I passed by the Copenhagen store in Købmagergade and saw some corderoy trousers in the window display. In the shop I was greeted very friendly and immediately shown where the relevant trousers were, i... See more
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Review summary
Based on reviews, created with AI
What people talk about most
Based on these reviews
I don't buy jeans anymore as my thunder thighs tear through them within months. These pants are an amazing alternative. They're comfortable, all-weather pants that I wear on any given occasion.
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I have been considering stocking up with formal work clothes for a while but the item price was a big factor for the waiting - however after taking the leap I must admit that the clothes are in a go... See more
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They are more expensive than average, yes, but they are also of incredible quality. I've never paid more than the equivalent value for an item of clothing before, but this time I ended up doing so b... See more
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The merino turtleneck in brown which I bought is from a beautiful quality and fits my boyfriend perfect (size L). He is very happy with it. Also the delivery was very fast. So I have a good experience... See more
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Great service, amazing quality on the clothes. Ordered to norway and got it on my doorstep 2 days later! Unfortunatly they where sold out on most of the sizes and colours i wanted or else I would have... See more
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I am a loyal customer to shaping new tomorrow and most of my pants are from that brand as well as some other items. I am extremely happy with fit, quality and am willing to pay the price, even thou... See more
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Shaping New Tomorrow is by far one of my top favorite clothing brands, as much the concept and both the design and quality of their products. I started buying their pants in the early stages of the... See more
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I’ve been shopping with this brand for quite a long time and I’m always very satisfied. The materials are high-quality, the prices reflect the craftsmanship, and the whole shopping experience is extre... See more
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Living in Switzerland makes the return process a bit tricky and not easy. Other than that, absolutely amazing quality, good website, nice service. I buy all my business clothing from them.
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The winter utility jacket has a timeless yet modern look. What is the temperature rating of this jacket. I know my old ubr.no parka was warm and dry for temperatures up to -10c.
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Amazing brand that deliveres high quality clothing. By far one of my top tier clothing brands. Quality, Service, Range and Delivery are amazing!
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Best suit pants ever! The quality is top-notch, they're comfortable, and true to size. Also, their customer support is so nice and helpful! Highly recommend.
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I have been extremely satisfied with Shaping New Tomorrow for many years. I bought my first pair of trousers from them about six years ago. While every other pair of jeans from various brands... See more
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Good products, fast delivery. Easy to select a size that fit good because of all options for length and width. The flex i the fabric is very good and makes the trousers comfortable to use. 👍
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Discount rather than a replacement Shorts after one year. Appears to be a snag or a pulled thread on the fabric of the shorts After a close examination of your pictures and description, the shorts... See more
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Quality of men boxers material is excellent. Fits true to size, fabric is stretchy and pleasant on skin.
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I am a big fan of SNT. I bought a new pair of trousers. Essential relaxed fit navy melange. 34x36 because i am tall. They fit perfect and the colour is very nice. It’s not the first time i shopped her... See more
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They failed to deliver suit before new year.. I completed order in webshop in due time before their new year deadline. The nice guy in Copenhagen shop and banner in webshop both stated that order w... See more
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The trousers i received are really great- comfortable and pretty. I have the feeling i will love them as one of my favorite pair.
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Great an fast Delivery! The suit fits perfect: 193cm and L, 34/34 It's already my second one, definitely going to buy a third one
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Very happy with the white sneakers, comfortable and stylish. Delivery and packaging were also good.
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Their shirts are amazing, and the staff at the Stuttgart shop are incredibly nice and helpful.
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Top quality products Delivery on time I got 5 pants from you and they are always perfect as in the day I bought them.
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Professional, discrete service even for my companions. Products are nice, the pants are legendary.
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The size and cut is accurate and as described. The quality of the fabric is great as always!
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Perfect fit. Amazingly quick delivery and just superb quality to the product
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Good quality trousers, easy purchase and fast delivery. I liked it
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I don’t like the product style and quality. Previous collection was much better.
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I recently purchased several pairs of pants from SHAPING NEW TOMORROW, and I couldn’t be happier with the entire experience. Shipping was fast, smooth, and completely hassle‑free. The pants themselv... See more
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Delivery in 48 hours. Perfect fit. Great looking suit.
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clothes made in europe - good quality - can recommend it!
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Great quality clothes with nice touch and perfect texture.
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The only place that the sizes fit me and the choice of colors and design is soulful.
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Great products. nice design and brilliant to wear. Bit slow delivery though.
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Still haven’t received fb product
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Købte to par essential suit pants og et par jeans. Jeans er fine og god kvalitet. Havde allerede et par essential suit pants fra 2024. De to nye par føles som om de er lavet i et meget ringere stof.... See more
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Very happy with the product and the delivery was super quick
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It is very easy to shop via the website and the quality of the clothes is very high.
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the delivery took way longer than expected
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You send out this email to rate my experience even though I haven’t received what I ordered yet. It’s been more than two weeks since I ordered it and I was hoping to receive it before the 16th when I’... See more
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best service in the store in Hamburg as well as online. Pants fit really well
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I LOVE the quality of their products. I have 6-8 different pants, jeans, essentials, suit pants and so on. Shaping New Tomorrow is 1 of the few companies that actually does nice 30/28 sizes. Wish... See more
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After having a very stress-full experience with a returning process in the beginning, I experienced the most friendly treatment I ever had from a customer service.
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As always amazing quality. Cool design.
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Best pants ever. Smooth service and love how fast everything arrives
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Mobility, comfort and functionality, design adapted to our shape, SNT became essential garment in daily life.
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Swift delivery, good products and good price for value.
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The parcel came very fast; the clothes are amazing.
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Pretty speedy delivery and great pants
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The classic shirt is the most comfy shirt I ever owned.
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After buying +10 brilliant shirts from SNT, the Soft Flannel was a huge disappointment. Wrinkling for nothing, and can only be recommended for the die-hard ironing lover.
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Great products and fast delivery.
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Company details
- Men's Clothing Store
- Jeans Shop
- Outerwear Store
- T-Shirt Store
- Women's Clothing Store
- Youth Clothing Store
About SHAPING NEW TOMORROW
Written by the company
Comfort and style without compromise.
Founded in Denmark in 2015, SHAPING NEW TOMORROW set out to revolutionize classic clothing with Scandinavian design and innovative materials. It all began with The Perfect Pants for men—combining style and all-day comfort—and expanded to include a women’s collection in 2022, crafted by women, for women.
With 12 retail stores across Denmark, Germany, and Sweden, plus a global online shop, SHAPING NEW TOMORROW delivers timeless, comfortable fashion for modern lives.
Gratis levering og ombytning - Hver gang!
Vi leverer til dig efter dit ønske og senest på 3 dage
Vi vil gerne have du skal føle dig sikker når du handler hos os, derfor giver vi gratis levering og omytning i Danmark
Contact info
Østre Havnegade 12, 1. th, 9000, Aalborg, Denmark
- +45 42 90 90 24
- help@shapingnewtomorrow.com
- shapingnewtomorrow.com
4.6
Excellent
17K reviews
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Still haven’t received fb product
3 February 2026
Reply from SHAPING NEW TOMORROW
Dear Andy
Thank you for your review 😊
I just want to make sure we fully understand your feedback. When you mention an “FB product”, could you please clarify what you mean by that? We’re not entirely sure which product you’re referring to, and we’d really like to help you properly.
You’re very welcome to reach out to us directly at
info@shapingnewtomorrow.com
with a few more details or your order number, and we’ll happily look into it for you.
Have a lovely day! 🤗
Best regards,
Nikolaj 🍂
Love the classic pants.
25 November 2025
Reply from SHAPING NEW TOMORROW
Dear Sean
Thank you so much for your review 😊
It’s great to hear that you love the Classic Pants – they really hold a special place for many of our guests. If you haven’t already, we hope you’ll enjoy our newer GEN2 Pants as well, especially the Signature model. They’re built as a new and improved direction inspired by the classics, even though they’re technically a different style and not a one-to-one replacement. Still very much about comfort, movement, and everyday wear 👌
Have a lovely day!
Best regards,
Nikolaj 🍂
Reply from SHAPING NEW TOMORROW
Dear AAA
Thank you so much for your review 😊
We love hearing that they’re your favourite pants – that’s a huge compliment and exactly what we aim for every day.
Have a lovely day! 🤗
Best regards,
Nikolaj 🍂
the wrong no one is that me about my…
the wrong no one is that me about my order would like to return it. No one is even responses about the return
20 January 2026
Reply from SHAPING NEW TOMORROW
Dear Abdulrahman
Thank you for your review. 😊
Just to clarify the timeline: you contacted us two days ago, on Saturday. We have a response time of 2–3 business days, and since we do not have staff working during the weekend, not a single business day has passed yet. So your message is still well within our normal response time.
We are answering you now and will of course help you with the return. There is no need to worry — we haven’t ignored you, and support is on the way.
Have a lovely day! 🤗
Best regards,
Nikolaj 🍂
Great feeling and quality
13 January 2026
Reply from SHAPING NEW TOMORROW
Dear Carlo
Thank you so much for your review 😊
I’m really happy to hear that you’re enjoying both the feel and the quality. That combination is exactly what we strive for – clothing that feels great from the moment you put it on and holds up over time.
Thanks for taking the time to share your experience with us.
Have a lovely day! 🤗
Best regards,
Nikolaj 🍂
Good products
Good products, fast delivery. Easy to select a size that fit good because of all options for length and width. The flex i the fabric is very good and makes the trousers comfortable to use. 👍
12 January 2026
Reply from SHAPING NEW TOMORROW
Dear Øivind
Tusind tak for din anmeldelse 😊
It’s great to hear that you’re happy with both the products and the fast delivery 🚚💨
We put a lot of thought into offering different length and width options, so it really means a lot that it makes it easier for you to find the right fit. And that flexibility in the fabric – that’s exactly what should make the trousers comfortable to wear all day. 👍
We truly appreciate you taking the time to share your experience.
Have a lovely day! 🤗
Best regards,
Nikolaj 🍂
Their Shirts are amazing and the people…
Their shirts are amazing, and the staff at the Stuttgart shop are incredibly nice and helpful.
20 November 2025
Unprompted review
Reply from SHAPING NEW TOMORROW
Dear William
Thank you so much for your review 😊
It’s fantastic to hear that you love the shirts – and even better that you had such a great experience with the team in our Stuttgart shop. I’ll gladly pass on your kind words to them 🙌 Friendly and helpful service makes all the difference.
Have a lovely day! 🤗
Best regards,
Nikolaj 🍂
Men boxers. Size M
Quality of men boxers material is excellent. Fits true to size, fabric is stretchy and pleasant on skin.
31 December 2025
Reply from SHAPING NEW TOMORROW
Dear N.J.
Thank you so much for your review 😊
It’s great to hear that you’re happy with the quality of the men’s boxers and that the size M fits true to size. Stretchy fabric that feels pleasant on the skin is exactly what we aim for when it comes to everyday essentials. Thanks for sharing your experience 🙌
Have a lovely day! 🤗
Best regards,
Nikolaj 🍂
Failed to deliver as promised
They failed to deliver suit before new year..
I completed order in webshop in due time before their new year deadline.
The nice guy in Copenhagen shop and banner in webshop both stated that order would be sent same day, but that didnt happen.
As a result I didnt get the suit before new year.
29 December 2025
Unprompted review
Reply from SHAPING NEW TOMORROW
Dear Kristian
Thank you for taking the time to share your experience. 😊
I understand how disappointing it is when a suit doesn’t arrive as promised, especially when you planned around a clear New Year deadline and were told both in store and online that the order would be sent the same day. When expectations are set like that, it’s only fair to rely on them – and missing the occasion is of course frustrating.
If you’re open to it, please reach out to us at
`info@shapingnewtomorrow.com`
with your order details, so we can look into what went wrong in this specific case and see how we can help you further.
Have a lovely day! 🤗
Best regards,
Nikolaj 🍂
Reply from SHAPING NEW TOMORROW
Dear Mr. X.
Thank you so much for your review 😊
Great to hear that everything was spot on — good quality and punctual delivery 🚚💨. That’s exactly the experience we aim to give our guests, so your feedback really means a lot 🙌
Have a lovely day! 🤗
Best regards,
Nikolaj 🍂
So impressed by how fast this delivery…
So impressed by how fast this delivery came just in time for Christmas and both my husband and son loved their shirts - Very happy- Thank you!
23 December 2025
Reply from SHAPING NEW TOMORROW
Dear Claire
Thank you so much for your review 😊
We’re so happy to hear how impressed you were with the fast delivery 🚚💨 – especially that it arrived just in time for Christmas 🎄.
It’s wonderful to know that both your husband and son loved their shirts. That truly makes us smile, so thank you for sharing your experience 🙌
Have a lovely day! 🤗
Best regards,
Nikolaj 🍂
Reply from SHAPING NEW TOMORROW
Dear Andrea
Thank you so much for your review 😊
It’s great to hear that you see the products as perfect and enjoy the brand. Simple words, big impact – we really appreciate you sharing that 🙌
Have a lovely day! 🤗
Best regards,
Nikolaj 🍂
Reply from SHAPING NEW TOMORROW
Dear Jan
Thank you so much for your review 😊
It’s great to hear that the delivery was swift 🚚💨 and that you’re happy with both the products and the value for money. That balance between quality, speed, and a fair price is exactly what we aim for, so your feedback really means a lot to us 🙌
Have a lovely day! 🤗
Best regards,
Nikolaj 🍂
Great products.
Great products.
nice design and brilliant to wear.
Bit slow delivery though.
5 December 2025
Reply from SHAPING NEW TOMORROW
Dear Henrik
Thank you so much for your review 😊
It’s great to hear that you like the products, the design, and how they feel to wear – that really means a lot to us. At the same time, we appreciate you pointing out the slower delivery. That part matters too, and your feedback helps us stay sharp and improve where we can.
Have a lovely day! 🤗
Best regards,
Nikolaj 🍂
Quick and reliable
4 December 2025
Reply from SHAPING NEW TOMORROW
Dear Piotr
Thank you so much for your review 😊
Quick and reliable is exactly what we aim for, so it’s great to hear that this was your experience. Thanks for taking the time to share it 🙌
Have a lovely day! 🤗
Best regards,
Nikolaj 🍂
You send out this email to rate my…
You send out this email to rate my experience even though I haven’t received what I ordered yet. It’s been more than two weeks since I ordered it and I was hoping to receive it before the 16th when I’m travelling for Christmas but I guess I was too optimistic for that one. I love your products and this is the first time it’s been this late but since you send me this “rate experience” email I can’t give you a better rating than this
4 December 2025
Reply from SHAPING NEW TOMORROW
Dear Mathias
Thank you for sharing your experience – and for being so honest about it. 😊
I completely understand how frustrating it feels to receive a “rate your experience” email before your order has actually arrived, especially when you were hoping to have it before travelling. We promise delivery within 4-6 business days.
Those emails are sent automatically once an order reaches a certain stage, and unfortunately they don’t always reflect the real situation – which in your case is clearly not ideal.
Since you mention that this delay is unusual compared to your previous experiences with us, we’d really like to look into your order properly and see what’s causing it to be held up. Please reach out to us at
`info@shapingnewtomorrow.com`
with your order details, and we’ll check the status and help you forward as quickly as possible.
Have a lovely day! 🤗
Best regards,
Nikolaj 🍂
Reply from SHAPING NEW TOMORROW
Dear Maximilian
Thank you so much for your review 😊
It’s great to hear that you experienced excellent customer service. A clear recommendation like that really means a lot to us, so thank you for taking the time to share it 🙌
Have a lovely day! 🤗
Best regards,
Nikolaj 🍂
All great , only CH return is tricky
Living in Switzerland makes the return process a bit tricky and not easy.
Other than that, absolutely amazing quality, good website, nice service. I buy all my business clothing from them.
2 December 2025
Reply from SHAPING NEW TOMORROW
Dear Nuno
Thank you so much for your review 😊
It really means a lot to hear that you’re so happy with the quality, the website, and the service – and that you choose us for all your business clothing. That kind of trust is something we truly appreciate. We also understand your point about returns from Switzerland being a bit tricky, and it’s valuable feedback to have, so thank you for mentioning it in such a fair way.
Have a lovely day! 🤗
Best regards,
Nikolaj 🍂
After a few orders
I LOVE the quality of their products. I have 6-8 different pants, jeans, essentials, suit pants and so on. Shaping New Tomorrow is 1 of the few companies that actually does nice 30/28 sizes.
Wish to have 30/28 to the regular fit jeans tho.
But I have to say that I won't buy my pants somewhere else again.
I really like the material of the 2 shirts I've ordered. Feels really nice in the materail, stretchy aswell. The only thing that I wish for the future is to make a model with a little bit more "classic" collar. Today the shirts only have a more "slim" and futuristic collar, which isn't my kind of shirt.
28 November 2025
Unprompted review
Reply from SHAPING NEW TOMORROW
Dear Elias
Thank you so much for your review 😊
It really means a lot to hear how much you love the quality of our products and that you’ve built up such a solid SNT wardrobe over time. We’re especially happy to hear that our 30/28 sizing makes a real difference for you – that’s exactly why we offer those combinations. Your wish for 30/28 in the regular fit jeans is noted and very relevant feedback 👍
Great to hear that the shirts feel nice and stretchy, and thank you for sharing your honest thoughts about the collar design as well. Preferences around collars are very personal, and your input about a more classic option is valuable for our future development. We truly appreciate you taking the time to explain it so clearly.
If you feel like it, we’d love to hear what we could have done to earn that last star next time 😊
Have a lovely day! 🤗
Best regards,
Nikolaj 🍂
Strong recommendation after more than 6 years of use!
I have been extremely satisfied with Shaping New Tomorrow for many years. I bought my first pair of trousers from them about six years ago. While every other pair of jeans from various brands wore out within a year, the trousers from Shaping New Tomorrow lasted a full six years despite heavy use. This exceptional durability convinced me to order from them again right away.
I would particularly like to highlight their customer support: response times are very fast, refunds are issued without hesitation even for minor defects, and replacements are provided effortlessly. Returns have always been smooth and straightforward. Even shipping to a hotel address while travelling worked without any issues.
The products themselves are outstanding in terms of comfort. Although the prices are somewhat higher, the trousers offer a comfort level comparable to sweatpants – in fact, I find them even more comfortable. The freedom of movement is so great that I can easily do yoga in their clothes, including in one of their suits.
Another major advantage is the fit. For years, I struggled to find jeans that fit properly and often had to order around 30 pairs from other brands, with only a few fitting well. At Shaping New Tomorrow, however, every single pair fits perfectly right away and is exceptionally comfortable.
For all these reasons, I can wholeheartedly and unreservedly recommend Shaping New Tomorrow.
9 December 2025
Unprompted review
Reply from SHAPING NEW TOMORROW
Dear Adrian
Thank you so much for your review 😊
Reading your experience after more than six years truly means a lot to us. Knowing that your first pair of trousers lasted through heavy use for such a long time – and that it brought you straight back to us – is a huge compliment. Durability, comfort, and reliability are exactly what we aim for, so it’s incredibly rewarding to hear that this has been your reality over the years.
We’re also really happy to hear your kind words about our support and returns process. Quick responses, smooth refunds, easy replacements – even delivery to a hotel while travelling – that flexibility and peace of mind is something we work hard to provide. And hearing that our trousers feel comfortable enough for yoga, even in a suit, honestly made us smile. Add to that a fit that just works right away, without the usual frustration, and your recommendation really hits home for the whole team 🙌
Have a lovely day! 🤗
Best regards,
Nikolaj 🍂
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