Sports Direct Reviews 

Fraser Group - who own Sports Direct - took over Karrimor - a well respected UK company - and moved production to Indonesia. Now the footwear - walking boots and shoes - fall apart. That's why Sports Direct only have a 6 month warranty on these products.

1 Star

Really disappointed with Sports Direct.

I tried to place my order several days earlier, but due to an issue with the Frasers Plus payment system, I couldn't complete the purchase until the problem was resolved. Once I finally placed my order on Monday, I expected it to be processed promptly.

I contacted customer service to explain that I was travelling the following Wednesday and asked if anything could be done to help. By Thursday, my order had only just been processed and still hadn't been dispatched. Despite knowing the delays had been outside of my control, they refused to offer a simple goodwill gesture such as upgrading the delivery to give it the best chance of arriving before I travel.

The responses I received were polite but didn't actually resolve the problem. After all the inconvenience caused, I expected far better customer service and a willingness to help.

Unfortunately, this experience has left me very disappointed, and I will think twice before ordering from Sports Direct again.

Stroud store have the most miserable staff. One being the manager.
Never smile, asking them to help is a challenge and not to mention the till.
No one ever on the till. Queue could be at the door and you would still have to ask someone to come to the till and be looked at like it’s so much effort.
Such a shame that the store is ruined by staff that don’t look like they even want to be there.

I want to highlight the outstanding service I received from Danny at the Selly Oak Sports Direct. He gave my mother and me some of the clearest and most practical footwear advice we’ve ever had. He explained why her Mountain Warehouse active shoes lacked flexibility, why her toes might have been blistering, and why the Adidas Runfalcon 5 would be a better choice for pavement walking.

His guidance was honest, knowledgeable, and never rushed. Because of his help, I returned to the store the next day with my mother, and she tried on and purchased the trainers. She immediately said they were “very comfortable” and a “better fit” than her previous pair, which were originally priced at £149.99 (I had purchased them on sale for £49.99).

Danny is a credit to the store.
Please ensure this praise is passed on to him.

Returned 4 items from an order but only received refund for 3. They make it really difficult to find a way of contacting customer services but eventually I managed to. Only to be told I wouldn’t be receiving a refund for the 4th item (£49.99!!) because they never received it. They say their warehouse surveillance and handling has been reviewed. I feel really let down. If I could buy the items I wanted in store I would, but they never have any of the things I see online in an actual store thereby forcing you to order online.

I ordered a new pair of tennis trainers in advance of the new season starting, with estimated home delivery a few days before the first game. I chose home delivery since Sports Direct greedily charge £5 regardless of home delivery or collect from store.

Unfortunately 2 weeks later Evri confirmed they have lost my order, and advised I should contact SD to organise what comes next.

I spoke with customer services via online chat, I suggested a replacement delivered to a local store and I'd collect, this was dismissed as they are unable to do that as it's a replacement (bizarre) and also refused next day delivery to my home, therefore I requested a refund.

Annoyingly for my first match of the season I had to wear my old pair which rub my feet and blister my toes.

All in all a great experience, rubbish customer service from SD, and beware if you do order online for home delivery they use Evri who are seemingly getting worse by the day.

I had made two orders on sports direct and they charge me for two deliveries 7euro each so I paid 14 euro for deliverie for two items are arriving on the same date. This is robbery I contact support about the matter and they wouldn't fix it or even offer me free delivery next time and the items wasn't even processed yet don't order anything from them they only rob you

Expensive delivery. Expensive returns. Description of item I wanted to buy was inaccurate. Avoid!

Ordered a bike for my daughter’s birthday. Sports Direct lost it in transit and didn’t even bother to contact me — I had to chase them myself to find out. When I did, I was told a replacement would take another 3–7 days, meaning my daughter will have nothing on her birthday. Despite this being entirely their fault, they refused to expedite delivery or refund the delivery charge I paid for a service they failed to provide.
Getting through to anyone useful was a battle in itself — the chatbot actively blocks you from reaching a human. When I finally did speak to someone, I was fobbed off with vague policy references that apparently can’t be shared, links to a generic homepage, and told I’d need to email to complain before anyone would even consider escalating to a manager. An extra hoop to jump through when they’ve already wasted enough of my time.
No proactive communication. No goodwill gesture. No accountability. Just corporate deflection at every single turn.
My daughter is going to be disappointed on her birthday because of Sports Direct’s failure, and their response has been to shrug and hide behind “policy.” Disgusting. I will never shop here again and I’d strongly advise anyone else to think twice.

Paid to return twice ...
I ordered a pair of trainer they weren't true to size I had to pay £4.99 for the return label which I stupidly assumed would be the total cost. Sports Direct then took £4.99 off my refund too so it cost my about £10 to return.AVOID SPORT DIRECT like a plaque!!!!

I ordered a pair of Trainers in the sale - the first pair weren’t delivered but returned to SD by Evri as “Damaged” second pair were sent out, but to our old address. The driver put the shoes down and took the photo, at which point the new house owners came out - explained we’d left and gave the shoes back to the courier for re delivery to our address….that was the last we heard of them! 🤔 Sports direct were awful to deal with, first they said they’d investigate…then said they’d been delivered, I re explained…they said they’d investigate, then they said I should collect them from our old address … I re explained that the driver hadn’t delivered ….but Sports Direct washed their hands of the problem.

Frankly, I’m not going down the rabbit hole of chasing a lost parcel at Evri…..I’ll leave you to decide what you think the driver did with the trainers!

Don’t buy from Sports direct on line….

Fraser Plus payment plan and Sports Direct
I ordered a football top for my daughter but didn't receive one confirmation email to say that the transaction had gone through and therefore a week later when I was wondering where the delivery was, and I couldn't find a confirmation email, I re-ordered the top!
Both did not arrive in time for Christmas day for my daughter and then after sending the original one back for a full refund, Sports Direct declined the refund and sent the top back!
This is completely unfair as I would not have ordered a second top, had I seen correspondence that the first order was received and being processed!

The management at the Falkirk branch are honestly on a power trip. Forcing the folk at the till to get people to take Frasers plus, why are we encouraging people to get into debt!

So…I ordered some clothes for my kids for Xmas last week. The delivery date was Monday 8th December. The courier…Evri sent me an email stating that my parcel had been delivered but once again it hasn’t! There’s no proof of delivery photo, just a photo of the delivery driver. I have received an email from sports direct & filled in a denial of receipt form but am still waiting for my refund. I need to go out & replace the items that I paid for as they were Xmas presents. There is no customer service number for sports direct that I can find online so cannot speak to anyone which is really annoying & in my opinion, highly unprofessional! Not happy at all!!

normally i would buy at the store but as it was xmas i dont have a car i thought i would go on line now what i did not do was read the reviews if i had i would not have gone ahead but i ordered on line then imediatly regreted it after looking at these rewiews but i crossed my fingers now on their website they do not have reviews anyway i put down for normal delivery and ended up with evri next day and it came quick i checked imediately as the right size and color all is fine they fit my husband like a glove he is well pleased i am lucky i suppose but all went well

Still waiting on a Refund for two pairs of Adidas Trainers. Returned via tracked courier in same packaging on same day of delivery. They can only find one pair returned. This is despite my order history showing two pairs of identical trainers being ordered on the next size up the same afternoon. Complete Joke so frustrating...

I ordered two items on line, they weren't true to size and poor quality compared to previous purchases of the same product. I had to pay £4.99 for the return label which I stupidly assumed would be the total cost. Sports Direct then took £4.99 off my refund too so it cost my about £10 to return a £30 item. Be aware !!!!!

Ordered goalkeeper gloves on two separate occasions and both times got the correct packaging but with the wrong gloves inside.

Order personalized football shirts online. Product never arrived.
there is no support available - you can speak to a bot, who only has pre-canned interactions, none of them fit the scenario. there is no phone number.
you send an email - they respond that they are "working on it" but nothing happens.
After a week I managed to get the bot to pass to a chat agent after picking "something else" multiple times - only then did the agent confirm the item was lost in transit and offered a refund.
Will not use their online option again.

Read description well if it is marked style can differ you might as well not choose what you buy. They send you something and you better be happy with it because you are paying to send it back otherwise. Safe to say it is not a very costumer friendly policy.