Guideline Reviews 352

TrustScore 4.5 out of 5

4.4

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Review summary

Created with AI, based on recent reviews

Considering 141 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the staff for their helpfulness, knowledge, and positive attitude, making interactions pleasant and productive. Many people highlight the exceptional customer service, noting the quick response times and the ease of getting their issues resolved. The user experience, particularly with the website, is often described as intuitive and easy to navigate. However, some people were dissatisfied with the service, citing issues with document filings and difficulties with fund transfers. A few other people also felt that the payment process was problematic, experiencing delays in processing.

What people talk about most

Staff

Reviewers mention positive feedback about staff. Many customers praise employees like Jessica, Alex, Alicia,... See more

Customer service

Consumers generally express satisfaction with customer service. Many reviewers highlight agents like... See more

Service

Clients share ambiguous opinions on service. Many reviewers express significant dissatisfaction, citing... See more

User experience

Customers consistently note positive experiences with user experience. Many reviewers praise the helpfulness... See more

Payment

Users describe negative interactions with payment. Many customers report significant difficulties accessing... See more

Reviews shaping this summary

Rated 5 out of 5 stars

The employee i spoke to was the friendliest, most helpful and super knowledgeable guy. He took as much time as I needed, and walked me through the whole log in process and helped me set up my account... See more

Rated 5 out of 5 stars

Guideline has been a valued partner for my small business. I specifically use them for their easy-to-use integrations with Freshbooks Accounting software and now Gusto Payroll. Their site is top notch... See more

Rated 5 out of 5 stars

I was on hold for 20 minutes which was excessive BUT the rep that answered was professional, well spoken, took care of my request above and beyond. Walked me through where to find what I needed online... See more


Company details

  1. Business and IT Consulting Agency
  2. Business to Business Service

About Guideline

Written by the company

Guideline is now part of @Gusto. Together, we have helped 34,000 businesses and their employees save for retirement.

As part of the Gusto ecosystem, Guideline offers streamlined retirement solutions designed to simplify plan management, administration, and compliance. Employees receive a user-friendly experience to enroll and manage their financial future. Our mission is to help companies effortlessly offer a powerful retirement benefit their team can truly appreciate.

For informational purposes only. Should not be considered investment or tax advice.


Contact info

4.4

Excellent

TrustScore 4.5 out of 5

352 reviews

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Replied to 52% of negative reviews

Typically replies within 24 hours

How this company uses Trustpilot

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Rated 5 out of 5 stars

Great Customer Service

They are always so kind, and go the extra mile to make sure your concerns are not only addressed but personally follow up to ensure the task was completed.

26 March 2026
Unprompted review
Rated 4 out of 5 stars

It’s good

It’s good, guideline takes to long to disbursement hardship funds. People are nice and honest.

26 March 2026
Unprompted review
Rated 5 out of 5 stars

Guideline has been great for our…

Guideline has been great for our company, from few person startup to 50 people. Always great knowledgeable support with follow-up if required.
I hope that the joining with Gusto does not ruin Guideline. We left Gusto years ago due to horrible customer service. Gusto needs to learn from Guideline!

25 March 2026
Unprompted review
Rated 5 out of 5 stars

⭐️⭐️⭐️⭐️⭐️

Every time I have called with questions, even after 5pm, they have been GREAT. Their team is always friendly and quick. If they don’t have an answer for me immediately, they find one or give me next steps to achieve what I need. I’ve had several 401k providers over the years, and have never had this quick and easy service!

20 March 2026
Unprompted review
Rated 5 out of 5 stars

Extremely nice

Extremely nice, very knowledgeable and very helpful. Absolutely the best experience I have ever had with a service department in the past 50 years.

16 March 2026
Unprompted review
Rated 1 out of 5 stars

We migrated our company 401k to…

We migrated our company 401k to Guideline trusting that it would be an improvement over our prior administrator. Today we received notice of a $16k penalty from the IRS because Guideline failed to file our annual documents on time. They offer no support for this issue but a general email inbox. No person, no account manager, no escalation routes. We thought our prior administrator wasn't a great experience, but at least they always filed on time. Guideline has let us down in a huge way. I regret moving our company to them.

9 March 2026
Unprompted review

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