NICHE-BEAUTY.COM Reviews 

2,986
TrustScore 4 out of 5

3.9

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Review summary

Created with AI, based on recent reviews

Considering 269 reviews, reviewers had a great experience with this company. Customers praise the extensive and unique product selection, often finding brands not easily available elsewhere. Many people consistently highlight fast shipping, efficient order processing, and good, helpful customer service, noting quick deliveries and professional interactions. However, some customers noted long delivery times, with orders occasionally taking weeks or showing no movement. A few people also found customer service unresponsive, mentioning ignored emails and difficulties. Additionally, some reviewers reported issues with orders, such as receiving incorrect, empty, or unsealed packages, or items with quality concerns like lumps or artificial scents.

What people talk about most

Product

People report positive experiences with product, often praising the variety and quality of exclusive items... See more

Delivery service

Users describe ambiguous interactions with delivery services, with many praising fast shipping and good... See more

Order

Consumers express mixed feelings regarding their orders, with many reporting significant issues such as... See more

Customer service

Reviewers highlight ambiguous aspects of customer service, with many expressing extreme disappointment and... See more

Quality

Clients share ambiguous opinions on quality, with many reviewers expressing significant dissatisfaction due... See more

Reviews shaping this summary

Rated 4 out of 5 stars

My complaint was finally resolved - After several useless e-mails and two negative reviews - and actually they sent me the promo gift I was not sent before... Niche-beauty beauty, that's what your cos... See more

Company replied

Rated 4 out of 5 stars

I am in love with Niche Beauty! To start with they deliver your order truly in max 3 working days... they always have a separate "sale"section - in case you want to shop out of a whm!- and, last b... See more

Company replied

Rated 4 out of 5 stars

I actually love Niche Beauty, and would buy more for it if only they stock my other favourite brand: Act and Acre!

Rated 4 out of 5 stars

All in all the experience is good, but delivery times should be definitely improved.

Company replied


Company details

  1. Beauty Product Supplier
  2. Cosmetics and Perfumes Supplier
  3. Health and Beauty Shop
  4. Perfume Store

Written by the company

NICHE BEAUTY is an online portal founded in Hamburg, Germany and we are dedicated to offer our customers exclusively, exciting and luxurious cosmetic brands from all over the world. Our niche brands were previously known only to insiders and are now available to all of our customers at https://www.niche-beauty.com/en-de/.


Contact info

3.9

Great

TrustScore 4 out of 5

3K reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

3.9

All reviews

(2,986)

819 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 1 out of 5 stars

Horrible customer service

Horrible customer service. I placed an order and the shipping time was supposed to be 2-4 working days. Since I was supposed to leave the country and I waited a week for them to ship the package, I told them I wanted to cancel the order. Tried to cancel 4 times through the website and sent 2 emails, and they still shipped it. After that, I tried to return the package and tried to contact them several times, but they only replied selectively. Made me create a return label and pay for the return shipping myself, although it was their failure to process my request. They refused to acknowledge my problem whatsoever and took no accountability for the situation. Also, they agents were really insensitive and rude, completely dismissing everything I said and even responding with irony. Would not recommend, ever.

10 February 2026
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Dear Customer,

We are truly sorry to read about your experience and sincerely apologize for the frustration this situation has caused.

We would like to confirm that your return has been received and the refund processed on 24.02.2026. Please note that, depending on your payment provider, it may take a few business days for the amount to appear on your account (up to 7 business days).

We regret that your cancellation request and the communication did not meet your expectations and will take your feedback very seriously to improve our processes and customer service.

Kind regards,
Your Niche-Beauty Team

Rated 5 out of 5 stars

Excelent

Excelent! Love shopping @ Niche Beauty

11 February 2026
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 5 out of 5 stars

I gave 2 chance to niche beauty

I gave 2 chance to niche beauty. Last time I had a problem with delivering my package. But this time everything is good, I received my package, I had good discount. So I can recommend this shop, but need to Improve support service

11 February 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 5 out of 5 stars

Super nákup 👍😉

1 February 2026
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Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 1 out of 5 stars

They advertised an offer

They advertised an offer, like a beauty bag, but didn’t send everything (the best value product). I made a large purchase to receive a free full-size product, included in a goody bag, that I usually use, and they didn't send it. I complained and they didn't resolve anything. Very bad service and misleading advertising.

30 January 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Dear Customer,

Thank you for taking the time to share your feedback. We are very sorry for the inconvenience and disappointment you experienced.

Please note that our beauty deals are generally not combinable with vouchers, as stated in our promotion terms. We understand that this can be frustrating, and we truly apologize for any confusion this may have caused.

You are welcome to reply directly to our last email, and we will be happy to send you the sorry voucher.

Thank you for your understanding.

Your Niche-Beauty Team

Rated 5 out of 5 stars

Always the best products with best…

Always the best products with best prices! Also love how they give you discounts and prizes for you loyalty

1 February 2026
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 1 out of 5 stars

package GE11133850606NL

I received my package GE11133850606NL, but it arrived completely empty. The parcel was not properly sealed, and it appears that someone stole all the contents from the bottom. This situation is completely unacceptable.

Only one of the free samples was left inside the box, but the main items I paid for are missing. I request a full refund for this order and for your team to investigate who is responsible, as I did not choose or contract Global-e myself.

Please confirm how you will proceed with the refund and any next steps needed from my side.

Edit:
Just did it, I replied to your email.

26 January 2026
Unprompted review
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Reply from NICHE-BEAUTY.COM

Dear Customer,

We are very sorry for the inconvenience and for the condition in which your package arrived — this is certainly not acceptable.

We have already sent you an email regarding this matter and are currently awaiting your reply so we can proceed with the investigation and next steps as quickly as possible.

Thank you for your cooperation.

Your Niche-Beauty Team

Rated 1 out of 5 stars

Incomplete address, twice

I placed an order and put in my full address. I get a shipping notification and my address is incomplete. Since the address is incomplete, the post service can't deliver the package and it is being sent back. I send an email, telling them that the address is incomplete and that the package is going back.
They respond by telling me, they will send out my order again and I will receive a shipping confirmation soon. Again, I tell them to make sure the address is complete, because I don't want the package to go to the incomplete address again.
I receive the shipping confirmation and my address is incomplete, just like the first time, even though I have told them twice how important the last part of my address is. I email support again, telling them the address is incomplete, again. They tell me they can't do anything at this point, but I can change the address directly on the tracking page.
Now I know that's not true (from my job, where I handle these types of things). I call DHL. DHL tells me only the sender can change the address, but since the package is already in the hands of my local post service, they can't do anything at all. I call the local post service. They, too, tell me that only the sender can change the address. The local post service tells me to reroute the package to the next pickup station and that can potentially fix the problem. If not, the package goes back to the sender a second time.

Funny thing... looking through reviews, one of the first one's I read, was someone who had the exact same thing happen. Seems like wrong/incomplete addresses seem to be an ongoing issue for them.

24 January 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Dear Customer,

We are truly sorry for the inconvenience and frustration the situation has caused.

Kindly provide more information so we check on the shipment status. If you do not receive the collection point address or need further assistance, please contact us directly at customercare@niche-beauty.com so we can help resolve this as quickly as possible.

Thank you for your understanding,
Your Niche-Beauty Team

Rated 1 out of 5 stars

I haven't received my package

I haven't received my package, you sent it to the wrong address in another town.

1 February 2026
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Dear Customer,

Thank you for your message. We are sorry for the concern this has caused.

The order was shipped to the address provided at checkout. We have already sent you an email regarding this case—please reply directly to that message so we can review the details with you and resolve this as quickly as possible.

Thank you in advance,
Your Niche-Beauty Team

Rated 3 out of 5 stars

I am writing this review to express my concerns

I am writing this review to express my dissatisfaction of provided service,
From the start there were problems. First one being I wasn't able to log in my profile and so didn't finish a purchase which offered a special price. I had to write more mails explaining I never received a reset password and after those mail they solved it by giving a code for purchase.
There was another problem straight after the order being placed and now I received an e mail with wrong order number and instead of the address my name is written two times.
To be honest I don't know what to expect.... If the order will arrive and what will be inside when I receive it. At the moment I am waiting for the customer service to respond that is why I gave two starts because I hope it will be solved.
EDITED: The package arrived with correct items after being contacted by the customer service.
I am giving it 3 stars for solving the issue as thing should run smoothly nevertheless.

5 February 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Dear Customer,

Thank you for taking the time to share your experience with us. We are truly sorry for the inconveniences you encountered along the way and understand how frustrating this must have been.

We would like to reassure you that the order has now been successfully shipped with the correct recipient name and delivery address as originally provided. You have also been informed via email with the correct details and tracking information.

We appreciate your patience while our customer service team worked to resolve these matters, and we are glad we could clarify everything before delivery.

Please do not hesitate to reach out to us directly if you have any further questions or concerns — we are here to help and ensure everything arrives as expected.

Thank you again for your understanding.

Your Niche-Beauty Team

Rated 5 out of 5 stars

Everything is perfect

Everything is perfect. Great products and quick delivery. Very well packed to avoid any damage. Highly recommended

4 February 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 5 out of 5 stars

Fast delivey

Fast delivey. Many brands

25 January 2026
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 1 out of 5 stars

Terrible customer service & misleading promotion

I placed an order for a £36 body butter solely because a free makeup bag was advertised and added to my basket. The free gift was visible right up until payment.

However, once the order went through, the makeup bag was silently removed from the order confirmation.

I contacted customer service immediately asking if they could add the free gift. I was told that no amendments could be made to the order, so I replied asking either for the makeup bag to be sent separately or to return the product.

That was 10 days ago — I’ve had no response at all since.

When I tried to return the item myself via their portal, I was shocked to see they charge £20 for a return label on a £36 product. Given the situation was caused by a misleading promotion and zero customer support, this feels completely unreasonable.

Extremely disappointing experience. Poor communication, no accountability, and a return policy that penalises the customer for the company’s own error.

16 January 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Dear Customer,

We are really sorry to read about your experience and understand why this situation is frustrating.

We would like to look into this matter properly. To allow us to check what happened with the free gift and the communication you mentioned, we kindly ask that you provide more details.

Kindly note in the meanwhile that, beauty deals or gift bags are not combinable with vouchers (unless otherwise stated) - a typical reason for the possibility of it vanishing at check-out.

Once we have more information, we will be able to review the case and see how we can assist you further.

Thank you for bringing this to our attention, and we hope to have the opportunity to clarify and address your concerns.

Your Niche-Beauty Team

Rated 5 out of 5 stars

Great company!

Great products, super fast delivery and professional customer service!

19 January 2026
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 2 out of 5 stars

I received my order today and after…

My order number TKGHV2705210, I received my order today and after opening it I found that the perfume had already been opened before it was sent to me!
I will definitely not accept this! Every new perfume is packaged in a clear plastic bag, this perfume was not new!
And I did contact customer service on 20.01.2026 and I have been ignored all this time!!

23 January 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Dear Customer,

We are very sorry to hear about this and completely understand your concern — this is certainly not the experience we want for our customers. We sincerely apologize for the inconvenience caused.

In order for us to take a look into this matter as quickly as possible and find a solution, we kindly ask you to contact us via email (customercare@niche-beauty.com) with your order number and clear photos showing how you received the product.

Once we have these details, our customer care team will investigate promptly and assist you further.

Thank you for bringing this to our attention, and we hope to resolve this for you as soon as possible.

Your Niche-Beauty Team

Rated 1 out of 5 stars

Never order from this company!!

Never order from this company!!! The client service is abysmal - I've been handled by 4 different persons, on two separate threads, one of them just didn't bother to reply. It's been more than 2 weeks since the dispatch of the order and I am yet to receive it, within the EU. They showed minimal to no interest in locating the package and having it delivered on time to me. Offered absolutely NO explanation as why there was a delay. The package was promised to be delivered by DHL, but that was only the case within German territory, then it was handed over to the local postal service, so the service itself is terrible. Now I've received a notification that says I wasn't home to receive the package today which is a barefaced lie since I've been home all day. Moreover, it says I was left notice of this in my postbox - a postbox that is, of course, empty, with no such notice. And they are not replying to any of my emails. At this point, it seems like NicheBeauty is just a scam - they took my money, buy I have no order and no way of receiving it, while their system falsely claims I wasn't home and that I was left a notice that doesn't exist. I will probably be forced to file an official complaint with the EU consumer network. But save yourself such trouble and avoid this joke of a company.

Edit after NicheBeauty's reply: I have offered all information that TrustPilot prompted me to offer, including the order number. Your client service, in the meantime, offered another unsatisfactory reply, refusing to answer as to why the package is not being delivered as per your T&Cs. You are using the fact that I have created a TrustPilot account with a different email than that used for my order to deflect from the fact that close to a month later you have not delivered my package. I am done interacting with your company. Others are free to judge whether they want to bother buying from you.

22 January 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Dear Customer,

Thank you for taking the time to share your experience. We are truly sorry to read about your frustration and understand how concerning it is not to receive an order as expected.

After carefully checking our system, we were unable to find any order associated with this email address, nor any previous conversation history linked to this same email address. For this reason, we are currently unable to locate the shipment or review its delivery status.

To allow us to properly investigate and assist you, we kindly ask you to provide more details.

Once we receive this information, we will immediately cross-check the delivery status and work on providing you with a clear explanation and an appropriate solution.

Please rest assured that we take delivery issues very seriously and are committed to resolving this matter as quickly as possible once we can identify the order.

We look forward to your reply.

Your Niche-Beauty Team

Rated 1 out of 5 stars

They will spam you with email after…

They will spam you with email after email.

The reply bellow is funny because it was one of their spam emails that asked for this trustpilot review. Now they suddenly have ‘no history’ of it.

17 January 2026
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Dear Customer,

We are sorry to hear about your experience and apologize for any frustration this may have caused.

After carefully reviewing our records, we could only find one order linked to the email address provided, which has been successfully delivered. However, we were unable to locate any conversation history with our customer care team at customercare@niche-beauty.com.

To allow us to properly assist you, we kindly ask that you contact us directly at this email address and let us know how we can help. Is it about receiving several newsletters?

We will be happy to look into this further and support you.

Your Niche-Beauty Team

Rated 5 out of 5 stars

Very fast delivery

Very fast delivery. All products and packages in order. Samples added as promissed. great

16 January 2026
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 5 out of 5 stars

The best service!!!

12 January 2026
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 5 out of 5 stars

I like shopping on Niche beauty very…

I like shopping on Niche beauty very much.I like the exclusive brands you offer ,also the free gifts with purchase.

1 January 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

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