Took just over a month from order date (1 Dec 25) to receive 1 T-shirt ( 9 Jan 26) inquiry emails very poor. I live in Melbourne, business is supposed to be in Brisbane?? Saw same product adverti... See more
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I ordered in December and honestly got pretty stressed reading the reviews while I was waiting. communication was slow and that part wasn’t great. but my order did arrive and the quality is actuall... See more
The first T-shirt I bought was great. The second T-shirt I bought several months later was 5cm longer than the first and was a completely different fit even though it was the same size. When I compl... See more
Company replied
AVOID! Like many others, I placed my order weeks ago (21st November) and I'm still waiting for my shirts to arrive. It was an Xmas themed t-shirt for my wife and it took several emails... See more
Company replied
Company details
Written by the company
At Selfawear, we believe in living with intention. Our mission is to create inspiring apparel and merchandise that spark acts of kindness, positivity, and self-reflection, igniting an optimistic mindset in our community to leave a lasting impact on the world. Unlike traditional clothing, Selfawear serves a deeper purpose. We understand that the way we think shapes our world around us, and we know you do too. That’s why we’ve consciously created products that you will not only love to wear but that also resonate with your true core. By wearing Selfawear, you're not just choosing a piece of clothing; you're joining a movement of kindness and positive transformation. Our community of changemakers uplifts others and encourages acts of kindness, transforming your outfit of the day into a statement of self-expression. Whatever and wherever the day brings you, you are wearing your true self, making space for heartfelt conversations and connections.
Contact info
2.7
Poor
170 reviews
Replied to 82% of negative reviews
Typically replies within 1 week
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Do not waste your time
UPDATE: To add insult I have been requesting a refund since the 19/12 and still they email on the 29/12 to give me an alternate option. I said NO just a refund and yet I am STILL waiting. Hopeless!!
Do not waste your time! Terrible service - misleading delivery information and no customer updates! Ordered 28/11 in time for Christmas and nothing - order has not even started. Refunds all the way!
29 November 2025
Unprompted review
Reply from Selfawear
Hi there, we’re really sorry for the frustration this has caused, especially with Christmas timing. We understand how disappointing it is when an order doesn’t move as expected.
The end-of-November period was impacted by unusually high demand and production delays, and we acknowledge that our updates should have been clearer during this time, that’s on us. Our team has been working through orders daily and supporting customers with updates and refunds where requested.
If you haven’t already, please reach out to us via email with your order number so we can resolve this for you as quickly as possible. We genuinely appreciate your patience, and we’re sorry that this experience didn’t reflect the standard we aim to uphold.
— The Selfawear Team
Don’t bother
Update - Feb 25th
I told myself not to buy from this business again after they let me down so much over Christmas. However, their product is good and I purchased again. They shipped fast this time so I just wanted to be fair in my review of them.
Update - Jan 13th.
Order has arrived. Even with such a delay, they still sent it via a slow courier. An express package might have made me feel a little less negative towards this business. Initial thoughts…..product seems pretty good. But I still wont be buying from this business again.
Original review
Ordered at the start of December. The website suggested it would arrive in plenty of time. It’s now December 21 and nothing. You know the worst part? They continue to spam my inbox with offers and they’re running sponsored ads on Facebook. They can’t even deliver the orders they have. It’s beyond frustrating. They’ve let so many people down this Christmas. You try to support an Aussie business and they do this. What a fail.
21 December 2025
Unprompted review
Reply from Selfawear
Hi Kim,
We’re genuinely sorry this has been your experience, especially so close to Christmas. We completely understand how upsetting it is when an order doesn’t arrive in the timeframe you were expecting.
Early December orders were impacted by a combination of peak seasonal demand and production delays, and we acknowledge that this wasn’t communicated as clearly or quickly as it should have been. That’s on us, and we’re actively working through the backlog while supporting customers with updates and refunds where requested.
Regarding emails and ads, our marketing runs separately from order fulfilment, but we understand how frustrating it feels to receive promotions when you’re still waiting on an order. That feedback has been taken on board.
If you haven’t already, please email our support team with your order number so we can resolve this for you directly. We’re an Australian business that genuinely cares about our community, and we’re sorry that this experience fell short of the standard we aim to uphold.
— The Selfawear Team
I ordered four items all Christmas…
I ordered four items all Christmas presents on 30th November. I haven’t received or had a reply from my email/messages. Disgusting sn oz company can take money from people and not send the items. I’m so upset as three of the items were special sentimental bracelets. A company that promotes calm, mental health and wellness that is ripping people off is a joke!!
20 December 2025
Unprompted review
Reply from Selfawear
Hi Amanda,
I’m really sorry you’ve been feeling so upset, I can completely understand how stressful this would be, especially when the items were intended as Christmas gifts.
I just want to let you know that orders from the 30th were dispatched last week, and we’re absolutely not ignoring your messages. During late November and December we experienced an unusually high volume of orders and enquiries, which unfortunately caused delays in response times, but we’re working through every message as quickly as possible.
We would never intentionally take payment without sending items, and we truly regret the stress this delay has caused you. If you’re happy to confirm whether you’ve now received the parcel (or if not), we can immediately look into the tracking and next steps for you.
Thank you for your patience, we genuinely want to resolve this for you.
The Selfawear Team
Avoid at all costs
Avoid at all costs. No response to questions about delivery time and it looks like my daughters Christmas Tshirt will not be here in time even though I ordered over a month ago. I should have read the feedback before ordering.
20 December 2025
Unprompted review
Reply from Selfawear
Hi Ryan
We’re really sorry for the experience you’ve had and for the lack of communication regarding your order and we completely understand how upsetting this is, especially when it was intended as a Christmas gift for your daughter.
You’re right to expect timely updates and realistic delivery expectations. During this period, we didn’t meet that standard, and we take responsibility for it.
We want to reassure you that every order will be fulfilled or refunded, and every customer will be responded to. We’re currently working through a significant backlog following Black Friday and early December, which has impacted both fulfilment and response times.
We’ve shared a transparent update outlining what’s happening and what to expect here:
https://selfawear.com.au/pages/a-transparent-update-on-orders-support
We’re genuinely sorry for the disappointment this has caused and appreciate you taking the time to share your feedback Ryan.
The Selfawear Team
No order
Ordered on 30/11/25, no delivery and no response to emails.
19 December 2025
Unprompted review
Reply from Selfawear
Hi Melinda,
We’re really sorry for the experience you’ve had, we completely understand how frustrating this is, especially when you’ve reached out and haven’t heard back yet.
We’re currently dealing with a significant backlog of orders and customer enquiries following Black Friday and early December. This isn’t because messages are being ignored, but because our team has been overwhelmed during this period while prioritising order fulfilment.
We want to reassure you that every order will be fulfilled or refunded, and every customer will be responded to. It’s taking longer than it should, and we take full responsibility for that.
We’ve shared a transparent update on our website outlining what’s happening and what to expect, which you can view here:
👉 https://selfawear.com.au/pages/a-transparent-update-on-orders-support
Thank you for taking the time to leave your feedback, we’re genuinely sorry for the stress this has caused and are actively working through this.
The Selfawear Team
Is this another dodgy business?
I've ordered online on the 11th December 2026, now the 19th and no reply to one follow up email asking for an update on my order. As usual - no phone numbers are locatable - not good enough Selfawear.
I'd like a reply and a phone number please!
11 December 2025
Unprompted review
Reply from Selfawear
Hi Rachel,
We’re really sorry that your experience has left you feeling this way, we completely understand how frustrating it is to be waiting for an update, especially after ordering and attempting to contact us.
We want to reassure you that this is not a dodgy business situation. During the busy period following Black Friday and early December, our team became overwhelmed by the volume of orders and enquiries, which impacted both our fulfilment and response times. That’s on us, and we sincerely apologise for the lack of timely communication.
We’re currently working through the backlog in the order the messages and orders were received, and we’re prioritising responses as quickly as possible. While we don’t list a public phone number right now, all enquiries are being addressed through our support channels, and we will respond to yours as soon as it’s reached in the queue.
We’ve shared a transparent update outlining what’s happening and what to expect here:
https://selfawear.com.au/pages/a-transparent-update-on-orders-support
We genuinely appreciate your patience and your feedback, we’re actively working to resolve this and improve our communication going forward.
— The Selfawear Team
Absolutely pathetic customer service
Absolutely pathetic customer service. Put an order in 3rd December and have received nothing. They don't respond to emails or messages on Facebook. I'm surprised they're still in business after reading the other reviews
19 December 2025
Unprompted review
Reply from Selfawear
Hi Juanita,
We’re really sorry for the experience you’ve had, we completely understand how frustrating this is, especially when you’ve reached out and haven’t heard back yet.
We’re currently dealing with a significant backlog of orders and customer enquiries following Black Friday and early December. This isn’t because messages are being ignored, but because our team has been overwhelmed during this period while prioritising order fulfilment.
We want to reassure you that every order will be fulfilled or refunded, and every customer will be responded to. It’s taking longer than it should, and we take full responsibility for that.
We’ve shared a transparent update on our website outlining what’s happening and what to expect, which you can view here:
👉 https://selfawear.com.au/pages/a-transparent-update-on-orders-support
Thank you for taking the time to leave your feedback, we’re genuinely sorry for the stress this has caused and are actively working through this.
The Selfawear Team
Should have read the reviews first!
Should have read the reviews first!
Ordered a T-shirt as a Christmas present for my daughter. Ordered Dec 2, figured a QLD company all sounded great…no reply to my email asking for an update and obviously not going to be here for Christmas. Makes it a wasted purchase
19 December 2025
Unprompted review
Reply from Selfawear
Hi Julia,
We’re really sorry for the experience you’ve had, we completely understand how frustrating this is, especially when you’ve reached out and haven’t heard back yet.
We’re currently dealing with a significant backlog of orders and customer enquiries following Black Friday and early December. This isn’t because messages are being ignored, but because our team has been overwhelmed during this period while prioritising order fulfilment.
We want to reassure you that every order will be fulfilled or refunded, and every customer will be responded to. It’s taking longer than it should, and we take full responsibility for that.
We’ve shared a transparent update on our website outlining what’s happening and what to expect, which you can view here:
👉 https://selfawear.com.au/pages/a-transparent-update-on-orders-support
Thank you for taking the time to leave your feedback, we’re genuinely sorry for the stress this has caused and are actively working through this.
The Selfawear Team
Ordered 2 Christmas t-shirts on the 1st…
Ordered 2 Christmas t-shirts on the 1st December and still have received nothing! I have written emails and msg on their platform with no response. I thought I would use an Australian company rather than a cheap overseas one. But have been very disappointed by Selfawear!
1 December 2025
Unprompted review
Reply from Selfawear
Hi there,
We’re really sorry for the delay and the lack of response you experienced. We completely understand how disappointing this would feel, especially when choosing to support an Australian business.
During the late November/ early December period, we experienced a significant surge in orders and enquiries that unfortunately impacted our response times. Orders are being processed in the order they were received, and we acknowledge that our communication during this time did not meet the standard we expect of ourselves.
We appreciate you taking the time to share your feedback and regret that this experience has caused frustration. We’re actively working through all outstanding orders and enquiries and making changes to improve communication and delivery expectations moving forward.
Thank you again for your patience and for supporting a local brand, even in challenging circumstances.
— The Selfawear Team
Wish I read the reviews🤦♀️
Wish I read the reviews🤦♀️
Ordered 2 xmas shirts + 1 other on 21 November.
Trusting their branding voice of kindness and sustainable approach.
Followed up multiple times - no answer.
Only after leaving messages on their Instagram posts I heard back. I received the order today. Wrong things where sent. 2 of the same xmas shirts instead of the non-xmas design. What am I supposed to do with that?
Waiting for a reply and refund/return instructions, I doubt I'll hear from them at all.
Worst thing is that they delete the comments on their Instagram requesting answers. So there's no transparency at all for the customer.
Spread kindness... yes... They're doing the opposite
18 December 2025
Unprompted review
Reply from Selfawear
Hi Luli,
We’re really sorry for the experience you’ve had, receiving the wrong items after such a long wait is incredibly frustrating, and we understand why this has left you feeling disappointed and let down.
You’re absolutely right to expect clear communication and for your order to arrive correctly. During this period, we fell short on both, and we take responsibility for that. The delays in support also made resolving issues like this harder than they should have been, which isn’t acceptable.
We want to reassure you that incorrect items are eligible for resolution, and your order will not be ignored. Every customer will be responded to, and every order will be either resolved, replaced, or refunded as appropriate.
We’ve shared a transparent update outlining what’s happening and what to expect here:
https://selfawear.com.au/pages/a-transparent-update-on-orders-support
We’re genuinely sorry for the frustration and disappointment this has caused and appreciate you taking the time to share your experience.
The Selfawear Team
Horrible service
I placed an order on the 3rd of December for a Christmas present thinking surely it will arrive with plenty of time. It is now 18 and still saying order has been placed only. I emailed their support numerous times with no reply. Horrible company to deal with.
3 December 2025
Unprompted review
Reply from Selfawear
Hi Nicholas,
We’re really sorry for the experience you’ve had, we completely understand how frustrating this is, especially when you’ve reached out and haven’t heard back yet.
We’re currently dealing with a significant backlog of orders and customer enquiries following Black Friday and early December. This isn’t because messages are being ignored, but because our team has been overwhelmed during this period while prioritising order fulfilment.
We want to reassure you that every order will be fulfilled or refunded, and every customer will be responded to. It’s taking longer than it should, and we take full responsibility for that.
We’ve shared a transparent update on our website outlining what’s happening and what to expect, which you can view here:
👉 https://selfawear.com.au/pages/a-transparent-update-on-orders-support
Thank you for taking the time to leave your feedback, we’re genuinely sorry for the stress this has caused and are actively working through this.
The Selfawear Team
NO REPLIES
NO REPLIES - terrible customer service
Like many on here, placed order along with two orders from other businesses on 1 December. Have received other orders from other businesses even though one was in the US and specified a significant delivery timeframe. Those t-shirts have been well received by the friends to whom they were gifted.
Sent emails to Selfaware on 10 December and 14 December. No replies to either. Was starting to think this was a complete scam where the business didn’t actually exist. But apparently they are just very bad at customer service based on the reviews here. Order number 208364 remains unfilled. So much for supporting Australian small business. Resorting to sending my friend a photo of the shirt I ordered letting them know it’s the thought that counts. ☹️
18 December 2025
Unprompted review
Reply from Selfawear
Hi Meagan
We’re really sorry for the experience you’ve had, we completely understand how frustrating this is, especially when you’ve reached out and haven’t heard back yet.
We’re currently dealing with a significant backlog of orders and customer enquiries following Black Friday and early December. This isn’t because messages are being ignored, but because our team has been overwhelmed during this period while prioritising order fulfilment.
We want to reassure you that every order will be fulfilled or refunded, and every customer will be responded to. It’s taking longer than it should, and we take full responsibility for that.
We’ve shared a transparent update on our website outlining what’s happening and what to expect, which you can view here:
👉 https://selfawear.com.au/pages/a-transparent-update-on-orders-support
Thank you for taking the time to leave your feedback, we’re genuinely sorry for the stress this has caused and are actively working through this.
The Selfawear Team
BEWARE - SCAM COMPANY
Ordered over 2 weeks ago for pickup and NO RESPONSE from contacting them 3 times. Complete silence. Trying to support local business and you get this. They print Be Kind T Shirts - What a joke! Not again!
3 December 2025
Unprompted review
Reply from Selfawear
Hi Wendy,
We’re genuinely sorry for the lack of response you experienced and understand how frustrating this would have been, particularly when selecting local pickup and expecting clearer communication.
We want to be clear that we are not a scam business, but we acknowledge that during this period our communication fell well short of what it should have been. A surge in orders and enquiries led to delays in both fulfilment and responses, and unfortunately your messages were not handled in a timely manner. That is on us.
Orders are being processed in the order they were received, and we are actively working through all outstanding pickups and enquiries. We also recognise how disappointing this experience feels, especially given the values our brand represents, and we regret that this situation did not reflect them.
Thank you for taking the time to leave your feedback, it has been noted and is helping guide improvements to how we manage communication and pickup coordination during peak periods.
— The Selfawear Team
Still waiting on communication from…
Still waiting on communication from shop regarding 5 X Christmas t shirts ordered 30 th November !
No replies to emails no phone number to speak to a representative, but keep getting sales promotions !
Not happy
17 December 2025
Unprompted review
Reply from Selfawear
Hi Bec,
We’re really sorry for the lack of communication you’ve experienced and understand how frustrating this has been, especially with a larger Christmas order placed at the end of November.
During this period, we were working through a significantly higher volume of orders and enquiries than usual, and while orders were being processed in the order they were received, our response times did not meet the standard we expect of ourselves. We also recognise that continuing to receive promotional emails while awaiting updates added to that frustration, and we’re sorry for that.
Your feedback has been noted and is helping us improve how we communicate during peak periods, particularly around response times and delivery expectations.
Thank you for taking the time to share your experience.
— The Selfawear Team
Very dissatisfied
Very dissatisfied with the whole experience. Took a month to dispatch my order. My emails, and messages went unanswered for days, and when they responded, i was only given vague ‘there a small delay’ answers (how is a month a small delay?). Will not order again and will recommend others do not
15 December 2025
Unprompted review
Reply from Selfawear
Hi Kristi,
We’re genuinely sorry for the experience you’ve described. You’re right, a delay of that length should never have been described as “small,” and we understand why that felt dismissive. That communication missed the mark, and we take responsibility for it.
During the late November and early December period, we experienced significant delays across both dispatch and customer support, which resulted in longer wait times and slower responses than we aim to provide. While that context doesn’t undo the frustration caused, we acknowledge that clearer, more accurate communication should have been provided throughout.
We appreciate you taking the time to share your feedback. It’s helping us address gaps in how we communicate delays and manage peak periods so this doesn’t happen again.
— The Selfawear Team
Non delivery of T shirts
I ordered two T shirts on 28 November. I emailed on 14 December, asking when they might arrive. Receiving no response, I emailed again on 15th and again on 17th. Still no response. I wish I'd read the reviews before ordering! What an appalling way to run a business.
28 November 2025
Unprompted review
Reply from Selfawear
Hi Kerrie,
We’re really sorry for the experience you’ve had, we completely understand how frustrating this is, especially when you’ve reached out and haven’t heard back yet.
We’re currently dealing with a significant backlog of orders and customer enquiries following Black Friday and early December. This isn’t because messages are being ignored, but because our team has been overwhelmed during this period while prioritising order fulfilment.
We want to reassure you that every order will be fulfilled or refunded, and every customer will be responded to. It’s taking longer than it should, and we take full responsibility for that.
We’ve shared a transparent update on our website outlining what’s happening and what to expect, which you can view here:
👉 https://selfawear.com.au/pages/a-transparent-update-on-orders-support
Thank you for taking the time to leave your feedback, we’re genuinely sorry for the stress this has caused and are actively working through this.
The Selfawear Team
Outrageous “business”
Absolutely wild. Been reading the reviews and I’m in the same boat as literally everyone else. I selected local pickup (I live in the same suburb) but no address was sent, I’ve sent heapssss of emails, DMs on insta, commented on their insta posts trying to get someone to respond and nothing.
Seriously DO NOT USE.
Outrageous excuse for a “business”
17 December 2025
Unprompted review
Reply from Selfawear
Hi Ash,
We’re really sorry for the frustration this has caused, particularly around local pickup. You’re right to expect clearer communication, and we acknowledge that this fell short during this period.
During late November and early December, our team experienced an unexpected surge in orders and messages across email, Instagram, and comments, which resulted in delays in both responses and pickup coordination. That’s on us.
To clarify, we are a legitimate Australian business and every order placed with us is either fulfilled or refunded. We are currently working through orders and enquiries in the order they were received, and nothing is being ignored, it’s taking longer than it should have.
We’ve published a transparent update outlining current timeframes and next steps so customers know exactly where things stand:
https://selfawear.com.au/pages/a-transparent-update-on-orders-support
We understand how disappointing this experience has been and appreciate your patience while we work through the backlog and put better systems in place.
— The Selfawear Team
I WISH I HAD READ THESE REVIEWS BEFORE…
I WISH I HAD READ THESE REVIEWS BEFORE ORDERING
I ordered 2/12/25 and to date have received no postage information of any sort. These are Christmas gifts and upon choosing to order from an AUSTRALIAN company with their listed timeframes for manufacture and delivery I should have them by now or at least they should be posted, and in good conscience they should express post now that it has taken so long. I will be contacting my chosen payment option tomorrow to declare them a scam site. This now leaves me short for gifts and as I have a mobility disability am not able to get out to local shops. VERY VERY DISAPPOINTED at this stage. Selfawear I hope you are reading these complaints.
17 December 2025
Unprompted review
Reply from Selfawear
Hi Sandie,
We’re really sorry that our lack of communication has made this feel concerning. That’s never the experience we want anyone to have.
Selfawear is a legitimate Australian business, and we fully acknowledge that delays and slow response times during this period have understandably caused frustration and mistrust. That’s on us.
We want to be very clear: no customer will be left without either their order or a refund. We’re working through enquiries in order and responding as quickly as possible.
We’ve shared a transparent update on our website explaining the situation and what to expect here:
👉 https://selfawear.com.au/pages/a-transparent-update-on-orders-support
Thank you for raising your concerns. We’re here, accountable, and actively fixing this.
— The Selfawear Team
I placed an order nearly a month ago…
I placed an order nearly a month ago and have still not received it. I have emailed the company and no reply. I would not recommend this company and nor would I order anything else. Very disappointing 😞
16 December 2025
Unprompted review
Reply from Selfawear
Hi Michelle,
We’re really sorry to hear about your experience and understand how disappointing it is to be waiting this long without a clear update.
During a high-volume period in late November, our dispatch and response times were longer than anticipated, and we acknowledge that our communication during this time fell short of what it should have been. We take responsibility for that.
We want to reassure you that we are actively working through all orders and customer enquiries in the order they were received, and every order placed with us is either fulfilled or refunded. No messages are being ignored, response times have simply been slower than usual.
We’ve shared a transparent update outlining our current dispatch and support timeframes here:
https://selfawear.com.au/pages/a-transparent-update-on-orders-support
Thank you for your patience, and we’re genuinely sorry for the frustration this delay has caused.
— The Selfawear Team
I ordered 29 November 2025.
I ordered 29 November 2025.
Thought I had checked but apparently not enough. Order confirmed, no further follow up and as of 16 December I now believe thisto be a SCAM.
Be aware
16 December 2025
Unprompted review
Reply from Selfawear
Hi Kim,
We’re really sorry for the experience you’ve had, we completely understand how frustrating this is, especially when you’ve reached out and haven’t heard back yet.
We’re currently dealing with a significant backlog of orders and customer enquiries following Black Friday and early December. This isn’t because messages are being ignored, but because our team has been overwhelmed during this period while prioritising order fulfilment.
We want to reassure you that every order will be fulfilled or refunded, and every customer will be responded to. It’s taking longer than it should, and we take full responsibility for that.
We’ve shared a transparent update on our website outlining what’s happening and what to expect, which you can view here:
👉 https://selfawear.com.au/pages/a-transparent-update-on-orders-support
Thank you for taking the time to leave your feedback, we’re genuinely sorry for the stress this has caused and are actively working through this.
The Selfawear Team
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