LoftieReviews 

180
TrustScore 4.5 out of 5

4.4

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Created with AI, based on recent reviews

Considering 171 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the customer service, highlighting the team's helpfulness, quick responses, and professional approach in resolving issues. Many people appreciate the personalized support and the effort made to ensure satisfaction, even for long-term users. The products, such as the alarm clock and lamp, are often described as beautifully designed, effective, and beneficial for improving sleep routines. However, some customers also noted issues with product functionality, such as sound quality or unreliable alarms, and occasional delays in shipping or order processing. A few other people also felt that the product's display was too dim or that the app was buggy and unreliable, leading to disappointment with the overall user experience.

What people talk about most

Product

Reviewers mention ambiguous feedback about product, with many expressing satisfaction, praising its design,... See more

Customer service

Consumers find customer service to be positive, with many reviewers describing it as amazing, excellent, and... See more

Staff

People report positive experiences with staff, highlighting their helpfulness, kindness, and efficiency in... See more

Response time

Users describe positive interactions with response times, with many reviewers highlighting the quick and... See more

User experience

Customers had ambiguous experiences with user experience, with some finding the product elegantly designed... See more

Reviews shaping this summary

Rated 5 out of 5 stars

I've been incredibly impressed by the customer service at Loftie and both products I've used. When I first received their alarm clock there were issues with the sound quality. That led to a series of... See more

Company replied

Rated 5 out of 5 stars

The Customer Service team and Technical Team at Loftie are amazing! I heard back almost instantly after I sent an email concerning issues with sound on my device. The team are lovely, I was speaking w... See more

Company replied

Rated 5 out of 5 stars

I absolutely love my Loftie and the supporting app. I knew I needed and wanted to make changes around my phone usage before and after bed, so having this stylish and multipurpose item has really rev... See more

Company replied

Rated 5 out of 5 stars

Loftie is an amazing alarm clock. It’s an elegantly designed product that focuses on a minimal feature set—ideal for working professionals who want to keep devices out of their bedrooms. I’ve had mi... See more

Company replied


Company details


Contact info

4.4

Excellent

TrustScore 4.5 out of 5

180 reviews

5-star
4-star
3-star
2-star
1-star

No history of asking for reviews

This company hasn't invited their customers, so reviews may not be representative

Replied to 100% of negative reviews

Typically replies within 1 month

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

4.4

All reviews

(180)

176 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 4 out of 5 stars

there were problems but sorted in the end.

It took quite a long time to receive my order. It was out of stock, but they were responsive and kept me updated
The lamp looks great and works flawlessly

I'm happy overall

16 November 2025
Unprompted review
Loftie logo

Reply from Loftie

Thanks so much for sharing your experience! It’s wonderful to hear that you’re enjoying your lamp and that it’s working flawlessly. Appreciate your support and kind words!

Rated 2 out of 5 stars

Fraud

Update: the order for the clock itself has been cancelled and the amount refunded, but not the rest app. Increasing from 1 to 2 stars to reflect this.

Fraud. I ordered the Loftie clock for delivery on October 20. This was delayed to October 31. It still has not shipped, and has no ETA. I've requested the order to be cancelled and refunded. This has yet to be processed, it's been almost a week. Today I was charged one month subscription fee for the Loftie Rest app, which I don't want, and the charge was done using the card of file with Shopify which is super sketchy.

10 November 2025
Unprompted review
Loftie logo

Reply from Loftie

Hi Narain,

Thank you for the update and for explaining what happened. I’m really sorry for how stressful and upsetting this experience has been, especially with the delivery delays and the unexpected Loftie Rest charge after you had already asked to cancel.

I’m glad to hear the clock order itself has now been cancelled and refunded, but I completely understand why the remaining app charge felt concerning and added to the frustration. That’s not how we want this to feel for you.

If you’re open to it, we’d really like to look into the Loftie Rest charge and make sure everything is fully resolved on your end. Please reach out to us at support@byloftie.com with your order details, and our team will review this carefully and assist you further.

Thank you again for the feedback. We truly appreciate you sharing this, and we’d like the chance to help close the loop properly for you.

Rated 1 out of 5 stars

So many reasons this did not work

First of all, our clock took over a month to arrive. Second, the clock does not seem to allow more than one phone to connect, so each time my partner or I tried to connect so that we both had control on our respective phones, Loftie would kick one of our phones off the Bluetooth connection. Trying to use this device as a way to sleep without my phone in the bedroom has led to a huge hassle of spending more time on my phone through this dang app. Third, they have no customer support over the phone, only an AI bot that approximates a human voice and directs you to email support. Finally, the actual alarm itself is unreliable — sometimes the first tone just hasn’t gone off and I have had to rely on the second tone which is set later which has made me late. I’ve ended up just sleeping with my phone in my bedroom as a backup which undermines the entire point. The whole process has been infuriating.

9 November 2025
Unprompted review
Loftie logo

Reply from Loftie

Hi Ali,

Thank you for taking the time to share this. I’m genuinely sorry for how frustrating this experience has been, especially when the goal was to make sleep simpler and less tied to your phone.

What you described around the long delivery time, the difficulty sharing control between two phones, and the alarm not behaving reliably is not the experience we want anyone to have. I completely understand how having to keep your phone nearby as a backup defeats the entire purpose of using Loftie in the first place.

Your feedback about phone support and the overall setup experience is also heard. We know how important it is to feel supported when something is not working as expected, and I appreciate you being so candid about what fell short for you.

If you’re open to it, we would really like the chance to look into this more closely and see if we can help turn things around for you. Please reach out to us directly at support@byloftie.com, and our team will be happy to assist you personally and explore next steps.

Thank you again for sharing your experience. Feedback like this truly helps us improve.

Rated 1 out of 5 stars

no product recieved, scam-like handling

I‘ve waited almost two months to get my order and communicated several times with costumer care. The Mails from costumer care are very friendly and very AI generated. There is no real person who really wants to find a solution. Now I try to get my money back via PayPal and Lofties AI still tries to keep me and wants me to cancel the money refund request. Super wired and sounds like this whole company is a scam. I wish I read the reviews sooner.

8 November 2025
Unprompted review
Loftie logo

Reply from Loftie

Hi there — we're so sorry to hear about this experience. May we request for your details so we can reach out and get this resolved for you as quickly as possible?

Otherwise, feel free to reach out directly at support@byloftie.com
with the name and email used at checkout — our team is ready to help and make sure you receive your clock as soon as possible.

Thank you for your patience — we’ll get this sorted.

Rated 1 out of 5 stars

Wouldn't recommend

Incredibly frustrating to have placed an order and not received any update in 3 weeks.
After complaining I received the courtesy of an AI email response who didn't answer my concern.
Will it ever arrive?
Wouldn't recommend

5 November 2025
Unprompted review
Loftie logo

Reply from Loftie

Hi there — we're so sorry to hear about this experience. May we request for your details so we can reach out and get this resolved for you as quickly as possible?

Otherwise, feel free to reach out directly at support@byloftie.com
with the name and email used at checkout — our team is ready to help and make sure you receive your clock as soon as possible.

Thank you for your patience — we’ll get this sorted.

Rated 1 out of 5 stars

Never received the Loftie clock!

I purchased the Loftie clock 3 weeks ago and did not receive an order confirmation. I emailed Loftie asking for the confirmation, but never got an answer. I also did not receive the clock itself. I believe I have been scammed!
Update November 26, 2025: I still have not received my Loftie clock. But Loftie did debit my card for their clock app!

4 November 2025
Unprompted review
Loftie logo

Reply from Loftie

Hi there — we're so sorry to hear about this experience. May we request for your details so we can reach out and get this resolved for you as quickly as possible?

Otherwise, feel free to reach out directly at support@byloftie.com
with the name and email used at checkout — our team is ready to help and make sure you receive your clock (and address the app charge) as soon as possible.

Thank you for your patience — we’ll get this sorted.

Rated 3 out of 5 stars

Stylish Alarm Clock With Potential, but Overpriced and Held Back by a Buggy App

I think the product itself is okay, and some of the feedback feels a little harsh. Yes, the app is buggy, but you can tell it’s a new business still working things out. Personally, I don’t use the app for sleep tracking or improvements, I just like it as a really nice-looking alarm clock.

The build quality is good, though I wouldn’t say it’s worth £100+. Honestly, I probably would have returned it if I’d kept the box. That said, the design is great, it looks good on a bedside table, and the light feature is a nice touch.

The app does have some appealing features, but I don’t use them. What I don’t love is the subscription model, these days almost every company adds one, and for me, a product has to be truly outstanding to justify it. I don’t think they’re there yet, but given they’re a new company, that’s understandable.

Overall: good design, decent build, buggy app, and a questionable price point but plenty of potential if the company continues to improve.

20 August 2025
Unprompted review
Loftie logo

Reply from Loftie

Thanks so much for taking the time to share this thoughtful feedback — it really means a lot. 💛

You’re absolutely right that Loftie is still growing, and we’re continuously improving both the hardware and app experience based on feedback like yours. Our goal is to make sure the core features — alarm, light, and sound — always feel dependable and calming, even as we roll out new features over time.

Rated 1 out of 5 stars

I purchased five of the clocks for a…

I purchased five of the clocks for a client. Loftie added a subscription to the purchase. I have been trying since September to cancel the subscription and have been getting the run around. I do not have access to the clocks and they keep telling me you have to cancel through the app. This is a scam

5 August 2025
Unprompted review
Loftie logo

Reply from Loftie

Hi there — I'm really sorry to hear about this. This definitely isn’t how we want our customers to feel, and we’d like to help clarify and resolve things. One of our customer service representative will reach out to you soon so we can make this right. Again, I truly apologize for the inconvenience and delay.

Rated 1 out of 5 stars

Don’t do it

I bought a lamp and a clock. Supposedly supposed to improve sleep quality and wake you up gently. I did want to use my phone less so I went for it. The products are highly unstable and finicky. You have to constantly reconnect and repair and keep going in loops. This is not a rocket. It’s a lamp and clock … products that have been around for centuries. At this point neither product is working (not even 4 months in). They are not intuitive. Absolutely terrible design and troubleshooting. The app will always say “your WiFi or Bluetooth” are a problem vs the products are garbage.

22 June 2025
Unprompted review
Loftie logo

Reply from Loftie

We’re really sorry to hear about your experience. We want to make this right. Please reach out to our support team at support@byloftie.com with your order number and a brief summary of the issue. We'll also be waiting for your information here (requested) so we can talk about how we can resolve your concern. Thank you for giving Loftie a try — we’d love the chance to turn this experience around.

Rated 5 out of 5 stars

Love my Clock!

I love my Loftie Clock! The sound quality is great, it helps me fall asleep on time with the bed signal, and there are so many features to choose from. It has truly transformed my mornings

16 June 2025
Unprompted review
Rated 2 out of 5 stars

I purchased a Loftie alarm clock

I purchased a Loftie alarm clock. I like the clock but was also signed up automatically for a "subscription" service for which I am charged 5.99 per month. I asked for a refund and was told they do not give refunds even though I did not sign up.

10 June 2025
Unprompted review
Loftie logo

Reply from Loftie

Hi! We appreciate you bringing this to our attention and we're truly sorry for the confusion and frustration.

The Loftie+ subscription is entirely optional. If you were charged without realizing it, we’d really like to take a closer look and help resolve this. Please email us at support@byloftie.com with the email tied to your account. We’ll be happy to review your subscription status and do our best to make it right.

Thank you for being a Loftie customer, and we want your experience to reflect the care we put into our products and service.

Rated 1 out of 5 stars

REGRET! Purchased both the clock and lamp about…

Purchased both the clock and lamp about two years ago. No problem until recent app update. Basic functionality such as being able to schedule when the lamp is to automatically turn off was removed and for the clock, that same feature, called "Wind Down", is now only available via their new subscription. I was DM'ing with Loftie on Instagram about this issue (since Support is slow but social media was super responsive), shared screenshots which had identifying information for my Loftie devices, and a few minutes later, my lamp suddenly goes off. Super bright. At 10:30pm. I suspect the person I was chatting with did this, which is super not cool, and completely destroyed what little remaining trust I had in this so-called sleep advocate company.

7 February 2025
Unprompted review
Loftie logo

Reply from Loftie

[Follow up] Hi! We requested for your email address via this platform to contact you directly however we still haven't received any response so we'd like to address your concern here.

We're truly sorry for the experience you’ve had, and we completely understand your frustration and concern. What you've described does not reflect the standard of care or respect we strive to maintain for our community.

First and foremost, Loftie does not remotely access or control customer devices without explicit permission. If your lamp turned on unexpectedly, it may have been a coincidence tied to syncing issues from the app update — but we absolutely understand how unsettling that timing must have felt.

Regarding feature changes like scheduled lamp shutoff and Wind Down timing now requiring a subscription: we know this shift has been disappointing for longtime users, and we’re actively reviewing feedback to determine how we can better balance innovation, fairness, and transparency.

Please email us at support@byloftie.com with your case details — including the screenshots and any app version info — so our team can take a deeper look. We value your trust and would like the opportunity to make things right.

Show reviews in all languages. (180 reviews)

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.

Learn more about other kinds of reviews.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look