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Mobile Phone Insurance Direct Reviews 

864
TrustScore 4.5 out of 5

4.5

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Review summary

Created with AI, based on recent reviews

Looking at 409 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently highlight the excellent value and competitive pricing for their insurance policies, often finding them more affordable. Many appreciate the efficient and professional service, noting the ease and speed of setting up or updating their coverage. The user experience is consistently praised for being simple, quick, and straightforward, with clear information and an easy-to-navigate website. However, some customers encountered difficulties with the claims process, describing it as painful and requiring extensive effort for documentation and proof. Reviewers mentioned rejections due to unclear policy terms or specific conditions, like the SIM card needing to be in the phone. Delays in addressing claims and issues with repairs not fully resolving the problem were also noted.

What people talk about most

Price

Reviewers highlight positive aspects of price, with many finding the cost of insurance to be competitive,... See more

Service

People report positive experiences with service, often highlighting the ease and speed of arranging insurance... See more

User experience

Reviewers mention positive feedback about user experience, with many finding the process, website, and app... See more

Product

Customers consistently note ambiguous experiences with product, with some expressing delight that their phone... See more

Claim

Clients share ambiguous opinions on claim, with some reviewers reporting positive experiences where claims... See more

Reviews shaping this summary

Rated 5 out of 5 stars

I'm delighted my phone has been put back to perfect condition after dropping out my pocket 😍 Great service & very quick turnaround from sending Phone away for repair to being delivered to a pick up... See more

Company replied

Rated 5 out of 5 stars

Excellent service as usual got my new phone yesterday sent off all my details and today I have all the families phones insured. I’ve been with them few years now and won’t go anywhere else tremendous... See more

Company replied

Rated 5 out of 5 stars

Mobile Phone Direct Insurance has been brilliant from start to finish. The sign‑up process was quick, the cover is clear, and the customer support team is genuinely helpful.” “I’m really impressed... See more

Company replied

Rated 5 out of 5 stars

Until today I didn't need the insurance, however it is good to have one, so a Mobile phone is very expensive and cost more as an insurance! I pay for the insurance the is sheaper as a new phone or to... See more

Company replied


Company details

  1. Gadget Insurance Company

Written by the company

At Mobile Phone Insurance Direct, we make protecting your phone simple, affordable, and hassle-free. With a 14-day money-back guarantee, unlimited claims, and a UK-based claims team, we’re proud to offer mobile phone insurance that puts you first. We know how frustrating insurance can sometimes be, which is why our policies are built around fair pricing, fast resolutions, and excellent customer service. We have no minimum contract, so you can cancel anytime. Our repairs come with a 12-month warranty, and cover starts instantly for accidental damage, theft, and loss. The claims process is straightforward, with no unnecessary delays. That’s why we’re rated Excellent by our customers and were recognised as the Best Mobile Phone Insurance Provider by Forbes Advisor in 2021. Who We Are Founded in 2010, Mobile Phone Insurance Direct was created to offer a jargon-free, customer-first alternative to overpriced high-street insurance. Backed by over 50 years of industry experience, we’ve cut out the middleman to bring you comprehensive mobile phone insurance at a fair price. Whether you need cover for an iPhone, Samsung, or refurbished device, we have a plan to suit you. Our quick online quote tool provides your price in seconds, and our dedicated UK-based team is always on hand to help. With Mobile Phone Insurance Direct, you’re in safe hands. Get your quote in under 20 seconds and protect your phone today!

Insurance made simple

Written by the company

Affordable, reliable phone cover
Since 2010, we’ve provided straightforward mobile phone insurance with no jargon and no middlemen. Our customers enjoy instant protection, unlimited claims, and a friendly UK‑based support team.
Why our customers trust us
Great value, excellent service - Our policies include accidental damage, theft, and loss cover, all at budget‑friendly prices. With a simple claims process and thousands of positive reviews, we’re proud to be rated Excellent for customer service.
Over 50 years of combined expertise
We know phones inside out - Backed by decades of telecom and insurance experience, we specialise in affordable, comprehensive phone insurance that puts customers first.

Our money‑back promise

14‑day money‑back guarantee

If your policy isn’t right for you, you can cancel within 14 days of purchase for a full refund. No hassle, just a simple guarantee.

Contact info

Get money off insurance with MPID

Save 5% on phone and gadget insurance using code TRUSTED5 at checkout.

4.5

Excellent

TrustScore 4.5 out of 5

864 reviews

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Asks customers to review

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Replied to 100% of negative reviews

Typically replies within 24 hours

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4.5

All reviews

(864)

410 reviews in the last 12 months

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Rated 5 out of 5 stars

Great - quick and easy

Contacted by phone for advice - the adviser answered promptly, was very helpful and knowledgable, and answered my query efficiently.
I set up the insurance using the online form which was very quick and easy to do.

26 January 2026
Mobile Phone Insurance Direct logo

Reply from Mobile Phone Insurance Direct

Dear Louise,

Thank you for taking the time to leave such a detailed review. I’m really pleased to hear your call was answered promptly and that the adviser was helpful and knowledgeable in addressing your query. It’s great to know setting up your insurance online afterwards was quick and easy too.

Kind regards,
The MPID Customer Service Team

Rated 5 out of 5 stars

Simple phone insurance

Very easy to get the insurance and reasonable price

25 January 2026
Mobile Phone Insurance Direct logo

Reply from Mobile Phone Insurance Direct

Dear Mrs Bristow,

Thank you for your review. I’m pleased to hear you found it very easy to arrange the insurance and that the price felt reasonable. It’s great to know the process worked smoothly for you.

Kind regards,
The MPID Customer Service Team

Rated 5 out of 5 stars

Simple site to use, fair prices, very happy

Simple site to use, fair prices, not too many questions - had it all set up for two phones within ten minutes. Very happy.

25 January 2026
Unprompted review
Mobile Phone Insurance Direct logo

Reply from Mobile Phone Insurance Direct

Dear Thomas Family,

Thank you for your review. I’m really pleased to hear you found the site simple to use, the prices fair, and that getting cover set up for two phones was quick and straightforward. It’s great to know you were very happy with the overall experience.

Kind regards,
The MPID Customer Service Team

Rated 1 out of 5 stars

Worst insurer I've ever had. Will find a way to avoid paying for claims

Not sure why their score is so high on here when the level of service I received was the worst I ever received from the insurance.
Despite my contract including breakdown cover, they simply blamed it on wear and tear of thr battery and refused to pay for my sons battery thay simply stopped working, making the phone unusable. They took days to even address the claim, while my son loses the ability to have his phone for school to see he's safe, they take their time, not a care in the world. Had I known contracts mean nothing to them, clearly not the insurer I would have gone with. Despite me being fuming, they refused to provide any kind of compensation or refund to take back my renewal.

23 January 2026
Unprompted review
Mobile Phone Insurance Direct logo

Reply from Mobile Phone Insurance Direct

Dear Orit,

Thank you for taking the time to share your experience. I’m really sorry to hear how unhappy and frustrated this situation has left you, particularly given the impact it’s had on your son and the delay you experienced while the claim was being reviewed. I completely understand why this would feel upsetting.

Claims decisions are assessed in line with the policy terms, including how issues such as wear and tear are considered, but I appreciate that this can feel very disappointing when the outcome isn’t what you expected. Our customer care team would welcome the opportunity to review your concerns in more detail and make sure everything has been explained clearly, as well as discuss any next steps available to you.

If you’d like to speak with someone directly, our customer care team are available on 01702 568070, Monday to Friday, 9am to 5pm, and they’ll be happy to help however they can.

Kind regards,
The MPID Customer Service Team

Rated 5 out of 5 stars

Really straightforward

Really straightforward, speedy, excellent service.

23 January 2026
Mobile Phone Insurance Direct logo

Reply from Mobile Phone Insurance Direct

Dear Rosie,

Thank you for your review. I’m really pleased to hear you found the service straightforward and speedy, and that your experience was a positive one overall. It’s great to know everything worked so well for you.

Kind regards,
The MPID Customer Service Team

Rated 5 out of 5 stars

Excellent service

Excellent service. My query was dealt with efficiently and as required.

22 January 2026
Mobile Phone Insurance Direct logo

Reply from Mobile Phone Insurance Direct

Dear Customer,

Thank you for your review. I’m pleased to hear your query was dealt with efficiently and exactly as required. It’s great to know the service met your expectations.

Kind regards,
The MPID Customer Service Team

Rated 5 out of 5 stars

Quick and easy cover

Quick and straightforward on the website to find the cover I needed. Very reasonable pricing too compared with other quotes I got for a new phone. Not made any claims or needed customer support so far, so can’t comment on that.

3 January 2026
Mobile Phone Insurance Direct logo

Reply from Mobile Phone Insurance Direct

Dear Customer,

Thank you for your review. I’m pleased to hear you found the website quick and straightforward when arranging the cover you needed, and that the pricing felt reasonable compared with other quotes. It’s great to know your experience so far has been positive.

Kind regards,
The MPID Customer Service Team

Rated 5 out of 5 stars

Good price thankfully not had to claim

Good price thankfully not had to claim

15 January 2026
Mobile Phone Insurance Direct logo

Reply from Mobile Phone Insurance Direct

Dear Customjim,

Thank you for your review. I’m pleased to hear you’ve found the price good and that everything has been straightforward for you so far. It’s great to know your experience has been a positive one.

Kind regards,
The MPID Customer Service Team

Rated 5 out of 5 stars

Great mobile phone insuramce …

Easy to insure and pay for my mobile phone insuramce would buy from again

14 January 2026
Mobile Phone Insurance Direct logo

Reply from Mobile Phone Insurance Direct

Dear Wayne,

Thank you for your review. I’m pleased to hear you found it easy to insure your mobile phone and to set up payment. It’s great to know you’d be happy to use us again.

Kind regards,
The MPID Customer Service Team

Rated 5 out of 5 stars

Competitive priced cover

Quick and easy site to use - after shopping around and Martin Lewis recommendation- found to be best competitive price.

21 January 2026
Mobile Phone Insurance Direct logo

Reply from Mobile Phone Insurance Direct

Dear Steven,

Thank you for your review. I’m pleased to hear you found the site quick and easy to use after shopping around, and that the cover felt competitively priced for you. It’s great to know the process worked smoothly and met your expectations.

Kind regards,
The MPID Customer Service Team

Rated 5 out of 5 stars

Great

Great policy at a great price

14 January 2026
Mobile Phone Insurance Direct logo

Reply from Mobile Phone Insurance Direct

Dear Michael,

Thank you for your review. I’m pleased to hear you’re happy with both the policy and the price. It’s great to know your experience has been a positive one.

Kind regards,
The MPID Customer Service Team

Rated 5 out of 5 stars
Mobile Phone Insurance Direct logo

Reply from Mobile Phone Insurance Direct

Dear Angela,

Thank you for your review. I’m pleased to hear you feel confident knowing your insurance is in place. That peace of mind is exactly what we aim to provide.

Kind regards,
The MPID Customer Service Team

Rated 5 out of 5 stars

very good company have never needed to…

very good company have never needed to use but very efficient switching

20 January 2026
Unprompted review
Mobile Phone Insurance Direct logo

Reply from Mobile Phone Insurance Direct

Dear Katrina,

Thank you for your review. I’m pleased to hear you’ve found us to be a very good company and that switching was handled efficiently for you. It’s great to know the process worked smoothly, even without needing to make a claim.

Kind regards,
The MPID Customer Service Team

Rated 5 out of 5 stars

Very reasonable price and level is on…

Very reasonable price and level is on par with other but much more clearer guide lines
Highly recommend them

19 January 2026
Mobile Phone Insurance Direct logo

Reply from Mobile Phone Insurance Direct

Dear Mr Wilkie,

Thank you for your review. I’m pleased to hear you found the price reasonable and the guidance clearer compared with other options. It’s great to know you’d highly recommend us based on your experience.

Kind regards,
The MPID Customer Service Team

Rated 5 out of 5 stars

Fast easy reliable service would…

Fast easy reliable service would recommend.

19 January 2026
Unprompted review
Mobile Phone Insurance Direct logo

Reply from Mobile Phone Insurance Direct

Dear Dfur,

Thank you for your review. I’m pleased to hear you found the service fast, easy, and reliable, and that you’d recommend us. It’s great to know your experience has been a positive one.

Kind regards,
The MPID Customer Service Team

Rated 5 out of 5 stars

Excellent customer service

My call was answered quickly and the customer service advisor I spoke to was friendly and very helpful, he directed me to the website where I quickly changed the details for my phone policy to my new phone. It was extremely quick and easy so I am very impressed with the service I received today.

19 January 2026
Mobile Phone Insurance Direct logo

Reply from Mobile Phone Insurance Direct

Dear Heppb,

Thank you for taking the time to leave such a detailed review. I’m really pleased to hear your call was answered quickly and that our advisor was friendly and helpful in guiding you through updating your policy details online. It’s great to know the process felt quick and easy, and that you were impressed with the service you received.

Kind regards,

The MPID Customer Service Team

Rated 5 out of 5 stars

Very quick and efficient.

17 January 2026
Unprompted review
Mobile Phone Insurance Direct logo

Reply from Mobile Phone Insurance Direct

Dear J Hall,

Thank you for your review. I’m pleased to hear you found the service very quick and efficient. It’s great to know everything worked smoothly for you.

Kind regards,
The MPID Customer Service Team

Rated 5 out of 5 stars

I am happy to have an insurance

Until today I didn't need the insurance, however it is good to have one, so a Mobile phone is very expensive and cost more as an insurance! I pay for the insurance the is sheaper as a new phone or to repair, this can bee very expensive too, and is we by a car is good to have an insurence but better if you don't need it. I'm happy to pay it monthly i know if I need to repair the phone it cost me nothing.
I am happy to have this insurance.

16 January 2026
Mobile Phone Insurance Direct logo

Reply from Mobile Phone Insurance Direct

Dear Doris,

Thank you for sharing your thoughts. I’m pleased to hear you feel reassured having insurance in place, even if you haven’t needed to use it yet. It’s completely understandable to want that peace of mind, especially with the cost of repairing or replacing a phone. It’s great to know you’re comfortable with the monthly cover and feel protected should you ever need it.

Kind regards,
The MPID Customer Service Team

Rated 5 out of 5 stars

Great service!

Karl and the team at Mobile Phone Insurance Direct were extremely prompt with the service provided and dealt with my claim with empathy and a professional and informative attitude.

15 January 2026
Unprompted review
Mobile Phone Insurance Direct logo

Reply from Mobile Phone Insurance Direct

Dear Parm,

Thank you for your review. I’m really pleased to hear that Karl and the team provided prompt support and handled your claim with empathy, professionalism, and clear information. It’s great to know you felt well supported throughout the process.

Kind regards,
The MPID Customer Service Team

Rated 5 out of 5 stars

Highly recommend

Not had to make a claim but certainly customer services are very helpful and I am reassured my mobile is insured with a reputable company

7 January 2026
Mobile Phone Insurance Direct logo

Reply from Mobile Phone Insurance Direct

Dear Heather,

Thank you for your review. I’m really pleased to hear you’ve found our customer services helpful and that you feel reassured having your mobile insured with us. It’s great to know you’d highly recommend us based on your experience so far.

Kind regards,
The MPID Customer Service Team

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