What you are told you will be paying are different from what you are charged. This seems to be the reviews of many. This company misleads you in thinking you are paying the discount price and then you... See more
Company replied
While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more
To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more
Review summary
Created with AI, based on recent reviews
What people talk about most
Reviews shaping this summary
Website confusing charged more than I thought. Like twice as much. Too many pop ups after and wanted reassurance this wasn’t a recurring subscription
Company replied
The ordered product has not arrived yet. I cannot judge its quality and promised results.It is not clear on the website what exactly we are paying for in relation to the purchase.
Company replied
The pricing was quite confusing and I did not appreciate having all the extra products being included. Price was quite reasonable but I have not tried the product yet to see its effectiveness.
Company replied
Company details
Written by the company
Roota is a science-inspired hair care solution designed to help restore fuller, stronger-looking hair by supporting the scalp where growth begins. Its easy-to-use roll-on serum delivers a blend of plant-powered actives like rosemary oil, caffeine, biotin, and advanced peptide complexes directly to the roots to help reduce shedding, reactivate dormant follicles, and support thicker, healthier strands over time. The lightweight, non-greasy formula is suitable for all hair types and fits easily into a daily routine — giving your scalp the targeted care it needs for stronger, denser hair growth.
Contact info
United States
- getroota.com
3.2
Average
222 reviews
Replied to 89% of negative reviews
Typically replies within 1 week
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
I really like your product is really…
I really like your product is really showing me surprising results. Especially. having to deal right after four surgeries along with various medications.
6 May 2026
Unprompted review
Reply from Roota
Thank you for sharing your experience. We’re really glad to hear that you’re seeing surprising results and that the product has been helpful for you, especially after going through multiple surgeries and different medications.
We appreciate you taking the time to leave your feedback and hope you continue to have a positive experience. If you ever need any support or have questions, our team is here to help.
THIS IS A SHADY COMPANY
As many people have stated, this is a shady company. Advertising says buy 3, get 3 free. Supposed to be $15.95 each. I emailed before buying and was assured I would receive 6 for $47.85. I placed the order, and was billed for $95.70! Emailed immediately and asked for a refund, was told it already shipped 10 minutes after ordering. WHO DOES THAT!? Was told I could wait until the shipment came, send it back at my expense, wait until they inspected it and restocked it and they would refund my money in several weeks, or I could get a 25% refund. I asked for the refund, which they said will take 21 business days. It's been 6 days, and no word on my shipment. I've emailed 3 times and NO REPLY. I tried calling and their recording sends you to the email.
1 May 2026
Unprompted review
Reply from Roota
Thank you for sharing your feedback. We’re sorry to hear about your experience and understand your frustration regarding the order, pricing, and communication.
To clarify, the “Buy 3 Get 3 Free” promotion applies to a total bundle of six units at the listed per-unit price of $15.95, and the full order total is shown at checkout before payment is completed. Once an order enters the fulfilment process, it is often processed quickly to ensure timely dispatch, which can limit the ability to cancel or amend it.
We also understand your concerns regarding response times and the refund process. Refund timelines can vary depending on the payment provider and bank processing times, which may take several business days after approval.
We appreciate you taking the time to share your experience, and your feedback has been noted and passed on to the relevant team for review.
Avoid this website
Avoid this website, they advertise Buy 3 Get 3 Free for 25.99 and then at the end they charge you $77.99 Twice, what a rip off way to do business.
AVOID AT ALL COST. No where does it tell you these are $25.99 each. Also, if it is 25.99 each and I paid $77.99 for 3 and get 3 Free, why am I charged that amount twice??
6 May 2026
Unprompted review
Reply from Roota
Thank you for sharing your feedback. We’re sorry to hear that you feel disappointed with your experience.
To clarify, the $25.99 price refers to the cost per individual unit, and the “Buy 3 Get 3 Free” promotion applies to the total bundle selected at checkout. The final order total is displayed before payment is completed, including the full set of units and any applicable taxes and shipping.
We understand that promotional offers can sometimes be confusing, and we appreciate you taking the time to share your concerns. Your feedback has been noted and shared with the relevant team for review.
If I could give zero stars i would
If I could give zero stars i would. This company is a joke. I ordered 3 plus 3 free but no checkout came up. I checked bank and £35.85 had been taken twice. I went to email and they said it was already in fulfillment and couldn't be refunded. In advert it said 3 plus 3 free 6 roll ons would be sent. They say 3 plus 3 is 6 plus 3 free and 9 roll ons would be sent. After days of continuously sending emails I reluctantly accepted 25% refund which really went against the grain but I was so fed up of the whole process. I have today received my package with 6 roll ons and not 9 as they said. Ive emailed them and they just say ive had a refund and the matter is closed. I would never use this firm again and would advise extreme care if you decide to go ahead. Their perception of maths and mine are wirlds apart
24 April 2026
Unprompted review
Reply from Roota
Thank you for sharing your feedback. We’re sorry to hear that your experience has been frustrating and that there has been confusion around the promotion and order details.
To clarify, the “Buy 3 Get 3 Free” offer applies to a total bundle of six roll-on units, and the final order summary at checkout reflects the quantity and total charge before payment is completed. Any refunds that were issued would have been processed according to the agreement confirmed at the time.
We understand that this experience has left you disappointed, and we appreciate you taking the time to provide your comments. Your feedback has been noted and shared with the relevant team for review.
The price is reasonable for me...
4 May 2026
Unprompted review
Reply from Roota
Thank you for your feedback. We’re glad to hear that you find the price reasonable.
We appreciate you taking the time to share your experience and hope you continue to be satisfied with the product. If you need any assistance in the future, our support team is always here to help.
Poor Construction of Roll-on Container
I cannot assess the product due to the faulty containers. I ordered three 25ml roll-on containers. When received I immediately attempted to use the product. Sadly, little, if any serum was released onto my scalp. There is no way to adjust the flow onto the roller. I tried all three containers, and they all were the same. I will not say the product does not work. All I can say is for those of you who gave positive reviews I'm happy you received roll-ons that worked properly. My suggestion for the company producing Roota would be to do away with the roll-on feature and go with a screw on top. I would not recommend ordering this product.
21 April 2026
Unprompted review
Reply from Roota
Thank you for sharing your feedback. We’re sorry to hear that you experienced issues with the roll-on applicators and that this affected your ability to properly use the product.
We understand how frustrating it must be when a product cannot be applied as intended. Your comments regarding the flow of the serum and the design of the roll-on containers are very valuable and will be shared with our product and quality teams for review.
We appreciate you taking the time to provide this detailed feedback and are sorry that your experience did not meet expectations. If you would like assistance, our support team would be happy to help look into this further for you.
Cant wait to get my package we'll see…
Cant wait to get my package we'll see what happpens but i am hopeful
Ive see roota product for a while now been meaning to try it
4 May 2026
Unprompted review
Reply from Roota
Thank you for your feedback. We’re glad to hear you’re excited to receive your package and have been considering the product for some time.
We appreciate you taking the time to share your thoughts and hope you have a positive experience once it arrives. If you have any questions or need any support, our team is here to help.
Beware of their False Advertising
This company or the distributor for Roota Haur BV is the worst. Beware when you see their promo Buy 3 Get 3 Free! After ordering 3 I never received a confirmation. The reason being, the confirmation just says 20% off and because it’s cheap I didn’t pay attention at first, until I received shipment of only 3 bottles, none of the 3 free included. When I reached out to Support, they insisted that what I ordered was only 20% off, as shown on their system, not the Buy 3+3 free. What a scam… why would I buy 3 to just try it if not for the promo which I sent them a photo of…. it’s false advertising. I’ve seen 3 other reviews with the same complaints on their 3+3 promo. Beware. Bad business practice.
17 April 2026
Unprompted review
Reply from Roota
Thank you for sharing your feedback. We’re sorry to hear about your experience and understand your frustration regarding the promotion and order contents.
To clarify, the “Buy 3 Get 3 Free” offer applies to a specific bundle structure shown at checkout, where the total quantity and discount are displayed before the order is completed. The order confirmation reflects the selected offer and pricing applied at the time of purchase.
We appreciate you taking the time to raise your concerns. Your comments have been noted and shared with the relevant team for review as we continue working on improving clarity around our promotional offers and checkout information.
Hopeful
I haven't received the product yet but have read a lot of reviews of it and everything has been positive. Hoping it works for me, where nothing else really has. All that expensive shampoo I have bought and sprays that are greasy. I'm hoping a DHT blocker that you put directly on the scalp works as it says. I take a DHT blocker orally, maybe they will work well together. If it works to stop shedding in a week or so like it says I will order more. It is a pretty good price.
2 May 2026
Unprompted review
Reply from Roota
Thank you for sharing your thoughts. We’re glad to hear you’re feeling hopeful and that the product approach makes sense for your routine.
We understand how frustrating it can be to try different shampoos and treatments without seeing the results you want. We appreciate you taking the time to read reviews and consider how this may fit into your current regimen.
We hope you have a positive experience once you start using the product. If you have any questions or need support along the way, our team is here to help.
Reply from Roota
Thank you for your feedback. We’re glad to hear you found the process pretty easy.
We appreciate you taking the time to share your experience and hope you continue to have a smooth experience with us. If you ever need support, our team is here to help.
COMPANY SEEMS LIKE A SCAM…DOESNT FOLLOW THE AD
GETROOTA SHOULD BE $47.85 FOR 3 WITH 3 FREE BUT $15.95 TIMES 6 EQUALS THE 95.70 I WAS CHARGED…BUT THE AD STATES BUY 3 GET 3 FREE
FOR FULL HAIR RESTORATION AND
MAXIMUM SAVINGS
FREE
Roota
HAIR GROWTH
SERUM ROLL-ON
$15.95
1 May 2026
Unprompted review
Reply from Roota
Thank you for sharing your feedback. We’re sorry to hear that you feel confused about the pricing.
To clarify, the $15.95 price refers to the cost per individual roll-on unit. The “Buy 3 Get 3 Free” promotion applies to a total bundle of six units, and the final amount is calculated based on the full set selected at checkout, along with any applicable taxes and shipping, before payment is completed.
We understand that promotional wording can sometimes be interpreted differently, and we appreciate you taking the time to share your concerns. Your feedback has been noted and shared with the relevant team for review.
Im not sure yet I ordered buy 2 get 1…
Im not sure yet I ordered buy 2 get 1 then bought 1 get one so its 5 why am I only getting 3?
1 May 2026
Unprompted review
Reply from Roota
Thank you for your feedback. We’re sorry to hear there is confusion around your order.
To clarify, promotional offers such as “Buy 2 Get 1” and “Buy 1 Get 1” apply separately to each individual order placement. If the orders were placed separately, each promotion is processed independently rather than combined into a single bundle.
Your order confirmation will always reflect the exact items included at checkout before payment is completed. If you believe something is missing or incorrect, we recommend contacting our support team with your order details so they can review it for you.
We appreciate you taking the time to share your experience and are here to help if you need further assistance.
Extra offers
Rather not have to go through all the additional steps to check out, as for the product not received.
29 April 2026
Unprompted review
Reply from Roota
Thank you for your feedback. We’re sorry to hear that the checkout process felt lengthy and that the additional offers were not helpful for you.
We understand how important a smooth and straightforward checkout experience is, and your comments about the extra steps have been noted and shared with the relevant team for review.
Regarding your order, if you have not yet received it, we recommend contacting our support team with your order details so they can check the status and assist you directly.
Thank you for taking the time to share your experience.
I like that there are no side affects…
I like that there are no side affects like Minoxidile has. My son tried Minoxidile in his late teens and got migraines. Since he is in his mid 30's I am going to have him try this also since his testosterone levels are at an age where it is at a lower rate and more stable this product will at the very least stop his shedding and hopefully regrow some of his hair. Because believe it or not hair products can't differentiate between male and female hormones by middle age. If this product would only help females by law they have to let you know.
29 April 2026
Unprompted review
Reply from Roota
Thank you for sharing your thoughts. We’re sorry to hear about your son’s experience with minoxidil and understand why you’re looking for an alternative.
We do want to be careful not to make medical claims or guarantees about results. Responses to hair care products can vary significantly from person to person, regardless of age or hormone levels. While many people explore different topical options for hair and scalp care, outcomes and tolerability are individual.
We appreciate you taking the time to share your perspective and hope you have a positive experience if you decide to try the product. If you have any questions about usage, our support team is here to help.
Roota is not worth the Frustration
I bought Roota hair serum i purchased 3 for $15 and would get 3 free however my card was charged $95 i was outraged i had excess bottles i didn't use so I returned them then I contacted Customer service by phone regarding a refund no response I emailed the company no response if you buy this product be very careful they are scammners and Customer service is non existent do your research and look elsewhere i was in the process of contacting the Better Business Bureau or the Fair Trade commission for help this company needs to be put out of business so innocent consumers can't be victimized
14 April 2026
Unprompted review
Reply from Roota
Thank you for sharing your feedback. We’re sorry to hear that you’ve had difficulty reaching our support team and that your experience has been frustrating.
We take concerns about customer service seriously and understand how important it is to receive timely responses, especially regarding refund enquiries. If you have not yet received assistance, we encourage you to contact our support team again with your order details so we can ensure your case is reviewed and resolved appropriately.
We appreciate you taking the time to share your experience. Your feedback has been noted and will be passed on to the relevant team for review.
Easy to order and the price is…
Easy to order and the price is reasonable.
29 April 2026
Unprompted review
Reply from Roota
Thank you for your feedback. We’re glad to hear you found the ordering process easy and the price reasonable.
We appreciate you taking the time to share your experience and hope you continue to be satisfied with the product. If you need any assistance, our team is always here to help.
Informative on the ingredients(though…
Informative on the ingredients(though not the amounts). I didn’t know that Minoxidil is a steroid! Hoping to see results even more quickly with the addition of the supplement capsules & “Activator”!
27 April 2026
Unprompted review
Reply from Roota
Thank you for your feedback. We’re glad you found the ingredient information helpful.
Just to clarify, minoxidil is not a steroid. It is a vasodilator that is commonly used in hair care formulations and works differently from steroid-based compounds.
We appreciate you taking the time to share your thoughts and hope you have a positive experience with the product. If you have any questions about how to use it, our support team is here to help.
Easy to order and a great value if it…
Easy to order and a great value if it works
27 April 2026
Unprompted review
Reply from Roota
Thank you for your feedback. We’re glad to hear you found the ordering process easy and that you see good value in the product.
We appreciate you taking the time to share your experience and hope you have a positive outcome with it. If you need any assistance, our team is always here to help.
Since having a gastric bypass in April…
Since having a gastric bypass in April of 21’ I already started my locs a before..What that means is once I’d had my surgery my hair would start to thin! Also means I would lose vitamins I needed to keep my hair healthy.. I’ve been using hair growth products from Tik Tok that work only to help my to grow not to stop the shedding.. I truly have hope with this product.. I’ll keep you updated.
27 April 2026
Unprompted review
Reply from Roota
Thank you for sharing your story and experience. We understand how challenging hair thinning and shedding can be, especially following major changes such as gastric bypass surgery and the nutritional adjustments that can come with it.
We appreciate you taking the time to share your journey and your hopes for the product. It’s great to hear that you’ve already found products that support growth, and we hope this product becomes a positive addition to your routine as well.
We look forward to hearing your updates and wish you the very best on your hair care journey. If you ever have questions or need support, our team is here to help.
Time for Tricket
I just ordered these bottles if Hair restoration.. I am so excited to try it.. I hate what’s going on with my once beautiful hair!! I will report back in a few weeks! 😉
26 April 2026
Unprompted review
Reply from Roota
Thank you for your feedback. We’re excited to hear that you’re looking forward to trying the hair restoration product and truly appreciate you sharing your enthusiasm.
We understand how difficult and emotional changes in hair can feel, especially when it’s something that once gave you confidence. We hope you have a positive experience with the product and look forward to hearing your update in a few weeks.
Thank you again for your support, and if you have any questions along the way, our team is here to help.
The Trustpilot Experience
Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.
Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.
Learn more about other kinds of reviews.
We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.
Learn about Trustpilot’s review process.
Here are 8 tips for writing great reviews.
Verification can help ensure real people are writing the reviews you read on Trustpilot.
Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.