EMaC Ltd Reviews 

7,297
•
TrustScore 4.5 out of 5

4.3

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Review summary

Created with AI, based on recent reviews

Evaluating 1,064 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the staff and advisors for being exceptionally helpful, polite, and efficient when handling various service plan and account queries. People deeply appreciate the quick phone responses and the smooth, professional support received during every direct conversation. Consumers note that representatives take the time to explain details thoroughly, making interactions pleasant and reassuring. However, some customers also noted frustrating delays, unhelpful automated phone menus, and a complete lack of communication regarding specific maintenance requests. Some reviewers were dissatisfied with the very slow email responses and difficulties encountered when trying to get ongoing issues properly resolved.

What people talk about most

Service

Customers consistently note ambiguous experiences with service, as some reviewers praise prompt support,... See more

Staff

Reviewers highlight positive aspects of staff, frequently describing representatives as polite, efficient,... See more

Customer service

Reviewers mention positive feedback about customer service, frequently highlighting helpful, polite, and... See more

Response time

People report ambiguous experiences with response time, as some reviewers praise the quick phone support,... See more

Customer communications

Consumers find customer communications to be ambiguous, while some reviewers noted quick responses by email... See more

Reviews shaping this summary

Rated 4 out of 5 stars

I found the person I spoke to was extremely helpful after I explained the situation regarding the fact that I had not owned the car for over two years. He then assured me that I would be contacted in... See more

Company replied

Rated 4 out of 5 stars

I had a problem with a Direct Debit . It was solved by the Advisor completely and I was given a verbal apology for the error I received the amended Direct Debit within 10 minutes of my conversation... See more

Company replied

Rated 4 out of 5 stars

Apart from having to navigate the ‘push button’ gate guardians at the start of the process my request was swiftly and professionally handled. Many thanks.

Company replied

Rated 5 out of 5 stars

Update to previous review! After leaving my review here I was quickly contacted by Georgina from EMac who explained everything very thoroughly to me regarding the communication problem . The situ... See more

Company replied


Company details

Written by the company

We work in close partnership with vehicle manufacturers and dealerships to strengthen their aftersales relationships with their customers, creating positive experiences that lead to increased loyalty and greater revenues. We call this ‘Ownercare’. The core of the business is service plans: with a live book of 1.8 million customers we are the acknowledged UK leader.


Contact info

4.3

Excellent

TrustScore 4.5 out of 5

7K reviews

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No recent history of asking for reviews

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Replied to 100% of negative reviews

Typically replies within 24 hours

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4.3

All reviews

(7,297)

1,026 reviews in the last 12 months

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Rated 5 out of 5 stars

BMW Service Plan

I have had an EMaC Account for two years, the whole process from booking the car in for its first Service was smooth, absolutely no issues.

28 August 2026
Unprompted review
EMaC Ltd logo

Reply from EMaC Ltd

Good Morning,

Many thanks for your fantastic review! We are delighted you are happy with the service we have provided you with.

If we can help you with anything else in the future please do not hesitate to contact us.

Kind Regards,
James at EMaC

Rated 1 out of 5 stars

Absolute disgrace

Absolute disgrace. Insulting and flippant behaviour especially from Molly (or Holly). I asked them to call Halfords - “I won’t be doing that”. I need my car for work and it wasn’t road legal. Took over a week to sort.

Kept telling Halfords they couldn’t assess the problem as they hadn’t reported it on VSIN system - this is their own system that Halfords don’t even have access to!

Flatly refused to fix one on the problems they kept saying it was the jet washer and that wasn’t covered. Halfords confirmed many times that wasn’t the issue.

I had to chase for diagnostic refund. Made a formal complaint which took a month for them to reply. The complaint was about the staff. They referred to the non-existent jet washer problem and again flatly refused to investigate further.

Absolute farce and rip-off merchants with disgraceful ’customer service’.

8 July 2026
Unprompted review
EMaC Ltd logo

Reply from EMaC Ltd

Good Morning Paddy,

Thank you for reaching out to us. We're truly sorry to hear that your experience as an EMaC Plan holder hasn’t met your expectations.

We understand that you remain dissatisfied however, can see that your concerns have been carefully reviewed through our complaints process.

We’ve provided our final response and guidance on the next steps available should you feel unsatisfied with the outcome. We kindly encourage you to refer to the advice we’ve shared for further assistance.

Please don’t hesitate to get in touch if you need any clarification or additional support.

Kind regards,
James at EMaC

Rated 5 out of 5 stars

The EMac represetative was efficient…

The EMac represetative was efficient and quick in sorting out my concern.
He was polite and helpful in explaining much of the detail in the T&C's which is always a bind to read.
I've been with EMac many years and have had no difficulties.

4 September 2026
Unprompted review
EMaC Ltd logo

Reply from EMaC Ltd

Good afternoon,

Many thanks for your fantastic review! We are delighted you are happy with the service we have provided you with.

If we can help you with anything else in the future please do not hesitate to contact us.

Kind Regards,
Scott at EMaC

Rated 5 out of 5 stars

Great Service

Great Service, completed my request immediately

3 September 2026
Unprompted review
EMaC Ltd logo

Reply from EMaC Ltd

Good afternoon,

Many thanks for your fantastic review! We are delighted you are happy with the service we have provided you with.

If we can help you with anything else in the future please do not hesitate to contact us.

Kind Regards,
Scott at EMaC

Rated 5 out of 5 stars

Customer Service representative Frend…

Customer Service representative Frend and issue reserved quicker

3 September 2026
Unprompted review
EMaC Ltd logo

Reply from EMaC Ltd

Good afternoon,

Many thanks for your fantastic review! We are delighted you are happy with the service we have provided you with.

If we can help you with anything else in the future please do not hesitate to contact us.

Kind Regards,
Scott at EMaC

Rated 5 out of 5 stars

Very polite staff member answered the…

Very polite staff member answered the phone and took my cancellation with professionlism and courtesy. I was expecting none of this. I was very happy

3 September 2026
Unprompted review
EMaC Ltd logo

Reply from EMaC Ltd

Good afternoon,

Many thanks for your fantastic review! We are delighted you are happy with the service we have provided you with.

If we can help you with anything else in the future please do not hesitate to contact us.

Kind Regards,
Scott at EMaC

Rated 4 out of 5 stars

Very helpful customer service adviser…

Very helpful customer service adviser who confirmed that the garage had given my wrong e-mail address. Hence, I had no paperwork for my service contract. The only reason that the score is not 5, is that it's a very painful and long winded telephone contact process that requires a huge amount of patience and guesswork as to which buttons to keep pressing in order to actually get through to a customer service adviser!

3 September 2026
Unprompted review
EMaC Ltd logo

Reply from EMaC Ltd

Good afternoon,

Many thanks for your fantastic review! We are delighted you are happy with the service we have provided you with.

If we can help you with anything else in the future please do not hesitate to contact us.

Kind Regards,
Scott at EMaC

Rated 2 out of 5 stars

I've never received confirmation from EMac

I purchased a service and MOT plan for my new Lexus which I discovered is managed by EMac. I never received any confirmation so I rang EMaC to get the confirmation and at the same time update my new registration plate details. EMaC told me I couldn't update these details as they had the wrong address on my file and they wouldn't update it as this was a security breach? OK, fair enough. So I contacted Lexus who updated my address immediately. No security breach there apparently. Back to EMaC who could now update my registration details as they now has the correct name and address on my file. Hooray. I was told I would receive email confirmation within 24hrs and a hard copy in the post within 7-10 working days. 2 weeks passed but no confirmation. Back again to EMaC. The service advisor said there was no request for confirmation on my file. Strange, but OK let's try again said the service advisor. Whilst on the phone I asked if a copy of the agreement could be emailed in pdf form whilst I waited and yes it could, so the service advisor sent it straight away. Great. I thanked him and when I came of the phone I opened the pdf document only to find my Name was correct, but the address and registration details were not. So not so great. 2 weeks have now passed and still no email or postal confirmation, so I wave the white flag and give up. I will ask Lexus to sort it out if there are any problems when I take my car in for it's first service.

11 August 2026
Unprompted review
EMaC Ltd logo

Reply from EMaC Ltd

Good Afternoon Stephen,

We are sorry to learn that your experience as an EMaC Plan holder has fallen short of expectation. We pride ourselves on our industry leading customer service levels and are keen to resolve your enquiry.

We have located your plan and a team of our team will be in contact with you in due course to discuss your query.

Kind regards,
Scott at EMaC.

Rated 1 out of 5 stars

⭐ Check the Terms & Conditions – Hidden Cancellation Charges


I strongly recommend checking EMaC’s terms and conditions before signing up to any service plan. If you ever need to cancel, they can charge a surprisingly large amount — and neither EMaC nor the dealer make this clear at the point of sale.

In my case, the dealer presented the plan as flexible and easy to cancel, but failed to mention that EMaC deducts service costs and a management fee, and a cancellation charge of up to £37.50 + VAT. None of this was explained verbally, and it certainly wasn’t highlighted before agreeing to the Direct Debit.

Only after receiving the paperwork did I discover these charges buried in the small print. Customers deserve transparency, and this feels deliberately misleading. If you’re considering a plan, make sure you read every line of the terms because they won’t point out the parts the cost you more !

27 August 2026
Unprompted review
EMaC Ltd logo

Reply from EMaC Ltd

Good Afternoon,

We are sorry to learn that your experience as an EMaC Plan holder has fallen short of expectation.

We pride ourselves on our industry leading customer service levels and are keen to resolve your enquiry. We would like the opportunity to understand your complaint fully and review it further but to do so we would require details of your plan to locate the plan information.

We've asked for additional information to help us find your plan. If possible, please provide your plan number or vehicle registration.

Once we receive this information, we will be happy to review this with urgent attention.

Kind regards,
Scott at EMaC

Rated 5 out of 5 stars

My query was dealt very politely and…

My query was dealt very politely and professionally by Jason. Totally satisfied.

2 September 2026
Unprompted review
EMaC Ltd logo

Reply from EMaC Ltd

Good afternoon,

Many thanks for your fantastic review! We are delighted you are happy with the service we have provided you with.

If we can help you with anything else in the future please do not hesitate to contact us.

Kind Regards,
Scott at EMaC

Rated 1 out of 5 stars

Long waiting time - Cosmetic and Alloy Wheel maintenance plan

The fact is the photos are uploaded on 11 August 2026. There is no response until my follow up email on 23 August. Reply is made on 24 August from EMaC that their agent will reply within 5 working days. But nothing happens till now (2 September). Specific question was asked twice to EMaC whether EMaC has a system to keep track requests raised, job created, passed, monitored for long outstanding…. No answer is given. It seems that customer is doing the administrative work to follow up with EMaC, its subcontractors/agents and EMaC does receive the money but does not know what is going on……. For customers, please look at the agreement carefully before committing 3-year service payment at day 1. Quite disappointed and wasting a lot of time.

11 August 2026
Unprompted review
EMaC Ltd logo

Reply from EMaC Ltd

Good Afternoon,

We are sorry to learn that your experience as an EMaC Plan holder has fallen short of expectation. We pride ourselves on our industry leading customer service levels and are keen to resolve your enquiry.

We have logged your dissatisfaction and will seek to improve our processes where possible.

Kind regards,
James at EMaC

Rated 5 out of 5 stars

Really clear communication

Really clear communication, easy from start to finish.

2 September 2026
Unprompted review
EMaC Ltd logo

Reply from EMaC Ltd

Good afternoon,

Many thanks for your fantastic review! We are delighted you are happy with the service we have provided you with.

If we can help you with anything else in the future please do not hesitate to contact us.

Kind Regards,
James at EMaC

Rated 5 out of 5 stars

service plan

quick call to reinstate my standing order which was cancelled by mistake. The company were prompt, efficient and easy to deal with. I would highly recommend them to all

2 September 2026
Unprompted review
EMaC Ltd logo

Reply from EMaC Ltd

Good afternoon,

Many thanks for your fantastic review! We are delighted you are happy with the service we have provided you with.

If we can help you with anything else in the future please do not hesitate to contact us.

Kind Regards,
James at EMaC

Rated 5 out of 5 stars

I called to confirm details of my KIA…

I called to confirm details of my KIA service plan and the phone was immediately answered. The assistant that I spoke to was knowledgeable and very helpful.

1 September 2026
Unprompted review
EMaC Ltd logo

Reply from EMaC Ltd

Good afternoon,

Many thanks for your fantastic review! We are delighted you are happy with the service we have provided you with.

If we can help you with anything else in the future please do not hesitate to contact us.

Kind Regards,
James at EMaC

Rated 5 out of 5 stars

Very helpful and friendly service from…

Very helpful and friendly service from Matt

2 September 2026
Unprompted review
EMaC Ltd logo

Reply from EMaC Ltd

Good afternoon,

Many thanks for your fantastic review! We are delighted you are happy with the service we have provided you with.

If we can help you with anything else in the future please do not hesitate to contact us.

Kind Regards,
James at EMaC

Rated 4 out of 5 stars

Water meter fitting

Very helpful in setting up an appointment to fit a new Smart water meter

2 September 2026
Unprompted review
EMaC Ltd logo

Reply from EMaC Ltd

Good afternoon,

Many thanks for your fantastic review! We are delighted you are happy with the service we have provided you with.

If we can help you with anything else in the future please do not hesitate to contact us.

Kind Regards,
Scott at EMaC

Rated 5 out of 5 stars

All good easy to contact (Service Plan)

All good easy to contact

2 September 2026
Unprompted review
EMaC Ltd logo

Reply from EMaC Ltd

Good afternoon,

Many thanks for your fantastic review! We are delighted you are happy with the service we have provided you with.

If we can help you with anything else in the future please do not hesitate to contact us.

Kind Regards,
James at EMaC

Rated 1 out of 5 stars

EMaC Extended Warranty Product Claim Experience!

I'm writing this review in the form of a blog. It will be updated as my claim progresses.
So the reason I have given this a one star so far is this.

Following the warranty claim process in my EMaC Platinum Warranty Booklet I took the vehicle to the main dealer where the car was purchased, Startin Peugeot of Redditch. I explained the nature of the fault so as per the process they could obtain an authorisation from EMaC to fix the fault. The fault is quite a basic and an obvious one. The flap on the Charge Port Flap on a Peugeot e2008 should spring open when you press the flap door edge. It doesn't and yes the car is unlocked.

The proposal made to me by Startin Peugeot was that I had to pay a sum of £168 for a diagnostics test to be performed in order for them to submit a report to EMaC. Upon review of the report, EMaC would either accept the findings which could be to reject the claim or issue an authorisation to repair. Startin Peugeot were not in a position to advise what the probability of success would be with my claim.

I don't believe there are any other warranty products out there where you have to pay up front to confirm the product you have purchased is faulty when it clearly is.

My was to call EMaC, the Administrator of my Agreement. The call is answered promptly by an automated prompt system where via various menus you make approximately 500 decisions. Where eventually you run out of options and get directed back to your main dealer, Startin Peugeot of Redditch.

My next step after starting this blog is to write to the Managing Director at the Administrator of my Agreement seeking information as to:

1. Why the Agreement doesn't clearly state that there is an upfront charge into entering into this process with the main dealer and the approximate value of this charge.

2. Based on previous warranty claims, whether they determine a faulty flap on the Charge Port to be a warranty repairable fault or where and tear and a non-warranty fault.

Update 1.
Submitted my Customer Complaint to the Director of Operation as to my concerns over being charged to commence their warranty process whilst not being part of their agreement to do so. An automated confirmation received a few minutes after sending email. Let see what happens next.

Update 2.

As per the reply by James, my wife confirmed with James she was authorising me to deal with the warranty claim. So far no confirmation from James it is being dealt with so will pop them a chaser email and try the phone system again.

Hello James, you don't seem to love me anymore. No flowers, calls or emails. Not even a response here. Anyway, I've just emailed Liam Finney to ask him to have someone respond to me. Having to spend £170 on a diagnostic machine to confirm the Charge Flap is not working problem seems to be a bit over the top don't you think? Especially as it is a known issue on the Peugeot e2008

Update 3
Well it was not a love letter I received from James but a nicely worded Dear John letter from Nile.

In short my complaint against EMaC was not upheld which didn't surprise me. EMaC quite rightly pointed out in:
Clause 10. "The cost of investigation work can only be authorised by You, and You will remain responsible for meeting that cost in the event that the repair is not covered by this Agreement."

I should have done a better job of AI reading the small print before agreeing to take out this extended cover. AI would have advised me to reach agreement with the dealership as to a maximum figure for any investigation work before signing up for the car and extended warranty. I'm now at their mercy and for a small job (and well known issue on Peugeots) it is £170 I don't feel a commonly known fault warrants this size fee.

Since EMaC or Startin won't advise me if they had previously settled such a claim then the risk of the investigation cost is all mine.

Conclusion.
You have to make your mind up yourself however I don't believe that the cover you get from EMaC or the support you get from Startin to make the claim make this product good value for money. This review will remain a one star as the product based purely on my experience!

2 September 2026
Unprompted review
EMaC Ltd logo

Reply from EMaC Ltd

Good Afternoon,

We are sorry to learn that your experience as an EMaC Plan holder has fallen short of expectation.

We pride ourselves on our industry leading customer service levels and are keen to resolve your enquiry. Thankyou for providing the plan details, we have located the plan however, we will require the plan holder to contact us to enable us to offer further assistance.

Kind regards,

James at EMaC

Rated 5 out of 5 stars

Quick and professional

Quick and professional

1 September 2026
Unprompted review
EMaC Ltd logo

Reply from EMaC Ltd

Good afternoon,

Many thanks for your fantastic review! We are delighted you are happy with the service we have provided you with.

If we can help you with anything else in the future please do not hesitate to contact us.

Kind Regards,
James at EMaC

Rated 5 out of 5 stars

Excellent support

Friendly staff .. excellent service and good packages

1 September 2026
Unprompted review
EMaC Ltd logo

Reply from EMaC Ltd

Good afternoon,

Many thanks for your fantastic review! We are delighted you are happy with the service we have provided you with.

If we can help you with anything else in the future please do not hesitate to contact us.

Kind Regards,
James at EMaC

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