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Review summary
Created with AI, based on recent reviews
What people talk about most
Reviews shaping this summary
Really good quality clothing. Always the softest material and so comfortable. Everything feels nice and thick and well Made. Been purchasing Kaiia clothing since last year, & probably a quarter of my... See more
Company replied
I had a few issues with quality of clothing I received but I would say this was a one off as as I have ordered other items and the quality is great. I contacted customer services and Amy and Anna res... See more
Company replied
Amy dealt with my query from start to finish, with several emails going back and forth. Very helpful to have the continuity of the same advisor each time. She was as helpful as she could be, within th... See more
Company replied
Company details
- Women's Clothing Store
- Clothing Store
- Lingerie Store
- Outerwear Store
- Plus Size Clothing Store
- T-Shirt Store
Written by the company
Designed exclusively in the UK, KAIIA was born to inspire and deliver an elevated approach to fashion-forward street style for the modern, urban, cool-girl. With a laid back edge at the core, KAIIA THE LABEL is on a mission to make young women feel empowered through a curated wardrobe that provides wardrobe staples with a fearless edge and a subtle sexy aesthetic, no matter what shape or size. Elevation is our ethos. #WEAREKAIIA
Contact info
United Kingdom
- support@kaiiathelabel.com
- kaiiathelabel.com
4.5
Excellent
1K reviews
No history of asking for reviews
This company hasn't invited their customers, so reviews may not be representative
Replied to 98% of negative reviews
Typically replies within 24 hours
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
Big girl friendly
Recently purchased from here, was pleasantly surprised with there sizes as a bigger girl, everything fit well and was actually long on my at 5,7, off to repurchase.
2 April 2026
Unprompted review
Reply from Kaiia The Label
Hi Eva,
We are thrilled to hear that you found our sizes accommodating and that everything fit well.
At Kaiia, we strive to ensure that all our customers feel confident and stylish in our products. It's fantastic to know that you were pleasantly surprised and are considering repurchasing. Your satisfaction is our top priority, and we are committed to providing a diverse range of sizes that cater to all body types.
We appreciate your support and look forward to serving you again soon!
Laura x
Great service
My parcel went missing because Royal Mail delivered to the wrong address. The team was great at sorting it out ❤️❤️❤️
2 April 2026
Unprompted review
Reply from Kaiia The Label
Hi Leanne,
We truly appreciate you taking the time to share your thoughts.
We are pleased to hear that our team was able to assist you effectively when your parcel went missing due to an error with Royal Mail. Our priority is to ensure that our customers receive their orders promptly and that any issues are resolved swiftly.
Thank you once again for your kind words about our service. We look forward to serving you again in the future!
Sarah x
Brilliant customer service
Brilliant customer service. Sorted my issue and great customer service from Maria and Anna, thank you very much!
1 April 2026
Unprompted review
Reply from Kaiia The Label
Hi Laura,
Thank you so much for your kind feedback! We truly appreciate you taking the time to share your experience with us.
We are thrilled to hear that Maria and Anna provided you with brilliant customer service and were able to resolve your issue effectively. At Kaiia, we strive to ensure that every customer feels valued and supported, and it’s wonderful to know that our team met your expectations.
Thank you once again for your feedback, and we look forward to serving you in the future.
Amy x
Amazing as always!
Amazing as always!! great quality and so comfy, fast shipping also!
28 March 2026
Unprompted review
Reply from Kaiia The Label
Hi Demi,
Thank you for your wonderful feedback! We are thrilled to hear that you found our products to be amazing as always. Providing great quality and comfort is our top priority, and it's fantastic to know that our efforts are appreciated.
We also strive for fast shipping, ensuring that you receive your orders promptly. Your satisfaction is incredibly important to us, and we are committed to maintaining these high standards for all our customers.
We look forward to serving you again soon!
Laura x
Their clothing is such good quality
Their clothing is such good quality! I feel at my best when wearing their clothing as they have many varied options to choose from whether that being a full tracksuit or even an activewear set. I’ve reccomend to so many members of my family who have also bought from Kaiia.
31 January 2026
Unprompted review
Reply from Kaiia The Label
Hi Maisie,
We are thrilled to hear that you find our products to be of such high quality and that they make you feel your best.
It's great to know that our diverse range of options, from full tracksuits to activewear sets, has resonated with you. We strive to offer styles that cater to various preferences and occasions, and your recommendation to your family members means a lot to us.
Thank you once again for your support, and we look forward to continuing to provide you with exceptional clothing options.
Sarah x
MY FAV HOODIE EVERRR.
MY FAV HOODIE EVERRR.
I love the color and it’s so comfy. I would size down the size as it is baggy and oversized. It did take a while to come but it’s worth the wait.
30 March 2026
Unprompted review
Reply from Kaiia The Label
Hi Aoife,
Thank you for sharing your feedback with us! We're thrilled to hear that you love your hoodie and find it incredibly comfortable. The colour choice is indeed a standout, and we appreciate your insight regarding the sizing.
Your suggestion to size down for a more fitted look is valuable, and we will make sure to pass that along to our team. We understand that the shipping time was longer than expected, and we appreciate your patience. It’s great to know that you feel the wait was worth it.
Thank you for choosing Kaiia.
Sam x
I’ve built up quite a collection from…
I’ve built up quite a collection from Kaiia The Label now (10 hoodies and 6 tracksuits 😅) and honestly I love every single piece. The quality is consistently amazing — super soft, thick material that actually holds its shape after washing, which is rare, and everything fits really well, especially the hoodies that are perfectly oversized without looking sloppy. The tracksuits are probably my favourite though because they’re so comfortable but still look really put together, so I can wear them out and not feel underdressed, and I always get compliments when I have them on. The colours and styles are always on trend but still feel timeless, so nothing feels like a one-season purchase. If you’re thinking about ordering, I’d definitely recommend — it’s become one of my go-to brands 🤍
30 March 2026
Unprompted review
Reply from Kaiia The Label
Hi Olivia,
We are thrilled to hear about your positive experience with Kaiia The Label. It’s wonderful to know that you have built such an impressive collection of 10 hoodies and 6 tracksuits.
Your insights into the quality and fit of the pieces are invaluable. We take pride in ensuring our products are made from super soft, thick materials that maintain their shape even after multiple washes. It’s great to hear that you find the oversized hoodies to be both comfortable and stylish, and that the tracksuits are your favourite for their versatility and comfort.
Your recommendation means a lot to us, and we appreciate you taking the time to share your thoughts. Thank you for being a valued customer of Kaiia.
Laura x
A lovely experience with kaiia
Such a lovely experience with this brand! The team is very responsive and helpful, and the ordering process was super smooth. You can tell they really care about their customers. I’m so excited to receive my order and try everything!
30 March 2026
Unprompted review
Reply from Kaiia The Label
Hi,
Thank you for sharing your wonderful feedback about your experience with Kaiia! We are thrilled to hear that you found our team to be responsive and helpful throughout the ordering process.
At Kaiia, we strive to ensure that every interaction is smooth and enjoyable, and it’s heartening to know that our efforts are making a positive impact. Your excitement about receiving your order and trying out our products means a lot to us, and we can't wait for you to experience them!
Thank you once again for your kind words, and we look forward to serving you in the future!
Sarah x
This is my new favourite brand
This is my new favourite brand! The clothes are really flattering and comfy.
30 March 2026
Unprompted review
Reply from Kaiia The Label
Hi Sarah,
Thank you for your wonderful feedback! We are thrilled to hear that Kaiia has become your new favourite brand.
We take great pride in offering clothing that is not only stylish but also flattering and comfortable. Your satisfaction is our top priority, and it’s fantastic to know that our designs resonate with you.
Thank you for choosing Kaiia and we look forward to serving you again soon!
Laura x
I literally live in these hoodies
I literally live in these hoodies and joggers! the sizes can be a little bit confusing as a uk18 might be very big for me in some styles and a little bit smaller in others, but never too small! So comfortable and they wash so well :)
27 March 2026
Unprompted review
Reply from Kaiia The Label
Hi Meg,
Thank you so much for sharing your feedback! We’re thrilled to hear that you find our hoodies and joggers so comfortable and that they fit well after washing. Your insights about sizing are invaluable, and we understand how it can vary across different styles.
At Kaiia, we strive to provide a range of sizes that cater to our diverse customers, and we appreciate your understanding regarding the sizing differences. We are constantly working to improve our product offerings, and your feedback will help us in this process.
If you ever have questions about specific styles or need assistance with sizing, please don’t hesitate to reach out. We’re here to help ensure you have the best experience possible with our products. Thank you for being a valued customer, and we look forward to serving you again soon!
Sam x
I’ve seen so many people wear from this…
I’ve seen so many people wear from this brand so had to order and I’m in love
29 March 2026
Unprompted review
Reply from Kaiia The Label
Hi Sophie,
Thank you for sharing your feedback with us! We're thrilled to hear that you've seen so many people wearing Kaiia and that you've decided to order from us. Your satisfaction is our top priority, and we're delighted to know that you are in love with your purchase.
At Kaiia, we strive to provide stylish and high-quality products that our customers will adore. We appreciate your support and look forward to serving you again in the future.
Amy x
Super fast delivery
Super fast delivery , jumper is amazing, fit exactly how I wanted it to. Excellent company will be buying more very soon
28 March 2026
Unprompted review
Reply from Kaiia The Label
Hi Kimberley,
Thank you for taking the time to share your feedback with us! We're thrilled to hear that you experienced super fast delivery and that the jumper fits exactly how you wanted it to.
At Kaiia, we strive to provide our customers with high-quality products and excellent service, so your satisfaction is incredibly important to us. We are delighted that you had such a positive experience and appreciate your kind words about our company.
We look forward to serving you again soon.
Laura x
Unreal quality
28 March 2026
Unprompted review
Reply from Kaiia The Label
Hi Sabs,
Thank you for your feedback regarding the quality of our products. We are committed to providing our customers with the highest standards, and it’s wonderful to hear that you have experienced our offerings as "unreal quality."
We appreciate your support and look forward to serving you again soon.
Sarah x
Lovely quality at a good price point.
Lovely quality at a good price point.
20 March 2026
Unprompted review
Reply from Kaiia The Label
Hi Sunny,
Thank you for taking the time to share your feedback! We are thrilled to hear that you found the quality of our products to be lovely and at a price point that meets your expectations. At Kaiia, we strive to offer stylish and affordable options for our customers, and your satisfaction is our top priority.
We value your input and look forward to serving you again in the future.
Thank you once again for your support!
Laura x
Clothes are such great quality and so…
Clothes are such great quality and so many different styles and colours to choose from
28 March 2026
Unprompted review
Reply from Kaiia The Label
Hi Megan,
Thank you for your feedback! We're thrilled to hear that you are enjoying the quality of our clothing and appreciate the variety of styles and colours we offer. At Kaiia, we strive to provide a diverse selection that meets the tastes and preferences of all our customers.
We look forward to serving you again soon! If you have any further questions or need assistance, don’t hesitate to reach out.
Amy x
Online ordering
I’ve ordered Kaiia clothing from both ASOS and Tik Tok shop. Both times the process was very easy and delivery was very quick also. The quality of the clothing items are amazing! They do some of the best tracksuits on the market, and they’re gorgeous. I’ve got three different coloured tracksuits, all match the same as they were pictured on the website. And I’m hoping to try more in the future!
23 March 2026
Unprompted review
Reply from Kaiia The Label
Hi Demi,
Thank you for taking the time to share your feedback regarding your recent experiences with Kaiia clothing from both ASOS and TikTok shop. We are thrilled to hear that you found the ordering process to be easy and that your items arrived promptly.
We take great pride in offering stylish and high-quality tracksuits, and it’s fantastic to hear that the three different colours you purchased matched the images on our website perfectly.
We appreciate your enthusiasm for our products and are excited to hear that you are considering trying more in the future. If you have any specific styles or colours in mind that you would like to see, please feel free to share your thoughts. Your feedback is invaluable as we strive to enhance our offerings.
Thank you once again for your positive review. We look forward to serving you again soon at Kaiia.
Sam x
Incredible quality clothing
Incredible quality clothing, so comfortable!
27 March 2026
Unprompted review
Reply from Kaiia The Label
Hi Erin,
Thank you for your wonderful feedback! We are thrilled to hear that you find our clothing to be of incredible quality and extremely comfortable. At Kaiia, we strive to provide our customers with the best possible experience, and your satisfaction is our top priority.
Thank you for being a valued customer!
Sarah x
Reply from Kaiia The Label
Hi Erin,
Thank you for taking the time to share your feedback with us. We are delighted to hear that you find our services to be good. Your satisfaction is our top priority, and we are always striving to improve and enhance our offerings.
If there are any specific aspects of your experience that you particularly enjoyed or any suggestions you might have for us, we would love to hear them. Your insights are invaluable in helping us provide the best possible experience for our customers.
We appreciate your support and look forward to serving you again soon.
Laura x
Absolutely lovely tracksuits
Absolutely lovely tracksuits! They are beautiful and comfortable
24 March 2026
Unprompted review
Reply from Kaiia The Label
Hi Kiera,
Thank you for taking the time to share your thoughts with us! We are thrilled to hear that you find our tracksuits to be both beautiful and comfortable. At Kaiia, we strive to provide high-quality products that not only look great but also feel great to wear.
Thank you once again for your kind words!
Sam x
Reply from Kaiia The Label
Hi,
Thank you so much for your wonderful feedback! We are thrilled to hear that you love our products. At Kaiia, we strive to provide our customers with exceptional quality and style, and it’s rewarding to know that we have met your expectations.
Thank you once again for your support and for being a part of the Kaiia community.
Laura x
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