Deichmann Reviews 

624
TrustScore 3 out of 5

3.2

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Review summary

Created with AI, based on recent reviews

Considering 102 reviews, most reviewers were somewhat happy with their experience overall. Shoppers frequently highlight the exceptionally helpful, welcoming attitude of store employees who readily assist visitors with finding products, handling exchanges, and providing great recommendations. Many consumers appreciate the smooth in-store interactions, efficient ordering options, and pleasant purchasing atmosphere available across different locations. Some reviewers were not happy with product quality, reporting that specific pairs of shoes deteriorated rapidly and showed significant wear after minimal use. Additionally, several visitors expressed deep frustration concerning unhelpful customer service representatives and ongoing difficulties when trying to reach support channels for immediate assistance and resolution.

What people talk about most

Product

Users describe ambiguous interactions with product, reflecting a wide split in customer experiences. While... See more

Staff

Reviewers mention ambiguous feedback about staff, with many highlighting wonderful experiences of exceptional... See more

Customer service

People report negative experiences with customer service, noting that it is extremely difficult to contact... See more

Service

Customers consistently note ambiguous experiences with service, reflecting a wide range of opinions.... See more

Order

Reviewers highlight ambiguous aspects of order experiences, reflecting a wide range of differing opinions.... See more

Reviews shaping this summary

Rated 3 out of 5 stars

The staff in the shops have been lovely but do NOT buy the Graceland school shoes ! Not fit for purpose and not healthy for children’s feet, within two weeks the kids are walking on the square imprin... See more

Company replied

Rated 5 out of 5 stars

Very simple purchases today, namely involving asking for my new unworn shoes (from temu) to be sprayed with Deichmanns special waterproofing machine. Thought it would take 3-5 mins, turned out... See more

Company replied

Rated 5 out of 5 stars

Store 123 Transactio 169 Till 2 customer advisor called Arun his a brilliant worker very friendly and offering other facilities like join the App for discounts and offers also he offered me to get... See more

Company replied

Rated 5 out of 5 stars

Never been in one of your stores before but when visiting Torquay we went in to look for school shoes for my granddaughter where the most lovest lady by the name of Katie served us and wow blew us a... See more

Company replied


Company details

Written by the company

Deichmann UK is the British branch of Deichmann, one of Europe’s largest footwear retailers and focuses on offering affordable, trend‑driven shoes for women, men, and children, along with accessories. Deichmann operates multiple stores across the UK and our website provides a store locator to help customers find the nearest branch: https://www.deichmann.com/en-gb as well as a fantastic range of: - Women’s footwear: heels, trainers, boots, sandals, flats, and more, including big brands like Nike, adidas, Skechers, and Bridgerton‑branded styles. - Men’s footwear: trainers, formal shoes, boots, sports shoes, and casual styles, often with regular discounts on major brands. - Kids’ footwear: school shoes, trainers, boots, sandals, and character-themed designs. - Accessories: bags, socks, and seasonal items.


Contact info

3.2

Average

TrustScore 3 out of 5

624 reviews

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Replied to 97% of negative reviews

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3.2

All reviews

(624)

98 reviews in the last 12 months

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Rated 1 out of 5 stars

I bought some winter boots online for a…

I bought some winter boots online for a click and collect at my local deichmann store, it had gone 4 days and I still had not received a confirmation that it was delivered at the store, I rang the customer service number but it kept on ringing and no one was there to answer I sent them an email and they emailed back after 48hrs as mentioned they said they had a glitch on their system and people who ordered on that date the orders were not processed however they said they they have sorted it out and posted the item via evri, I got tracking details from evri and evri failed to post it too, however I rang evri today and they said they have posted today but when I rang the store they said they haven't received anything from evri, I rang deichmann customer service they again no body is answering I am left in a loop this is just getting RIDICULOUS very bad customer service from deichmann and from evri

3 November 2025
Unprompted review
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Reply from Deichmann

Thank you for your review, and please accept our apologies for the service you received.
Kindly respond to the email you’ve already received so that we can look into this matter further for you.

Your Deichmann Team

Rated 1 out of 5 stars

disappointing experience

I’m writing to share a disappointing experience my family and I had at your Westfield London store today.

We were in the store for over 20 minutes trying to find a pair of shoes in my daughter’s size but couldn’t locate them. I looked around for assistance and saw two members of staff helping another customer. I approached them and said, “Sorry, we can’t find the size we’re looking for. Could someone please help?” One of the staff members — a pretty and young woman of East Asian appearance — kindly came with me.

However, as soon she saw two other women close to my family she said she needed to help them first because they had been there before us, and went straight to them. The two women declined her help, saying they didn’t need assistance. This was surprising, as we had been in the store for quite some time, while those customers had only just arrived. From where the staff member was standing earlier, she wouldn’t have been able to see who had been waiting longer.

When she returned to us, I asked if she wanted to look around to pick another customer to help instead. The whole experience left us feeling disappointed and uncomfortable.

I can’t help but wonder if this was just an unfortunate coincidence, or if there’s an unconscious bias at play — the customer she and her colleague were initially helping was white, as were the two women she chose to prioritise over us. It’s disheartening to feel that we might have been overlooked for such a reason. Is there white people to be served first policy? Or staff can pick which customer to help rather than helping the ones whose asking for help?

1 November 2025
Unprompted review
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Reply from Deichmann

I’m very sorry to hear that your visit left you and your family feeling as you did. This is certainly not the level of service or experience we aim to provide to any of our customers.

Please be assured that we take concerns of this nature very seriously.

Your comments have been shared with the store management team so that the incident can be reviewed and addressed with the staff involved. We will also use your feedback as part of our ongoing training to ensure our team members remain aware of how their actions and decisions can affect customer experiences.

I want to emphasise that we do not operate any policy that prioritises one group of customers over another. Our expectation is that all customers are assisted promptly and fairly, based on when help is requested. I apologise sincerely if this did not happen in your case.

Your Deichmann Team

Rated 5 out of 5 stars

Great shoes and quick delivery

Item was as described and delivery on time

26 October 2025
Unprompted review
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Reply from Deichmann

Feedback is always important to us and we very much appreciate you leaving a review and giving us 5 stars.

Thank you for choosing to shop with us.
Your Deichmann Team

Rated 2 out of 5 stars

Welcome discount App

I recently visited the Telford store during your big promotion and was encouraged at the till to sign up for the Deichmann app to receive a £10 welcome discount. Unfortunately, there was no signal in the store, and despite all three of us trying, none of us could download the app. We asked if we could sign up in-store instead, but were told this wasn’t possible.

It’s just a bit of feedback — not everyone has a smartphone or good reception, so it would be great if customers could sign up directly in-store. Because of this, I wasn’t able to receive or use my £10 discount on my purchase, and the manager said there was nothing she could do.

18 October 2025
Unprompted review
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Reply from Deichmann

I am sorry to hear about your recent experience to store. Please forward a copy of your receipt to service@deichmann.co.uk and confirmation you signed up to Deichmann Plus and we will be able to refund the £10 retrospectively for you.

Your Deichmann Team

Rated 4 out of 5 stars

5th aveune boots

excellent service from a nice girl at the belfast store kind regards.

17 October 2025
Unprompted review
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Reply from Deichmann

Thank you so much for leaving us your review.

We are so happy that you had such a positive experience with us.

Your Deichmann Team

Rated 5 out of 5 stars

Well

Well, you are straightforward ordering But sadly, I had to return them. That was straightforward, definitely recommended.

4 October 2025
Unprompted review
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Reply from Deichmann

Thank you so much for leaving us a 5 star review and thank you for shopping with us and we hope to see you again soon.

Your Deichmann Team

Rated 5 out of 5 stars

I purchased a pair of Bench trainers in…

I purchased a pair of Bench trainers in your Accrington store, paid extra to get the coating to protect them from marking. First time i wore them they marked & cannot wipe them clean, being a white pair only reason i paid for the extra.

3 August 2025
Unprompted review
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Reply from Deichmann

Thank you for your review, if you are unhappy with your purchase please return with your proof of purchase and one of my colleagues will be able to assist you.

Your Deichmann Team

Rated 5 out of 5 stars

Excellent Service

I bought a pair of trainers a few months ago and the sole on one of the trainers split, allowing water ingress. I took the trainers back to the store and without any quibling they agreed to replace them for a new pair. That was on Saturday and the new pair came in the post the following Tuesday.

4 October 2025
Unprompted review
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Reply from Deichmann

5 stars is important to us and your review helps acknowledge the effort the team are putting in.

Your Deichmann Team

Rated 1 out of 5 stars

Very unprofessional and rude staff

We recently been to Deichmann in Queens Gate Peterborough and bought 2 bags pack as a gift for some friends (Skechers and FILA) and 2 pairs of crocs.
At the time of purchasing we haven't checked the bags properly, we paid for all items and went to continue our shopping in Queens Gate.
After an hour we have noticed a stain on a Skechers bag and we went back to Deichmann stores to check and the guy on counter asked that have you been drop something on it and we said no we are just shopping in different shops and he replied that well it almost an hour before you purchased.
He called a sales girl who didn't say anything and then the guy called another girl (seems like a senior staff or manager) she straight a way said we do check items before we keep it shelves and once we sell item we can't take it back. I was surprised with her answer and attitude. I questioned her that can you tell me how many days or months the item is in shelve till we purchase and don't you think it might had stain during that time and she replied same that once we sell we can't take it.
I was fuming and left store by not saying anything.
Unfortunately, we left our receipts on counter and we came out store and walk just few steps (just less than a minute )and realised that we left receipts at counter.
To avoid any arguments I requested my wife to go back in store and get receipts as we may need to change Crocs if any size issues.
My wife went to store and again she was shown attitude by staff by saying we are not here to keep your receipt safely and we have discarded it.
My wife mentioned that we need it to change Crocs if any size issues and we she were shown like they are doing very big favour and said we will print one and give you.
What a unprofessional and rude behaviour by staff , I will think 100 times before going to Deichmann and get insulted again.

4 October 2025
Unprompted review
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Reply from Deichmann

Thank you for your recent review.
We really do appreciate your honest feedback, so thank you for taking the time to do this for us.

Please don't hesitate to contact us at service@deichmann.co.uk should you have any further questions or queries, as we would be more than happy to assist.

Your Deichmann Team

Rated 3 out of 5 stars

Shoes are not the best quality

Deichmann are one of the few retailers that sell half sizes. I have always received my orders on time with no issue and I have ordered multiple pairs of shoes.

The boots I ordered I have hardly worn so I can’t comment on their quality over the longer term but they aren’t the most comfortable and really needed breaking in.

I ordered a pair of ESpirit loafers, within a couple of weeks the width of them had stretched significantly to the point they fall off my feet and there’s a huge gap on the sides. I hardly wear these now.

I ordered a pair of block heeled loafers for work. Which fitted nicely and were very comfortable. Within around 8 months they look incredibly scruffy and the sole has worn very thin and the heel is scuffed. They now hurt the balls of my feet. Sadly, they don’t seem to sell this style anymore.

They have a nice choice of styles and I like that they do half sizes but they just don’t last very long at all.

7 October 2025
Unprompted review
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Reply from Deichmann

We are pleased to offer returns up to 366 days from the date of purchase if you're not satisfied with the item. A proof of purchase, such as a receipt or bank statement, is required for your return to store. If no proof of purchase is available, we will offer an exchange or a gift card for the current selling price, as long as the item was sold by Deichmann within the last year.

Please go to your local store and our manager or supervisor will be able to assist.

Your Deichmann Team

Rated 1 out of 5 stars

They tried to scam me after I won free…

They tried to scam me after I won free shoes after spinning a weel on the weel it says free per of shoes and when I did win I went and got a shoes and they said its only 30 pounds off not free shoes and also terrible costumer service they lied saying at the door they would have told you it's 30 pound when in reality they didn't say that dont trust this shop when it comes you wining gifts or spinning the wheel.

5 October 2025
Unprompted review
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Reply from Deichmann

I'd like to start by apologising, the last thing we want to do is disappoint our customers and on this occasion we've obviously let you down. So please accept sincere my apologies for the inconvenience caused.

Your Deichmann Team

Rated 1 out of 5 stars

Some serious customer service training is needed.

I really think they need to do some customer service training with their staff as they’re so rude! Shocking customer service in Broadway Bradford.

5 October 2025
Unprompted review
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Reply from Deichmann

Thank you for your recent review.
We really do appreciate your honest feedback, so thank you for taking the time to do this for us, this will be addressed with the relevant Management team.

Your Deichmann Team

Rated 1 out of 5 stars

A dreadful shoe company

A dreadful shoe company. Ordered 5.5 size women’s shoes online. Delivery good. Shoes too big. Went to Wrexham store to swap for a 5 but not available. They offered to get a size 5 from their Chester store. Told to go back the next day. I did go back but no shoes there. Told to go back later that day. Went back that afternoon. Shoes still not there. I was given a lengthy explanation why and was promised they would be there in the Wrexham store the next day. Fuming doesn’t cut it. I have phoned the Wrexham store on 03.10.2025 to explain the number of times I had been to the store. Explained I was phoning to check they were there, before I got the bus to Wrexham to pick them up. Assistant said she didn’t have any idea about the issue but asked for my number and said she would phone the Chester Manager to enquire. Said she would phone me back to let me know. Well that hasn’t happened, no phone call, stuck with unworn shoes that are too big and fuming at the complete lack of respect for their customer. No one seems to know what they should know and to be told repeatedly to go back to the store and that they’d phone me back when no intention to do so is a joke. I will never order offline again or visit any of your two bit stores. First and last time. Stay away from there.

3 October 2025
Unprompted review
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Reply from Deichmann

We really do appreciate your honest feedback, so thank you for taking the time to do this for us.

Please don't hesitate to contact us at service@deichmann.co.uk for this to be escalated, as we would be more than happy to assist.

Your Deichmann Team

Rated 1 out of 5 stars

Shoes arrived used with a dirty sole full of mud

Not the best service. Contacted by email as shoes arrived used from the bottom. I wasn’t offered anything in return despite the state of the shoe. I also claimed I was unable to get to a store due to a disability however the advisor still asked me to return in store.
I would avoid

29 September 2025
Unprompted review
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Reply from Deichmann

Thank you for this review. We genuinely welcome some constructive feedback on how we can improve so we will see what we can do to address the points you've raised.

Your Deichmann Team

Rated 5 out of 5 stars

Excellent customer service …

Bought pair of Skechers for my husbands birthday present . Got some great advice from Helen the Manager in Killingworth, as he’s never had slip ins before .
Great customer service and friendly approach as I entered the store .
Would def return

19 September 2025
Unprompted review
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Reply from Deichmann

We strive to provide a high-quality customer care and satisfaction and your review reaffirms the hard work we put into achieving this.

Your Deichmann Team

Rated 5 out of 5 stars

Really fast delivery

Really fast delivery. Within 24 hours I have got my order. Unbelievable

27 September 2025
Unprompted review
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Reply from Deichmann

We’re delighted that you are happy with your Deichmann experience. Thanks so much for taking the time to share your feedback.

Your Deichmann Team

Rated 5 out of 5 stars

Great shoes

Great shoes. Good value and fast efficient delivery

19 September 2025
Unprompted review
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Reply from Deichmann

We’re delighted that you are happy with your Deichmann experience. Thanks so much for taking the time to share your feedback.

Your Deichmann Team

Rated 5 out of 5 stars

Ordered on Sunday and was ready to pick…

Ordered on Sunday and was ready to pick up in store Monday , that’s what I call service . Well done

23 September 2025
Unprompted review
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Reply from Deichmann

We’re delighted that you are happy with your Deichmann experience. Thanks so much for taking the time to share your feedback.

Your Deichmann Team

Rated 5 out of 5 stars

First Class service

Queensgate Centre, Peterborough.
First time shopping with you, I had a very pleasant experience with you today. The lady that served me was very polite, helpful and happy in her job. She put a pair of shoes behind the counter for me to collect later. Thank you for an enjoyable shopping experience.

23 September 2025
Unprompted review
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Reply from Deichmann

Thanks for your review.

5 stars is important to us and your review helps acknowledge the effort the team are putting in.

Your Deichmann Team

Rated 5 out of 5 stars

Great customer Service…

I have purchased a pair of shoes from your store in the White Rose shopping centre today (22/0925) and was served by a young man called Darren. What a credit he is to your business he couldn’t do enough to help me. He rang another store Bolton, to enquire if they had another pair of shoes l liked in my size and he spoke to a young lady called Carol who was also very helpful, o beam now going to be purchasing another pair of shoes .. because of their outstanding service. I will be purchasing from your store again.
Also the 2 young ladies on the till were very helpful too. Lovely store a pleasure to shop there .

22 September 2025
Unprompted review
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Reply from Deichmann

We’re delighted that you are happy with your Deichmann experience. Thanks so much for taking the time to share your feedback. Your Deichmann Team

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