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North Arrow is an international horseback archery and traditional archery coaching company dedicated to helping riders and archers develop their skills through structured, practical, and accessible training. We provide online courses, educational resources, workshops, training camps and coaching opportunities for students around the world. Our programs are designed for everyone from complete beginners taking their first steps in archery or horseback archery to experienced competitors looking to refine their technique and improve their performance. At North Arrow, we believe that effective learning should be clear, practical and based on proven training methods. Our coaching combines horseback archery, traditional archery, horsemanship, physical training and athlete development to help students build strong foundations and progress with confidence. In addition to in-person training, we offer online learning opportunities that make high-quality coaching accessible regardless of location. Founded in Finland in 2021 and now based in France, North Arrow works internationally through online education, workshops, training camps, and collaborative events across Europe and beyond. We regularly work with students from different countries, backgrounds, and experience levels, helping to grow the global horseback archery community. North Arrow was founded by Anni Jauhiainen, Vice European Champion, two-time Finnish Champion, a World Record holder and the first woman in the world to achieve the International Horseback Archery Alliance's HA8 level. Whether your goal is to learn the basics, improve your riding and shooting skills, prepare for competition, or deepen your understanding of horseback archery, North Arrow aims to provide practical guidance and quality education to support your journey.
4.3
8 reviews
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Made a HBA Camp with Annie and it has been great. She is such a good trainer (and nice person) and i felt the progress of my technique every day. I will start the online course soon too. 100% recomendable!
Amazing coaching, horseback archery in the most professional way. Highly recommend 🫶
I love my lessons with Anni, they are the highlight of my month! Anni is a great coach and gives personalised advice and excercises to solve your unique issues. I don't get to shoot with others much most of the year, so being able online lessons means I can keep on top of (and improve!) my technique
Great coaching, and learning resource for horseback archery!
I have received very precise and high-quality coaching not only in shooting but also in horseback riding from the perspective of horseback archery. Professional coaching that is tailored to the needs and resources of the participant.
Good and reliable company. Professional teaching.
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