Banner for Dance Direct

Dance Direct Reviews 273

TrustScore 4 out of 5

4.2

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Created with AI, based on recent reviews

Evaluating 103 reviews, reviewers had a great experience with this company. Customers are really happy with the products, often highlighting their good quality and accurate descriptions. Many people also praise the efficient delivery service and the ease of the ordering process, noting that items often arrive quickly and as expected. However, some customers also mentioned issues with sizing, finding items to be too small or not fitting as anticipated, even when following measurement guides. A few people experienced delays in receiving their orders or found that some products, like leotards, were not of the expected quality or were damaged upon arrival.

What people talk about most

Product

People report positive experiences with product quality and value. Many customers praise the good quality... See more

Delivery service

Reviewers mention positive feedback about delivery service. Many customers praise the speedy and efficient... See more

Order

Consumers generally express satisfaction with the ordering process. Many reviewers highlight the ease of... See more

Quality

Customers consistently note positive experiences with quality. Many reviewers praise the excellent quality of... See more

Service

Users describe positive interactions with service. Customers frequently praise the fast delivery, with items... See more

Reviews shaping this summary

Rated 4 out of 5 stars

Item never recieved. Two expensive ballerina outfits for my twins birthday. Item never recieved. Multiple emails asking for help. No help recieved. It was my daughters birthday presents, now I'm le... See more

Company replied

Rated 5 out of 5 stars

Amazing service. Product as described and easy to order in UK sizes even though they're usually in American sizes. I asked for it to be shipped asap as I had a proper Mum failure and forgot to orde... See more

Company replied

Rated 5 out of 5 stars

Not going to lie I was quite sceptical with all the bad reviews and saw this after I ordered, however in all fairness they delivered when they said they would, I even messaged only one day after dispa... See more

Company replied

Rated 5 out of 5 stars

I use Dance Direct alot and they always have fabulous service. The items arrive quickly, there's never an issue if I need to swap a size and if I have a query, the team reply personally and helpfully.... See more

Company replied


Company details

  1. Dance Store
  2. Dance Company

Written by the company

Dance Direct is proud to be the UK's largest dancewear retailer, with over 15,000 products ready to inspire every dancer. Your ultimate one-stop shop for all things dance, we offer an extensive range of dancewear and costumes for both the studio and the stage. Shop leading brands including Bloch, Capezio and Dansez, alongside our most trusted own brands, 1st Position and Revolution. We’re passionate about providing high-quality, affordable dancewear and costumes to the dance community. We take pride in helping dancers pursue their dreams with confidence — without worrying about the cost. Enjoy free UK delivery on orders over £50, plus free returns, so you can shop with complete confidence. We’re here to help you take the next step in your dance journey.


Contact info

4.2

Great

TrustScore 4 out of 5

273 reviews

5-star
4-star
3-star
2-star
1-star

Replied to 100% of negative reviews

Typically replies within 24 hours

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Fab next day delivery

Fab next day delivery, easy returns and replacement

6 August 2018
Unprompted review
Dance Direct logo

Reply from Dance Direct

Thank you for your review Louise. We are pleased you are happy with the speed of your delivery. We hope you continue to shop with us in the future :)

Rated 5 out of 5 stars

Excellent service and product

Excellent service and product. Quick and easy to order.

6 August 2018
Unprompted review
Dance Direct logo

Reply from Dance Direct

Thank you for your review V Welton. We are pleased you are happy with your order. We hope you continue to shop with us in the future :)

Rated 5 out of 5 stars

Excellent service - highly recommend

Excellent service. Speedy delivery and free returns allows you to try different sizes at home to get the correct fit.

25 July 2018
Unprompted review
Dance Direct logo

Reply from Dance Direct

Thank you for your review Helen. We are pleased you are happy with the speed of your delivery and that we offer free returns in the UK. We hope you continue to shop with us in the future :)

Rated 5 out of 5 stars

Fast deliveries and accurate descriptions

I have ordered from First Position a couple of times now and always arrived faster than stated and all items have been exactly as described. I will be using them again and am happy to recommend them. I have never had to use their customer service so am unable to comment on that.

23 July 2018
Unprompted review
Dance Direct logo

Reply from Dance Direct

Thank you for your review. We are pleased you are happy with the speed of your delivery. We hope you continue to shop with us in the future :)

Rated 5 out of 5 stars

Shimmer tights

We urgently needed to buy these for a show - and got great service and next day delivery. Phew!

4 July 2018
Unprompted review
Dance Direct logo

Reply from Dance Direct

Thank you for your review Ella. We are pleased you are happy with the speed of your delivery and that your tights arrived in time for the show. We hope you continue to shop with us in the future :)

Rated 5 out of 5 stars

This is second pair my daughter has had…

This is second pair my daughter has had really well make and fit well , very good quality

22 June 2018
Unprompted review
Dance Direct logo

Reply from Dance Direct

Thank you for your review Sylwia. We are pleased you are happy with our products. We hope you continue to shop with us in the future :)

Rated 5 out of 5 stars

Good prices and fast delivery.

22 June 2018
Unprompted review
Dance Direct logo

Reply from Dance Direct

Thank you for your review CA Scott. We are pleased you are happy with the speed of your delivery. We hope you continue to shop with us in the future :)

Rated 4 out of 5 stars

Good service and products

Delivery came quickly and the leotard/shorts I purchased are of lovely quality and a nice vibrant colour.
Communication was good too. 4* because I had to pay for delivery

19 June 2018
Unprompted review
Dance Direct logo

Reply from Dance Direct

Thank you for your review Lee. We are pleased you are happy with the speed of your delivery. We hope you continue to shop with us in the future :)

Rated 5 out of 5 stars

Prompt delivery and great…

Prompt delivery and great communication. Couldn't ask for more!

6 June 2018
Unprompted review
Dance Direct logo

Reply from Dance Direct

Thank you for your review Caroline. We are pleased you are happy with the speed of your delivery. We hope you continue to shop with us in the future :)

Rated 5 out of 5 stars

Straight forward

Straight forward, speedy posting, item received matches description and my daughter is very happy with them.

15 May 2018
Unprompted review
Dance Direct logo

Reply from Dance Direct

Thank you for your review CG. We are pleased you are happy with the speed of your delivery and that your daughter loves her new garment. We hope you continue to shop with us in the future :)

Rated 5 out of 5 stars

Great and speedy service

Great and speedy service. Order despatched same day and arrived as promised the following day. It was helpful being able to track the delivery too. The shoes I ordered are great quality and perfect for my daughter's needs.

1 May 2018
Unprompted review
Dance Direct logo

Reply from Dance Direct

Thank you for your review Mrs Parks. We are pleased you are happy with the speed of your delivery and that the tracking was helpful. We hope your daughter loves her new shoes :)

Rated 5 out of 5 stars

Very happy Stagecoach pupil

Great range, good prices and super fast delivery resulting in a very happy Stagecoach pupil

1 May 2018
Unprompted review
Dance Direct logo

Reply from Dance Direct

Thank you for your review Kris. We are pleased you are happy with the speed of your delivery. We hope you continue to shop with us in the future :)

Rated 5 out of 5 stars

Excellent product

Excellent product, comfortable with good support, perfect for those costumes that wont work with a usual bra.

30 April 2018
Unprompted review
Dance Direct logo

Reply from Dance Direct

Thank you for your review Marie-Louise. We are pleased you are happy with your new purchase. We hope you continue to shop with us in the future :)

Rated 5 out of 5 stars

Excellent value for money

Excellent value for money, really good quality catsuit -quick delivery.

30 April 2018
Unprompted review
Dance Direct logo

Reply from Dance Direct

Thank you for your review Claire. We are pleased you are happy with the speed of your delivery. We hope you continue to shop with us in the future :)

Rated 4 out of 5 stars

Fast delivery, not very secure stitching.

I ordered my shoes on a Friday evening and they arrived on the following Tuesday, nice and quick. Unfortunately, as soon as I tried them on the elastic came off one side so I had to repair it. Other than this the shoes fit well, and are comfortable to wear.

29 April 2018
Unprompted review
Dance Direct logo

Reply from Dance Direct

Thank you for your review Harriet. We are pleased you are happy with the speed of your delivery. Please contact us directly regarding the faulty shoes so we can look into this for you. We hope you continue to shop with us in the future :)

Rated 5 out of 5 stars

Quick & easy order, fast delivery

Everything I needed was on the website, with the right sizes. Order was quick & easy. Delivery was very quick. Would recommend.

24 April 2018
Unprompted review
Dance Direct logo

Reply from Dance Direct

Thank you for your review Lesley. We are pleased you are happy with the speed of your delivery. We hope you continue to shop with us in the future :)

Rated 5 out of 5 stars

Great shoes !

Great shoes !! and great service .. totally recommend

23 April 2018
Unprompted review
Dance Direct logo

Reply from Dance Direct

Thank you for your review Tina. We are pleased you are happy with your new shoes. We hope you continue to shop with us in the future :)

Rated 5 out of 5 stars

The order process was very efficient

The order process was very efficient. Excellent order tracking tool!

16 April 2018
Unprompted review
Dance Direct logo

Reply from Dance Direct

Thank you for your review Jan. We are pleased you are happy with the speed and efficiency of your order. We hope you continue to shop with us in the future :)

Rated 5 out of 5 stars

Ordered incorrect size

Ordered wrong size by mistake, tel first position, sent me a return label straight away for me
To order correct size.

11 April 2018
Unprompted review
Dance Direct logo

Reply from Dance Direct

Thank you for your review Judy. It's great to hear you received helpful customer service and were sent a returns label. We hope you continue to shop with us in the future :)

Rated 5 out of 5 stars

Bought four pairs of ballet shoes for…my wedding!

Bought four pairs of ballet shoes for my wedding to be worn by me and my bridesmaids. They are beautiful, comfortable and elegant. Perfect.

10 April 2018
Unprompted review
Dance Direct logo

Reply from Dance Direct

Thank you for your review Nicola. We hope both you and your bridesmaids have a lovely day wearing your new shoes :)

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.

Learn more about other kinds of reviews.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look