Something has changed with the Seeded Sourdough. Till a couple of months ago, it was superb. In fact, I struggled to find better wholemeal bread anywhere. But now it's become rather variable, with th... See more
While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more
To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more
See what reviewers are saying
Very good experience while having my morning coffee! The team leader was amazing, very kind lady who made sure I had no allergies and took time to describe in detail the products I wanted to buy! Will... See more
Company replied
Unpleasant service
I went there for my morning coffee and the staff was very kind! They were all interested in making sure the customers have a good experience!
Company replied
Company details
Written by the company
Dedicated to the craft of baking. Available to buy in-bakery, online at https://order.gailsbread.co.uk and on Waitrose, Ocado, Deliveroo, Gorillas and Amazon Fresh.
Contact info
138 Portobello Road, W11 2DZ, London, United Kingdom
- 2077928715
3.0
Average
4 reviews
Replied to 59% of negative reviews
Typically replies within 24 hours
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
Something has changed with the Seeded…
Something has changed with the Seeded Sourdough. Till a couple of months ago, it was superb. In fact, I struggled to find better wholemeal bread anywhere. But now it's become rather variable, with the odd loaf reaching the previous standards but, in general, the rest being rather bland and, sometimes, downright tasteless, like cardboard. Gail's - what have you changed?!
14 January 2026
Unprompted review
Great!
I went there for my morning coffee and the staff was very kind! They were all interested in making sure the customers have a good experience!
30 March 2025
Unprompted review
Reply from GAIL's Bakery - Notting Hill
Hello Andra, thank you for the positive feedback, the team will be thrilled. We are happy to hear you had a great experience and hope to see you again soon.
Very good experience
Very good experience while having my morning coffee! The team leader was amazing, very kind lady who made sure I had no allergies and took time to describe in detail the products I wanted to buy! Will definitely go back there!
27 March 2025
Unprompted review
Reply from GAIL's Bakery - Notting Hill
Hello Helen, thank you for the positive feedback, the team will be thrilled. We are happy to hear you had a great experience and hope to see you again soon.
The Trustpilot Experience
Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.
Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.
Learn more about other kinds of reviews.
We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.
Learn about Trustpilot’s review process.
Here are 8 tips for writing great reviews.
Verification can help ensure real people are writing the reviews you read on Trustpilot.
Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.