The personnel were fantastic. Very knowledgeable about the chairs, explained the difference between all of the accessories provided and assisted me in buying a chair which is tailor made for me. Extre... See more
Location
Switch locationUnit 3, The Design Quarter, Colchester Avenue, CF23 9XE Cardiff, GB
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Extremely helpful at the showroom and made the appointment a real pleasure as we were making a choice. The office staff in Yorkshire have been so helpful too and all round it has been a really good ex... See more
We just want to say thank you for the hassle free informative help we received from Rob at your Cardiff store. Having visited many of the larger stores in the area it was refreshing to speak with Rob... See more
Company replied
Expertly steered through the complexities of buying an adjustable bed by salesperson Alan. He was extremely knowledgeable and helpful. Nothing was too much trouble and he explained all the possible op... See more
Company details
About HSL Chairs - Cardiff
Written by the company
HSL is an award-winning family furniture business with stores nationwide. We’ve been handcrafting and delivering beautiful furniture to provide true comfort for over 50 years. Making people comfortable is part of our DNA and that is why we do it.
We have spent over half a century making it our mission to understand the different sizes, shapes and needs of our customers. We have learnt how people sit, rest and sleep; how their bodies bend and move; and where and why they ache. We call this knowledge CleverComfort™, and it goes into the design and manufacture of every chair, sofa and bed we make – ensuring that our furniture fits the bodies of our customers perfectly.
Award Winning
HSL has also been recognised by The Queen’s Awards for Enterprise for one of our innovative designs, our wooden knuckle. The Queen’s Award for Enterprise is a prestigious award for recognising British businesses and other organisations who excel at promoting opportunity, sustainable development, international trade or innovation.
Made in Yorkshire
Whilst our roots still remain in Yorkshire, we have welcoming showrooms nationwide spanning the entire country and a national network of Home Visit Comfort Specialists performing consultations in our customers’ own homes.
Family Business
As we’ve grown, one thing that has never changed is the passion for comfort and furniture being at the heart of our business. We’re still family-run, we continue to hold traditional values in our hearts, and we have always been dedicated to providing a caring service and excellent value for money for all of our customers.
About HSL Chairs
Written by the company

- Up to 25 Year Guarantee
- Over 50 years of craftsmanship and dedication to exceptional customer service have made us who we are today. We still only employ furniture makers with the experience, skill and commitment to manufacturing the highest quality products. That’s why we are confident to cover a large number of our furniture ranges with a 25-year frame guarantee. In addition, all electrically adjustable chairs have a 5 year guarantee covering mechanical fault on the motor and handset.
- Queen's Award Winners
- HSL has been recognised by The Queen’s Awards for Enterprise for one of our recent innovative designs, our wooden knuckle. The Queen’s Award for Enterprise is a prestigious award for recognising British businesses and other organisations who excel at promoting opportunity, sustainable development, international trade or innovation.
Occupational Therapist Approved
All products are independently tested
Contact info
Unit 3, The Design Quarter, Colchester Avenue, CF23 9XE, Cardiff, United Kingdom
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Relaxed purchase. No hard sell.
We were made very welcome from the moment we stepped into the Cardiff store. Jade and James were professional and knowledgeable about their products. Jade explained fully all the information we were seeking to enable us to come to a decision on the purchase of our two fireside chairs. We are now looking forward to the delivery and to relaxing in our chairs.
Extremely helpful and pleasant experience.
Extremely helpful at the showroom and made the appointment a real pleasure as we were making a choice. The office staff in Yorkshire have been so helpful too and all round it has been a really good experience.
Fantastic service
The personnel were fantastic. Very knowledgeable about the chairs, explained the difference between all of the accessories provided and assisted me in buying a chair which is tailor made for me. Extremely relaxed venue with no pressure sales tactics. A pleasure to visit the store.
Informative attentive and welcoming staff
I had a warm welcome in the shop and the full attention of the salesperson. They were very informative and helpful. I was able to try out numerous chairs I was interested in. They explained the process of delivery clearly putting my mind at rest.
May use AI-assist with repliesRead more
We just want to say thank you for the…
We just want to say thank you for the hassle free informative help we received from Rob at your Cardiff store. Having visited many of the larger stores in the area it was refreshing to speak with Rob who understood that we wanted a chair to fit our body type with lumbar support and adjustable leg support. We very much appreciated his knowledge and help and will be recommending you to others who want more than just an aesthetic recommendation.

Reply from HSL Chairs - Cardiff
Good service at home no pressure to buy…
Good service at home no pressure to buy or sales talk just answered questions I bought a chair and when I change my bed will use them again
Shop at HSL Cardiff for good service
My wife and I went HSL chairs Cardiff where we met our sales man James who was a perfect gentleman he helped us choose the best three piece suite which suited or needs.
Excellent service from start to finish
Our visit to the store in Cardiff was a very good experience. Rob together with Alan and Jade, went out of their way to make us very welcome. Rob was very patient and didn't exert any sales pressure and answered all our questions. We had no hesitation is placing our order. Also, it was very considerate of them to arrange our transport from and to the railway station. All in all, a very good experience. No hesitation in recommending them.
Purchase of adjustable bed at Cardiff. Excellent non pressured visit with wonderfully helpful staff.
Visited HSL shop in Cardiff to look at adjustable beds with a view to possibly purchasing one. Did not know what to expect but had briefly spoken to Rob the previous week to check where they were as we were taking public transport. From that initial call to the actual visit I was treated so well. Rob was the person I mostly dealt with but Alan on arrival offered coffee and biscuits which was very welcome.
I spent some time looking at and laying on beds to see what may suit and the staff were so extremely helpful throughout. Nothing seemed too much trouble and I honestly cannot speak highly enough of the calm, helpful, professional yet friendly way I was dealt with. The most wonderful thing was I felt absolutely no pressure to buy and I have to say it was an extremely relaxing experience for me. I spent over £2,500., not something I had intended doing, but that is how good the visit and product was and I am now looking forward to delivery of the bed. Rob has advised that should I have any enquiries not to hesitate to contact him/them. So thank you Rob, Alan and Jade.
Thank you HSL, I thoroughly recommend your Company and I believe you must be so very proud to have such an exceptional business model with wonderful staff.
Purchasing challenges but professionally resolved
There were a few challenges with the purchase of a chair for my wife's disabled parents but HSL dealt with them promptly and professionally.

Reply from HSL Chairs - Cardiff
Wow A Refreshing British Company
Wow! I had my Dad's HSL chair which was getting on, we think 20+ years old, so my Mum decided it needed updating! So she took me to her shop because there isn't one where I live. She's bought several chairs from this shop over the years so knew what was what. The sales lady was lovely and patient, and accommodated my dog too! Long story short I chose my new chair, I was kept updated throughout, and it's just been delivered and omg it's even better than the one in the shop! The delivery drivers were fantastic. Such cheery chaps, really polite and happy.
All in all an excellent experience from start to finish!
Had the chair we required
Had the chair we required, helped to find it by Alan Doherty who was very knowledgeable and helpful
Excellent customer service
Very helpful and informative people,Alan & James gave good advice and helped us with our style of furniture and choice of suitable fabric and their friendly and professional manner made everything run smoothly,a credit to your company
Wonderful sales staff
Wonderful sales staff. Took the time to let me decide what suited me now and for years to come
Chair riser chair and great service
My mum had seen the HDL advert in the TV times so we phoned and arranged a home visit. They were able to come out in a reasonable time when it as convenient for my mum. She hadn’t ordered any chosen two chairs which they bought out to demonstrate (they change the backs as the bases are the same) and they made sure mum fitted nicely in them. She chose one and then we were given the option of one choice of fabric for an express 3-5 day service or 6 weeks for all the other fabrics. Speed of delivery was more important so we had the fabric that would come with the express service. The salesman was not at all pushy and took the time to explain everything. Since it was delivered mum has been very happy with her chair and has spent many hours napping in it! Great chair and great service.
The attention to detail that Alan and…
The attention to detail that Alan and his colleague took in demonstrating various models of riser/recliners until I found the one that was for me. Just excellent service.
Cardiff Purchase
Showroom staff in Cardiff - all excellent customer service. Good advance knowledge of delivery and indeed on delivery day, well informed in advance by courier of time to be delivered.
Thank you.
Buying an adjustable bed
Expertly steered through the complexities of buying an adjustable bed by salesperson Alan. He was extremely knowledgeable and helpful. Nothing was too much trouble and he explained all the possible options. He gave us a lot of confidence in buying from HSL.
Visit to Cardiff
Visit to Cardiff and the purchase of a lovely recliner chair today was a smooth and enjoyable experience. We were not rushed and felt valued as customers despite the showroom being quite brisk. Thanks to Jade for making things simple and easy.
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