ideal-postcodes.co.uk Reviews 3

TrustScore 3.5 out of 5

3.5

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Company details

  1. Software Company

Written by the company

Ideal Postcodes provides UK address search and validation solutions including postcode to address lookup, partial address lookups and address autocomplete which can be integrated in minutes. We source our data from the Royal Mail PAF database which is updated daily, and our rooftop geolocations/UPRNs are provided by Ordnance Survey.


Contact info

3.5

Average

TrustScore 3.5 out of 5

3 reviews

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Rated 3 out of 5 stars

Too Expensive

While I understand there’s a data monopoly, this is simply too expensive. We’re almost paying daily, what we were paying monthly.

I find it hard to believe the increased conversions from postcode lookups justify this cost.

If your software doesn’t rely on postcode lookups, just ensure your address fields are suitable for autocomplete and form filling instead.

Api works fine, Support is good, dashboard is ok but basic.

18 February 2026
Unprompted review
Rated 2 out of 5 stars

FAR TOO EXPENSIVE

Updating my review to a lower score as costing us over £500 a month for postcode lookups which is way more expensive than I thought it was going to be and honestly it's just not sustainable. I'll be replacing it this week with something else.

It's OK but the price is a bit too expensive. Support is great though.

It seems there is a horrible stranglehold on postcode data by big companies (Royal Mail) and small businesses like us end up paying the price.

They take about £15 a day from us for postcode lookups so I'll be switching to an alternative when i get time. I chose this for simple setup which was easy and the API endpoints are fast to respond.

However, a much cheaper solution is to use Google Maps API with a restriction on the type of result returned to addresses. It will take a bit of work to setup but the savings will be huge.

It's OK that's why I've given 3 stars, if the pricing was more reaslistic for small business owners then I'd give it the full 5 stars but feel pricing is a little bit too high and not really cost-effective long term.

15 February 2026
Unprompted review
ideal-postcodes.co.uk logo

Reply from ideal-postcodes.co.uk

Thanks for taking the time to leave a review. We're glad the setup was straightforward and that support has been helpful.

You are correct that UK address data is licensed, and a significant part of our pricing reflects paying for the underlying datasets and meeting licence requirements. This helps us provide up-to-date, complete, and consistently formatted address data. We include some relevant datasets within our plans (rather than charging separately) to keep things as cost-effective as possible.

We’d be happy to review your account and usage to find a suitable plan. Please contact our support team with your account email and we’ll take a look.

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