorry to hear that you have not been satisfied with your experience with us. I am keen to assist your query with us today, but you have failed to provide us with a valid order number. I have sent you a message, if you could kindly respond with your order number and a few personal details, we would be more than happy to look into this for you.
My sincerest apologies for any inconvenience caused to you by this, however, if you require any further help or assistance, please do not hesitate to contact us.
Kind Regards,
Lauren
Please avoid this company
They bought out my old phone company and each time I need to claim my cash back I have to phone them as they haven’t sorted the online claim form for me ( this has happened 3 times). I also get told different waiting times to receive my cash back, 3 months ago I had my money within 5 days, this time I have to wait 14 days. I can’t wait for my contract to end so I can cancel and move to a company that has a better customer service that actually actions what they say they will do, my advice is to avoid this company
15 March 2021
Unprompted review
Reply from Smartphonecompany
Good Morning Mr Simpson,
Thank you for taking the time to leave us a review.
I am truly sorry to hear that you are not satisfied with our cashback process. I am keen to assist you with your query today, however, you have failed to provide us with a valid order number. I have sent you a message, if you could kindly respond with your order number and a few personal details, I would be more than happy to look into this for you.
My sincerest apologies for any inconvenience caused to you by this, however, if you require any further help or assistance, please do not hesitate to contact us.
Kind Regards,
Lauren
Still no cash back from smartphone…
Still no cash back from smartphone company , which is now part of AO , I was told before Christmas 2020 by Chloe the person that has reply here on my previous review it would be in my account within 30 days .
I have sent three emails . No reply apart from the last one which said I would be contacted with in 24 hours that was a week ago.
I am now taking this further as a misrepresentation of goods . The company has not done what it has said it would do.
4 March 2021
Unprompted review
Reply from Smartphonecompany
Good Morning Amanda,
Thank you for taking the time to leave us a review.
I am truly sorry to hear that this cashback issue is still ongoing for you. I have sent you a message in response to the review below requesting for more information, and would be more than happy to look into this for you, and work towards rectifying this if it is still ongoing.
My sincerest apologies for any inconvenience caused to you by this, however, if you require any further help or assistance, please do not hesitate to contact us.
Kind Regards,
Lauren
Please don't buy from this company…
Please don't buy from this company anything where they are offering cashback as when the time will come to get it back you won't get anything just emails with appologies!
15 January 2021
Unprompted review
Reply from Smartphonecompany
Good Morning Mindaugas,
Thank you for taking the time to leave us a review.
I am truly sorry to hear that you are not satisfied with our cashback process. I am keen to assist you with your query today, however, you have failed to provide us with a valid order number. I have sent you a message, if you could kindly respond with your order number and a few personal details, we would be more than happy to look into this for you.
My sincerest apologies for any inconvenience caused to you by this, however, if you require any further help or assistance, please do not hesitate to contact us.
Kind Regards,
Lauren
AO/The Smart Phone Co cashback
Since The Smart Phone Company was taken over by the AO group the cashback process has been absolutely horrendous. Four calls to customer service, numerous updates on my file and two months later, I am still waiting on my cashback claim. Lots of false promises leaves me thinking that this company are totally incompetent. Despite the latest call ending with promises of immediate payment, I then receive an email refusing my claim as it’s out with the period. Yes it’s out with the period because you’ve taken 2 months to process the claim!! Had I defaulted on a payment I’m guessing that the recovery process may have been somewhat quicker. Joke of a process, joke of a company. Avoid like COVID!
....and just to update that more than a week after posting this review, and despite the reply from customer services below, I still don’t have my cashback! That despite replying to customer services with my order number so they could look into it. 5th phone call to be made shortly to try and resolve the issue. Ironically, I’m now due the next cashback instalment so can’t wait to see how that goes. As I said, joke of a company, but where the joke is becoming very tiresome and not at all funny....stay tuned for further updates!!
20 November 2020
Unprompted review
Reply from Smartphonecompany
Good Morning Kenny,
Thank you for taking the time to leave us a review.
I am truly sorry to hear that you are not satisfied with our cashback process and the level of customer service that you have received so far. I am keen to help you with your query today, however, you have not provided us with an order number. I have sent you a message, if you could kindly provide us with your order number and some of your personal details in reply, I can look into this for you.
My sincerest apologies for any inconvenience caused by this, however, if you have any further queries, please do not hesitate to contact us again.
Kind Regards,
Lauren
Hi I'm tarungowda for smartphone review…
Hi I'm tarungowda for smartphone review in kannada my YouTube channel make you give phone review and give back plz in kannada will grow th Tq plz give phone PN kannada my YouTube channel name
13 November 2020
Unprompted review
SCAMMERS
Scammer!!!!! DO NOT GO WITH THEM ,
The add me on what’s app , and no delivery came ! They lied to me on multiple occasion
Still no phone and BLOCKED ME , refuses to reply to tell me what’s going on.... they need to be reported for fraud .... I have the full address for them and I will be sending police and a fraud investigation team to them
4 November 2020
Unprompted review
Reply from Smartphonecompany
Good Afternoon Amanda,
Thank you for your review.
I do apologise that you are unhappy with the service you have received so far. I am keen to help you with your query today, although you have not provided us with your order number. I have sent you a message, if you could kindly provide me with your full order number or email address in reply so i can look into this further for you?
My apologies for the inconvenience with this, however, if you have any further queries then please don't hesitate to contact us again.
Kind Regards,
Lauren
Cashback Process Needs Simplifiying.
I have a 24-month contract with SPC (which is now owned by AO). I managed to get all my cashback except for the last one which I was told was claimed outside the period of the claim. I then made a formal complaint to the Head Office who have recently given me my final cashback. The cashback process is confusing and needs to be simplified eg notifications sent to the customer at the beginning of each cashback period. For the time being, I would advise cashback customers to ring SPC every few months to check on their cashback claim period.
16 October 2020
Unprompted review
Horrible company
Horrible company.
1 month now I'm trying to claim the cashback and while I can not do it online bacause it says error the agents are sending me emails to resubmit again and again through email as they can do it manually and now one month after the agent emailed me to tell me that they are unable to process the cash back as I have to do it only through the website.
Horrible customer service and generally a bad company to be dealing with.
Avoid!!!!!
10 September 2020
Unprompted review
Reply from Smartphonecompany
Good Afternoon,
Thank you for your review.
I am keep to help you with your query today, although you have not provided us with your order number. I have sent you a message, if you could kindly provide me with your full order number or email address in reply so i can look into this further for you?
My apologies for the inconvenience with this, however, if you have any further queries then please don't hesitate to contact us again.
Many thanks,
Callum
Reply from Smartphonecompany
Good Afternoon,
Thank you for your review.
I am keep to help you with your query today, although you have not provided us with your order number. I have sent you a message, if you could kindly provide me with your full order number or email address in reply so i can look into this further for you?
My apologies for the inconvenience with this, however, if you have any further queries then please don't hesitate to contact us again.
Many thanks,
Chloe
Claim back scam
I have ordered twice with smartphone, the first was uneventful and worth it and a few years before.
The second has been nothing but a pain.
The first time I was given my full cashback amount with no fuss.
At some point obviously they decided to change it because spliting it across many months means people are more likely to forget and then they won't have to pay it back.
My contact runs out in a few months time and I have only been successful in claiming back from them once, so of the 250 odd pounds that you are promised I have seen 50 of it. I am looking in to my legal options.
Would not use smartphone again nor the company mobile direct which has bought them.
16 June 2020
Unprompted review
Reply from Smartphonecompany
Good Morning,,
Thank you for your review.
I do apologise that our cashback scheme has prompted confusion and I appreciate your frustration with this.
We feel cashback is a fantastic way for customers to be able to reduce their monthly bills. Cashback can be claimed in your 6th, 9th, 12th, 15th and 18th billing months by filling out the cashback claim form on our website. You have 60 days to make the claim once you receive your network bill in those months and if you then put this money towards your line rental, this effectively reduces the cost to you.
Could you please respond to my message with your order number so that I can provide you with further information on your specific cashback deal and look into this further for you?
I apologise again for any inconvenience caused, however, if you require any other assistance please don't hesitate to contact us.
Kind regards,
Chloe
Cashback claim
Cashback claim, shocking!!! Been trying for over a year now and still cant get my cashback. Absolute sham, will never use this company again!!!!
9 June 2020
Unprompted review
Reply from Smartphonecompany
Good Afternoon Adam,
Thank you for your review.
I do apologise that our cashback scheme has prompted confusion and I appreciate your frustration with this.
We feel cashback is a fantastic way for customers to be able to reduce their monthly bills. Cashback can be claimed in your 6th, 9th, 12th, 15th and 18th billing months by filling out the cashback claim form on our website. You have 60 days to make the claim once you receive your network bill in those months and if you then put this money towards your line rental, this effectively reduces the cost to you.
Could you please respond to my message with your order number so that I can provide you with further information on your specific cashback deal and look into this further for you?
I apologise again for any inconvenience caused, however, if you require any other assistance please don't hesitate to contact us.
Kind regards,
Chloe
Order at 10pm abd my mobile came the …
Order at 10pm abd my mobile came the next dat was so fast !
2 April 2020
Unprompted review
Straightforward simple and reasonably…
Straightforward simple and reasonably priced
I won't keep you in business as this is my second order in 3 years but as faultless as my last experience
1 April 2020
Unprompted review
Cashback farce - don't bother
The cash back is a bit of a con. Hard work to claim back and refuse to payout for a late claim. Should be auto issued. Won't be using again
27 March 2020
Unprompted review
Reply from Smartphonecompany
Good Morning Warren,
Thank you for your review.
I do apologise that our cashback scheme has prompted confusion and I appreciate your frustration with this.
We feel cashback is a fantastic way for customers to be able to reduce their monthly bills. Cashback can be claimed in your 6th, 9th, 12th, 15th and 18th billing months by filling out the cashback claim form on our website. You have 60 days to make the claim once you receive your network bill in those months and if you then put this money towards your line rental, this effectively reduces the cost to you.
The before and after cashback prices are displayed when you select the deal and detail on how to claim cashback is shown when you select the deal, in your basket, in your order confirmation email and on your dispatch note so my apologies if you missed this.
Could you please respond to my message with your order number so that I can provide you with further information on your specific cashback deal.
I apologise again for any inconvenience caused, however, if you require any other assistance please don't hesitate to contact us.
Kind regards,
Emma
Samsung Galaxy S10
Ordered the phone yesterday arrived today...all I can hope for now is the cashback offer is legit. If that is the case then the service has truly been amazing.
26 March 2020
Unprompted review
Great price deal on a new S10 and fast…
Great price deal on a new S10 and fast delivery.
Recommended.
26 March 2020
Unprompted review
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